The Job of a Book Cover (and How to Get One that SELLS!)

You’ve heard this many times here: They say you can’t judge a book by its cover … but book shoppers always do. Always.

Like it or not, readers have little to go on, other than first impressions, as they pare down thousands of book choices to the few they wish to explore further. That means your cover may well be the single most powerful marketing and selling tool in your arsenal.

An eye-catching professional cover design has a huge job to do. It must entice the specific readers you’re after, instantly. It must make them want to take a closer look at what’s inside. Once you’ve attracted the right audience, your cover must also impart vital information about your book at a glance: genre and content, tone or mood, and even the quality of the writing itself. If your book cover does all that, your audience is more likely to buy.

So, how do you create a book cover that meets those lofty goals? Publish with Outskirts Press now and it’s our gift to you! We’ll give you a FREE Custom Cover Design (valued at $399) for your book when you purchase the Ultimate or Full-Color Publishing package during this limited-time offer!

To enhance your book with a sales-boosting, professional custom cover, just place the publishing package of your choice in your shopping cart and enter the promo code Custom-Free at checkout. It’s the best marketing decision you could make!

Questions about this offer or which publishing package and options are right for you? Talk with a Publishing Consultant to get exactly what you need — and get the most out of it! There are three convenient ways to connect:

  1. Call us at 1-888-672-6657 (OP-BOOKS)
  2. Live-chat with us via our website
  3. Go online to schedule an appointment

Publish an Ebook, Save a Tree — and Save 15%

With the celebration of Earth Day on April 22, it’s an appropriate time to do something kind for Mother Nature. And what better — or easier — way to keep her looking lush that than through eco-friendly electronic book publishing?

While hardcover and paperback books still reign supreme, environmentally conscious readers and self-publishing authors are helping to drive the recent rise in ebook sales. The market share for ebooks grows each year and is projected to account for approximately one-fourth of all book sales in 2018.

In addition to the highly sustainable business model of ebook publishing, there are many other reasons to add an electronic version of your book to your marketing and selling repertoire:

  • Ebooks are expected to generate about $20 billion in revenue this year.
  • Daily sales of ebooks of online retailer Amazon in the U.S. alone stood at more than 517.5 thousand units as of January 2016, with ebooks published by independent publishers accounting for the largest share of this total.
  • Approximately 94% of American public libraries offer ebooks.
  • There are no printing costs involved with publishing an ebook, so authors keep a greater share of royalties.
  • Ebooks are easy to distribute, and ebook listings increase online exposure and boost author search engine rankings.
  • Authors can easily and inexpensively send ebooks to book reviewers, news media and literary industry contacts without incurring printing costs.

And here’s one more compelling reason to publish an ebook: Add an Elite Ebook Package to your shopping cart anytime in April and Outskirts Press will take 15% OFF this money-saving bundle!

With the Elite Ebook Package from Outskirts Press, your book could quickly be available to millions more book consumers, no matter what e-reading device they use or where they live. The package includes formatting, uploading and distribution of your book in all the most popular digital formats:

  • Amazon Kindle Ebook Edition with distribution on Amazon
  • Apple iPad/iPhone Ebook Edition with distribution through iTunes and the iBooks bookstore
  • Barnes & Noble NOOK Ebook Edition with distribution through the NOOK bookstore on Barnes & Noble’s website

Once your ebook is released, readers can purchase and download your book instantly … from anywhere in the world. To save 15% on ebook publishing, just add our Elite Ebook Bundle to your cart (if you’re a current Outskirts Press author, simply login to your Publishing Center) and enter the promo code EliteSavings at checkout.

Be Prepared to Market Your Book with TRIPLE Author Copies for FREE!

Often, the biggest part of successful book marketing for a self-publishing author is simply being ready when opportunities to promote and sell arise. From having your book “elevator pitch” polished to learning to toot your own horn, this readiness will be your most powerful asset when the time comes to sell that book you’ve worked so hard to finish.

One of the best ways to prepare for selling is simply keeping your book with you as often as possible, just in case. Having paperback copies on hand puts you in an excellent position to nimbly respond to spontaneous opportunities. You’ll make positive impressions, important connections and plenty of unanticipated sales! By keeping copies of your book close-by you’ll be ready to make the most of:

  1. book-signing events
  2. radio, television and newspaper publicity outreach
  3. book award and review submissions
  4. book giveaways to promote on social media
  5. gifts to family, friends and influencers

Outskirts Press is helping self-publishing authors prepare for success in April. When you purchase the Ultimate Publishing or Full-Color Publishing package this month, we’ll triple the free author copies you receive with your package. For those purchasing the Ultimate package, that means 30 book copies instead of 10; Full-Color Publishing buyers will receive 15 copies instead of 5.

