How a Social Media Marketing Strategy Can Help Book Sales

Social media platforms allow authors to connect with a large audience of potential readers. By sharing posts about their books, authors can reach people who might not otherwise be aware of their work.

Social media can also help authors build relationships with readers. By interacting with followers, answering questions, and participating in discussions, authors can create a sense of community around their books. This can help to generate interest in their work and encourage readers to buy their books.

Social media can also be used to generate buzz about a book. By using hashtags, running contests, and collaborating with influencers, authors can get their books seen by more people. This can help to create a sense of excitement about a book and encourage people to buy it.

A cohesive social media strategy can leverage all these possibilities into an actionable plan. For example, you could plan a schedule for sharing excerpts from your book. This is a great way to give potential readers a taste of what the book is about and these excerpts can be in the form of images, words, videos, or podcasts, or a combination of different media.

Next, you could run a contest or giveaway. This is a great way to generate excitement about a book and attract new readers. You can run contests that ask people to share their thoughts on the book, or you can give away free copies of the book in exchange for new followers or active engagement.

Speaking of engagement, a social media strategy might often involve collaborating with influencers: This is a great way to reach a new audience. You can collaborate with influencers who have a following of people who are interested in the same topics as your book.

By using social media effectively, authors can reach a wider audience, build relationships with readers, and generate buzz about their books. This can help to increase book sales and make the book more successful. The Social Media Set-Up and Strategy Toolkit Marketing Option from Outskirts Press is a great starting place.

At Outskirts Press we recognize the importance of social media when it comes to gaining readers for your book. That’s why we are thrilled to present our unbeatable Social Media Set-up and Strategy Toolkit at a 20% discounted price for a limited time.

This service includes everything you need to get your book seen by more people across 3 major social media channels of your choice from among Instagram, Twitter (now known as “X”), Linked-In, Pinterest, and Facebook.

Your network is the direct result of the strength of your brand and your ability to connect with others. Why would you ever leave such a powerful influence to chance? There’s a simple answer to that question—you shouldn’t.

To take advantage of this offer, simply go to https://outskirtspress.com/p/socialmediastrategy and enter the promotion code socialsetup at check-out. Your savings will be calculated instantly.


Have you written a book that you’d like to publish?

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:

Outskirts Press stands behind our book printing and design services with the best 100% Satisfaction Guarantee in the self-publishing industry. 

Social Media Book Marketing For 20% Less

At Outskirts Press we recognize the importance of social media when it comes to gaining readers for your book. That’s why we are thrilled to present our unbeatable Social Media Set-up and Strategy Toolkit at a 20% discounted price for a limited time.

This service includes everything you need to get your book seen by more people across 3 major social media channels of your choice from among Instagram, Twitter (now known as “X”), Linked-In, Pinterest, and Facebook.

Your network is the direct result of the strength of your brand and your ability to connect with others. Why would you ever leave such a powerful influence to chance? There’s a simple answer to that question—you shouldn’t.

To take advantage of this offer, simply go to https://outskirtspress.com/p/socialmediastrategy and enter the promotion code socialsetup at check-out. Your savings will be calculated instantly.


Have you written a book that you’d like to publish?

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:

Outskirts Press stands behind our book printing and design services with the best 100% Satisfaction Guarantee in the self-publishing industry. 

Top 10 Benefits of a Virtual Book Tour

Virtual Book Tour

Here are the top 10 benefits for a virtual book tour if you are a self-publishing author:

1 .Reach a wider audience. A virtual book tour allows you to reach a wider audience than you would be able to with a traditional book tour. You can connect with readers all over the world, without having to travel.

2. Build relationships with bloggers and reviewers. A virtual book tour is a great way to build relationships with bloggers and reviewers. These influencers can help you promote your book to their readers.

3. Generate buzz and excitement for your book. A virtual book tour can help you generate buzz and excitement for your book. When you appear on blogs and podcasts, you’re giving your book more exposure and helping to create a sense of anticipation among readers.

4. Increase sales. A virtual book tour can help you increase sales of your book. When you connect with readers and build relationships with them, they’re more likely to buy your book.

5. Get feedback on your book. A virtual book tour is a great way to get feedback on your book. When you appear on blogs and podcasts, you can ask readers what they think of your book and how you can improve it.

