With the emergence of YouTube and other video websites, in many ways social media has become a largely video-centric world. Consumers of news, pop culture, marketing and other information, it seems, are digesting more of that information in video format. For self-publishing authors, it’s never been more important!
That’s not to say the written word is dying out – books do, and will, remain a popular form of entertainment – but Internet users looking for a quick bite of magazine-style information are turning to video in greater numbers. Videos offer a number of advantages over the printed word to both the communicator and the consumer.
Consider this: It is fairly easy for a reader to glance over a page and skip to passages they wish to read, possibly ignoring other vital information in the process. That’s less likely to happen with video, which disseminates information in a linear fashion and often in an entertaining way, making viewers less likely to skip around. With video, the communicator has the power to control what information the consumer gets, and when. That’s a powerful tool!
Simply add this option to your shopping cart and when you check out, Outskirts Press will handle the rest! Once your video is completed, we will help you kick off your video marketing efforts by distributing it to YouTube, Facebook, Twitter and a number of other popular video sites.
You can save 25% every day on our popular Book Blast bundle which includes five of our most popular marketing services, including a Book Video!
2014 is quickly coming to an end. As you begin planning your marketing goals and setting your marketing budget for 2015, we wanted to share with you the top 5 marketing options selected by Outskirts Press authors this year. The following options have been highest in demand by Outskirts Press published authors in the last 12 months.