To triple your author copies, just place the Ultimate or Full-Color publishing package in your shopping cart and enter the promo code Triplecopies at checkout. It’s the easiest marketing move you could make!

Call an Outskirts Press Publishing Consultant at 1-888-672-6657 (OP-BOOKS), or chat with us using the live chat option on our website for information about which publishing option is perfect for you.

Make Your Own Luck with 17% Off Self-Publishing!

St. Patrick’s Day gives us a chance to celebrate our good luck and dust off projects that have set too long over the chilly winter months. Spring is officially on the horizon … and we’re extending the good fortune to you! Outskirts Press invites you to make your own luck leading up to St. Patty’s Day with this lucky deal: 17% off our Ultimate, Full-Color or Basic publishing packages March 14-17!

A carefully-chosen publishing package sets you free to do what you love most — write — without sacrificing something else important, like eating well, sleeping eight hours or precious time with your family. We hope that with our phenomenal offerings and equally phenomenal spring savings discount you’ll choose to publish with Outskirts Press-the company Top Consumer Reviews rated #1 Self-Publishing Company in 2016 and 2017.

Here’s how to do it:

From March 14-17, log onto our website or get in touch with us over the phone and add the Ultimate, Full-Color or Basic publishing package to your shopping cart. Then, enter the promotion code LuckyDay at checkout.

That’s it!

Keep your eye on the calendar, as this lucky offer won’t last long! If you have any questions or if you want to find out more information about the Ultimate, Full-Color or Basic packages, visit us online at If you have any questions, you can reach a Publishing Consultant at 1-888-672-6657 ext. 706 or you can even chat live with our expert staff through our website!

The Best Reasons to Self-Publish … Are Free!

While print books are likely to always have a place with readers, ebooks are more than just the wave of the future … they’re the wave of the now. Each year, the market share for ebook publishing and consumption grows, and self-publishing authors like you are leading the way. And during the month of March you can take advantage of this trend by receiving a free Kindle eBook Edition and a free Barnes & Noble Nook eBook Edition with the purchase of an Ultimate, Full-Color or Basic publishing package from Outskirts Press.

If you’ve spent much time researching the ins and outs of self-publishing, you already know there are more benefits to ebooks than just market share and the ability to tap into the massive international popularity of the Amazon Kindle store and the device’s many millions of users.

The true magic of the Amazon Kindle and other dedicated e-readers is that they allow avid readers to instantly download books and newspapers, and carry a large library of reading materials with them in one compact device. Only books that have been submitted to the Amazon Kindle using their required process and in their required format are available for Kindle readers to purchase and enjoy, so professionally formatted ebooks are essential to success in the Amazon Marketplace. This holds true for the Barnes & Noble Nook Store, as well. Kindle editions of books appear on Amazon and in Amazon search listings just like hardbacks, paperbacks and any other format out there. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon. Thanks to Google search rankings and algorithms, ebooks also have a better chance of showing up in general web indexing. Practically speaking, it’s always a good idea to take advantage of the Internet’s invisible paths to promotion.

Providing an ebook edition of your book is an important and valuable step towards rendering your book accessible to those readers who can’t read regular print — including children and seniors — and to whom an e-reader’s text size and other various graphical controls make the difference between reading and not reading. Ebooks are also far more accessible an option to readers of impaired mobility and to whom a trip to a physical bookstore or library is prohibitive, and to readers whose work schedules and home life likewise prevent them from making it into a store. There’s also the matter of the commuter, to whom ebooks are the only truly portable option in a busy day spent running from bus or train to work and back again. When you look at the various annual reports breaking down ebook readership, these groups lead the pack. And to these readers, an ebook edition is more than just a nice gesture … they’re necessary!

Which isn’t to say that tech-savvy readers who simply prefer ebooks aren’t also an important readership to whom you ought to market your book. Plenty of vacationers also prefer ebooks.

In addition to broadening your audience and raising your digital profile, electing to publish an ebook version of your book is a wise choice for authors looking to lower costs (as ebooks cost nothing to print) and lower their carbon footprint (ebooks save paper). Of all the options available to you, ebooks offer the highest return on your investment.