6. Learn more about your audience. A virtual book tour is a great way to learn more about your audience. When you interact with readers, you can learn about their interests, what they like and don’t like about your book, and how you can better reach them in the future.

7. Have fun! A virtual book tour can be a lot of fun. It’s a great opportunity to connect with readers, share your passion for your book, and learn more about the publishing industry.

8. Build your brand. A virtual book tour is a great way to build your brand as an author. When you appear on blogs and podcasts, you’re positioning yourself as an expert in your field and establishing yourself as a thought leader.

9. Get exposure to new opportunities. A virtual book tour can lead to new opportunities, such as speaking engagements, book signings, and other events. When you connect with readers and build relationships with them, they’re more likely to keep an eye out for your future projects.

10. Make a difference. A virtual book tour can be a great way to make a difference. When you share your book with readers, you’re sharing your message with the world. You can use your platform to raise awareness about important issues, inspire others, and make a positive impact on the world.

If you’re a self-published author, we highly recommend considering a virtual book tour. It’s a great way to reach a wider audience, build relationships with bloggers and reviewers, generate buzz and excitement for your book, and increase sales.

Experience your own Virtual Book Tour today. If you act now, you can save 10% on the Virtual Book Tour option with Outskirts Press.

Click below to add this amazing book marketing service to your online shopping cart and enter the promo code tenpctvbt to receive your instant discount.

Have you written a book that you’d like to publish?

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:

Save 21% on our 21st Birthday!

We’re excited to announce that Outskirts Press is celebrating its 21st birthday this month! To celebrate, we’re offering a special promotion to all our authors. For a limited time, you can save 21% on our Ultimate black and white and Ultimate full-color publishing package AND receive double the author copies!

Our Ultimate publishing packages are our most popular – and for good reason. They include everything you need to publish your book, including professional cover design, interior formatting, ISBN assignment, and more. With this package, you’ll also receive a free author webpage, press release, and distribution through major online retailers like Amazon and Barnes & Noble.

And now, for a limited time, you can save 21% and receive double the author copies. That means you’ll have even more copies of your book to share with friends, family, and potential readers. PLUS, you will also receive an eBook version distributed to over 450 retail, libraries, and subscription services. This includes Amazon Kindle, Barnes & Noble Nook, Apple iTunes, and Google Play – for free.

To take advantage of this offer, simply use the promo code twoxbday at checkout. But hurry – this offer is only available for a limited time.

Have you written a book that you’d like to publish?

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:

Big Savings on Book Promotion

Virtual Book Tour

If traveling to promote your book in person is not currently an option for you, a Virtual Book Tour is a quick, cost-effective way to instantly promote your book on a variety of high-profile venues—venues that could result in valuable book reviews and interview opportunities.

  1. It’s faster, less expensive, and more convenient to tour from your desk (or kitchen table) than by plane, train, or automobile.
  2. It’s an opportunity to engage with readers via blog comments and the chat feature on videos.
  3. The more readers you reach, the more book sales and book reviews (leading to more sales) you generate.
  4. Because videos and blogs are recorded, archived, and searchable, Virtual Book Tours last forever.
  5. Word of mouth has time to grow. So even if a reader, bookseller, reviewer, other influencer, or potential customer misses your initial event, they can watch or read the saved version later.

Experience your own Virtual Book Tour today. If you act now, you can save 10% on the Virtual Book Tour option with Outskirts Press.

Click below to add this amazing book marketing service to your online shopping cart and enter the promo code tenpctvbt to receive your instant discount.

Have you written a book that you’d like to publish?

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:

Receive a $500 spending credit with select packages!

Receive a $500 spending credit with select packages!

Promo Code: spendcred

March is all about savings! Outskirts Press wants to pass along savings to you with our Super Savings Promotion! For a limited time, we’re giving you a $500 credit with the purchase of your Ultimate Black & White or Ultimate Full-Color publishing package! This offer, on top of everything that the Ultimate packages include, makes for a great value.

