The Value of Self-Publishing Multiple Formats/Editions

We all remember the fervor that overtook the publishing industry when eBooks hit the mainstream. Suddenly, it was the fastest-growing segment and everyone was anxious to make sure their books had an Amazon Kindle eBook Edition, a Barnes & Noble NOOK Edition, an eBook edition that was available on iTunes, and through Apple iBookstore, etc.

photo of person s hand holding ipad
Photo by Lisa Fotios on Pexels.com

And the excitement of the new eBook market lasted for several years, in fact, to such a degree that some authors began publishing their books ONLY as eBook editions, because they liked the speed and convenience of it.

But then a funny thing happened. With the exception of a fortunate few (you know, the eBook authors you’ve read about in the news), eBook-only editions failed to reach the lofty promises of all that hype! It turns out, people still like touching actual books. So the publication of paperbacks and hardbacks jumped back into the fray, along with their newfound format–the eBook!

And then, almost overnight, another new format caught readers’ (or should we say listeners’) attention: audiobooks.  With longer daily commutes, not to mention the convenience afforded by Audible, and the tendency of people to multi-task more than ever, audiobooks soon became the fastest-growing segment.

white headset
Photo by Sound On on Pexels.com

Add Large Print and/or multi-media-enabled editions, and traditional publishers were looking at greater complexities and thinner profit margins for each book they gambled on. Soon, in many cases, particularly for the “mid-listers,” traditional publishers were having to make tough choices about which format(s) they would publish/maintain, and which format(s) they would allow to “expire” (much to the chagrin of their authors). Without the zero-inventory convenience available through POD self-publishing, traditional publishers frequently could not justify the time/expense of supporting a growing family of formats for every book. It just stopped making economic sense.

Which is why more books are now self-published than are published by all the traditional publishers combined! With print-on-demand (POD) self-publishing, you never have to worry about your publisher expiring one of your editions, ceasing future print runs, or not helping you pursue each and every format you are interested in.

Hint: You should be interested in all of them.

After all, you never know whether the potential reader you reach via your marketing efforts is going to prefer a paperback, an eBook, a hardback, a large print edition, or an audiobook; so make sure all those choices are available. Once the initial cost of publishing each format is absorbed, the economies of scale in the POD self-publishing world allow authors to affordably maintain all the formats they want, for as long as they want.

Talk about a happy ending!

To learn more about publishing your book in multiple formats including paperback, hardback, Kindle eBook, iPhone/iPad eBook, Barnes & Noble Nook eBook, large print AND audiobook, contact Outskirts Press today. There are three convenient ways to connect:

How “Publishing Kits” Help Self-Publishing Writers

Nearly all self-publishing companies offer writers an “incentive” to join their newsletter or mailing list. In most cases, this is the company’s own “Publishing Guide.”  These guides vary from sleek sales brochures to informative books covering the process of self-publishing (typically with that particular self-publishing company).

 

Other self-publishers offer “white papers” or “tip sheets” or “advice columns” focusing on specific topics or obstacles an author may face when self-publishing a book. While often more informative (at least about said topic or obstacle), these white papers are usually much shorter, and therefore of less perceived value.


A few self-publishing companies combine their publishing guide with a robust collection of white papers and tip sheets to create a treasure trove of helpful resources for writers. The guide typically markets the company and its offerings, perhaps sheds light on the self-publishing and book marketing processes, and shines a spotlight on a successful authors.  The white papers, advice columns, and tip sheets, on the other hand, identify core questions or issues facing many writers and offers suggestions or solutions to pave an author’s path toward publication and success.


Outskirts Press offers just such a Publishing Kit to new clients for free at the following link: https://outskirtspress.com/book-publishing.html#ebooks


Watch the video about the Publishing Kit below:

Your complimentary Publishing Kit contains:

  • 7 Tips to Self-Publish Like a Pro
  • The most recent book by Outskirts Press President Brent Sampson: Self-Publishing Questions Asked & Answered
  • Our definitive publishing guide: Publish Your Passion
  • Book shepherd one-sheet: Meet Your Publishing Consultant
  • Author success white paper: 7 Highly Effective Rules for the Perfect Book Title
  • Author guide: Author Photo & Biography Guide
  • Author tip sheet: The Top 7 Marketing Elements to Include in Your Book
  • Author guide: Which Book Format Should I Choose?
  • Author white paper: How to Price Your Book
  • Publishing white paper: Diving into Self-Publishing
  • About Outskirts Press: Publishing brochure
  • One stop shop: Custom illustration samples in color and black & white