There are so many reasons to publish an ebook edition of your next book … and now there is one less reason not to by erasing the cost and offering you an ebook edition for free! To take advantage of this offer, all you need to do is add the Ultimate, Full-Color or Basic publishing package to your Outskirts Press shopping cart, then enter the promo code Ebooks-Free at checkout. The free ebook editions will automatically be credited to your account. But don’t delay! This offer is only available during the month of March.

For more information about self-publishing and book marketing services from Outskirts Press, visit us at! For professional advice, contact an Outskirts Press Publishing Consultant. There are three convenient ways to connect:

  1. Call us at 1-888-672-6657 (OP-BOOKS)
  2. Live-chat with us via our website
  3. Go online to schedule an appointment

The Votes Are In! The Winner of Our 2018 “Show Us Your Love” Contest Is …

Each year, we at Outskirts Press are impressed — and overwhelmed — by your entries in our annual “Show Us Your Love” contest. The level of interest we see affirms our dedication to providing a rich and varied range of self-publishing services to authors looking to take the next step toward publication … and it inspires us to outdo ourselves, year after year, in making your dreams a reality. Thank you, one and all, for the love you’ve shown. You are our very reason for being!

This year, we received extremely creative submissions, and are happy to announce our winner, the video that received the most votes across our social media platforms.

And the first-place winner is …

Jackie Fisher “The Lost Branch”

In her video, Jackie regaled us with the many reasons she loves Outskirts Press … and all in rhyming verse, no less! For her efforts, Jackie received the most votes and takes home a brand new, Microsoft Surface Pro Touchscreen Laptop. Congratulations, Jackie!

Jackie Fischer “The General” is 47 years old and lives in Coram, New York. She is a full-time Clinical Exercise Physiologist in Cardiac Rehabilitation for the past 20 years. She is married and has one son. Her interests include hiking, skiing, playing piano, tennis and walking her dog, Woody. She loves to travel when time allows.

Book description …

The story of my Sicily connection is fun to tell. I hope you enjoy learning a little bit about Sicily, and how our family in America reconnected with our relatives across the sea. There were two brothers that were separated at a young age because of the strict rules of immigration back in the early 1900s. A hundred years later, a reunion of two families finally took place. There were sad times, happy adventures and special moments and memories that will last a lifetime.

Even if you couldn’t submit a video this year, you can still promote your book across your social media accounts. Consider creating a video about your book and posting that. Ask your friends and family to view your video and to “like” it. Any amount of promotion helps your book to sell and social media is a great place to start. Who knows? Maybe you’ll submit the winning video to next year’s Show Us Your Love contest!

Time to Pick the Winner of the ‘Show Us Your Love’ Contest!

Authors have showered Outskirts Press with the warm-fuzzies for weeks now (seriously, we’re blushing) and now it’s time to pick our favorite. We simply can’t decide which of the creative videos they submitted is best, so we’re asking for your opinions. Your votes will decide who wins a brand-new Microsoft Surface Pro in our 7th Annual “Show Us Your Love” social media event and video contest.

The three videos with the most “likes” on the Outskirts Facebook page from among this year’s entries are now up for a public vote to determine the winner. The poll ends Friday, February 23, and the winner will be announced on February 28.

Below are the three finalists. Watch the videos and place your vote. The author whose video earns the most votes will win a brand-new Microsoft Surface Pro!

Chef Jesse Jones “POW! My Life in 40 Feasts”

Peter Tokar “Langley’s RIP”

Jackie Fisher “The Lost Branch”

While there are only three finalists, you can still check out all the videos submitted for the contest on our YouTube Playlist. Let’s just say we have a clever author community! With the social media exposure all entrants have received on Outskirts Press’ Facebook Page, YouTube Channel and Twitter Feed, all participants come out winners.

Place your vote now and subscribe to our blog or check back on February 28 to see who wins.

Computer Specifications:

Features Ambient Light Sensor, Gyro Sensor, Digital Compass, G-sensor, Webcam
Brand Microsoft
ScreenSize 12.3 in
Condition New
Operating System Microsoft Windows
RAM Memory 4 GB
Model SU3-00001
Hard Drive Capacity 128 GB
Manufacturer Part Number SU3-00001
Processor Type Intel Core M3 Processor
Maximum RAM Supported 4 GB
Processor Speed 2.2 GHz
Assembled Product Dimensions (L x W x H) 9.21 x 15.17 x 1.58 Inches