Use your $500 credit toward additional services or upgrades to your book, including:

  • Professional Copy Editing
  • Custom Cover Design
  • Book Marketing Specialist
  • A Professional Book Video Trailer

To claim your $500 credit, enter promo code spendcred at checkout when you purchase the Ultimate Black & White or Ultimate Full-Color publishing package. You will receive a confirmation email when the credit has been added to your account. But hurry, this incredible offer expires on March 31st!

Outskirts Press stands behind our book printing and design services with the best 100% Satisfaction Guarantee in the self-publishing industry.

Connect with a Publishing Consultant today to learn how Outskirts Press can help YOU publish YOUR masterpiece:  

Give your book the Hollywood treatment

Book Video Trailer Save 10% Outskirts Press

Movies have trailers for a reason—they make for compelling advertisements.

The same applies to trailers for books. Outskirts Press’s Book Video Trailer is a great way to explain your book to readers in a quick, clear, and engaging way, which then gets played on YouTube, our Self-Publishing News blog, and your website, in emails to your marketing list, and anywhere else that you want! One of our authors said, “I wrote and produced TV commercials for years and even won a CLIO, and I’m very impressed with your production!”

If you’ve been unsure if your book could benefit from having its own trailer, now is the perfect time to give it a go—we are offering 10% off our Book Video Trailer. Enter the promo code: bookvidtr during checkout to see your instant savings!

Salute-Worthy Savings on Publishing

Memorial Day Sale

This Memorial Day, enjoy your long weekend while saving 22% off from Outskirts Press!

Just think how much sweeter your holiday weekend will be knowing that you are on your way to publishing your book, AND you just saved a bundle. But hurry, this offer expires on May 30th, don’t delay!

Enter promo code: memorialday during checkout and claim your savings.

Think about the most beautiful book cover you’ve ever seen . . .

You know a good cover when you see it. We all do! It’s the cover we can’t stop looking at—it’s the cover that gets us to pick up a book. In an age when readers are making purchasing decisions in minutes—even seconds—your book cover is the most persuasive marketing approach you have.

Publish with Outskirts Press now, and that priceless marketing and selling tool is our gift to you! We’ll give you a FREE Custom Cover Design (valued at $399) for your book when you purchase the Ultimate or Full-Color Publishing package! Our expert designers help you think about color, style, and feel. First, we ask you what kinds of covers you like and why. Then we help you translate the successes of those covers into your own success.

You’ll also receive a free Amazon Kindle edition of your book. This is yet another place where your custom cover will appear and another method for your readers to buy your book.

To enhance your book with a sales-boosting, professional custom cover, just place the Ultimate or Full-Color Publishing in your shopping cart and enter the novfreecov promo code at checkout. This offer is good for only a short time, so reach out, and we’ll help you choose your best self-publishing option. Connect with Outskirts Press now in whatever manner is easiest for you:

“This was my second book with Outskirts Press, and I was very happy about that. When my third book is ready, I will contact my Author Representative again. Communication was so good that I accused her of working 24/7! Her help with my cover was fantastic.” —Michael Meadows, Interlude of the Dragons: The Gods of Olympus—Book II

Publish Today and Receive 5 Formats of your Book

Promo Code: hbpbebooks

When you have a paperback version, a hardback, an Amazon Kindle eBook, Barnes and Noble NOOK eBook, and Apple eBook, you provide discerning readers 5 different formats from which to choose. This translates to more availability worldwide, better search results, more browsers, and more buyers.


And now, you can receive 5 formats of your book when you publish with Outskirts Press today. Simply publish your book with the Ultimate Black & White or Full-Color Publishing Package and you will receive:

  • A paperback edition
  • A hardback edition (with or without a dust jacket – your choice!)
  • An Amazon Kindle eBook edition
  • A Barnes & Noble NOOK eBook edition
  • An Apple iBooks eBook edition

This amazing offer, valued at $1,350, won’t last long. Enter promotion code hbpbebooks in your shopping cart when you publish today.

Discover why Outskirts Press is the A+ rated and #1-rated self-publishing company according to the Better Business Bureau and Top Consumer Reviews, respectively. Connect with an Outskirts Press Publishing Consultant today to get started:

“I am so impressed with the entire experience. This was my first book and I can’t wait to see what Outskirts Press does with the second one. Thank you.” – Diane Gray, author of Faith, Hope & Perseverance: An Adoptee’s Journey To Finding Her Biological Family