eBook Publication & Distribution Included with Select Publishing Packages!

Now is the time to get published in print and eBook with nearly $950 in free eBook publishing options from Outskirts Press!

For a limited time, when you purchase the Ultimate Black & White or Full-Color publishing package, you will receive FREE publication and distribution of your eBook editions through the Apple iBooks Store, the Amazon Kindle, the Kindle Unlimited, and the Barnes & Noble NOOK bookstore. That means you can make your eBook accessible to a world of readers perusing Amazon, Apple Books, iTunes and Barnes & Noble bookstores — for FREE!

Enter promo code ebooksfree at checkout to take advantage of this MASSIVE offer as well as enjoying high quality print publishing with the #1-rated self-publishing company according to Top Consumer Reviews.

For more information and help choosing the best self-publishing services, contact your Outskirts Press Publishing Consultant today. There are three easy ways to connect:

“The thing I enjoyed the most with Outskirts Press was the amazing creative flexibility they were able to accommodate. They were patient with me as I worked through the publishing process.” — Gary Graham, author of Parallels That Cross

 

Save 10% on “Amazon Launch” Today!

Today the Amazon Launch Bundle is an additional 10% off the already discounted bundled price. Here’s what you get and why you should take advantage of this great deal:

  • We’ll add your Amazon Author Profile directly to Amazon, which includes your entire bibliography of published books, all your book videos and/or video teasers and even a direct RSS feed to your author blog (if you have one); plus your author photo (if you supplied one) and your biography. More information about you, the author, could mean more book sales!
  • We’ll submit your book to Amazon’s “Look Inside,” which entices readers to electronically flip through a small section of your book for a closer glance. It’s like flipping through the pages at a bookstore, but done online. More information about your book could mean more book sales for you!
  • We’ll add search-engine-optimized content to your book sales page on Amazon to get your book the attention it deserves from Amazon’s search engine. Better optimized sales copy means higher placement in Amazon’s search results, which can lead to more book sales!

The Amazon Launch Bundle is one of our most popular marketing bundles and today you can save an additional 10% off the $349 bundled price. Just enter promo code launchamaz at checkout today.

 

Self-Publishing Questions Asked & Answered — Available for Free!

From the award-winning and bestselling* author of Sell Your Book on Amazon comes Brent Sampson’s latest non-fiction guide to the world of independent publishing and marketing: Self-Publishing Questions Asked & Answered.

And it’s currently available in paperback, Kindle eBook, and audiobook formats from Amazon, or in this FREE Publishing Kit from Outskirts Press.

Do You Want to be a Published Author?

About the Book

Self-Publishing Questions Asked & Answered identifies the most common questions concerning self publication today and answers them clearly and concisely. What is the difference between “independent” self-publishing, “free” self-publishing, and “full-service” self-publishing? What should I title my book? How do I price my book? What is an ISBN and why is it important? How do I get book reviews on Amazon? These are just a small sample of the top 25 questions Ernest & Young Entrepreneur of the Year Semi-Finalist and self-publishing expert Brent Sampson has been asked over the years and now answers thoroughly and completely in this book.

About the Author

Ernest & Young Entrepreneur of the Year Semi-Finalist Brent Sampson is the award-winning and bestselling author of Sell Your Book on Amazon and The Book Marketing COACH. As the founder, president and chief marketing officer of Outskirts Press, Brent has helped writers from around the world experience the joy and satisfaction of bringing their high-quality, professional, and award-winning books into the marketplace. Learn more at OutskirtsPress.com.

About the Free Publishing Kit

Your complimentary Publishing Kit from Outskirts Press contains:

  • Self-Publishing Questions Asked & Answered
  • Publish Your Passion
  • 7 Tips to Self-Publish Like a Pro
  • Book shepherd one-sheet: Meet Your Publishing Consultant
  • Author success white paper: 7 Highly Effective Rules for the Perfect Book Title
  • Author guide: Author Photo & Biography Guide
  • Author tip sheet: The Top 7 Marketing Elements to Include in Your Book
  • Author guide: Which Book Format Should I Choose?
  • Author white paper: How to Price Your Book
  • Publishing white paper: Diving into Self-Publishing

About Outskirts Press

Since 2002, Outskirts Press has helped thousands of authors just like you develop, publish, and market thousands of high-quality, award-winning books featuring…

  • exceptional cover design
  • professional interior formatting
  • high-quality printing
  • award-winning publishing
  • worldwide distribution
  • and extensive book marketing services

Outskirts Press is the only A+ rated and #1-rated self-publishing company according to the Better Business Bureau and Top Consumer Reviews, respectively, because we deliver outstanding customer service, affordable pricing, and industry-leading royalties.

* #29 overall Amazon bestseller, 2007. Royal Palms Literary Awards, Best Book of the Year 2007

 

Top 5 Benefits of a Virtual Book Tour

Book marketing has changed due to the restrictions of the coronavirus pandemic. However, thanks to modern technology, you can take your book on tour without ever leaving your home. Take your book on the virtual road and connect with bloggers and readers all over the globe with the Virtual Book Tour Launch.

Being able to market your book efficiently while following social distancing guidelines is just one of the benefits of a virtual book tour. Following are five additional benefits:

    1. It’s faster, less expensive, and more convenient to “tour” from in front of your computer than from town to town in your car.  (That’s 3 benefits right there, and there are still 4 more to go!)
    2. It’s an opportunity to engage with readers.  Your appearance on blogs may generate reader comments, which you are encouraged to respond to.
    3. More book sales and book reviews. The whole point of going on a virtual book tour is to generate book sales, but you may discover an added benefit- the resulting book reviews, which will, in turn, become MORE book sales, and so on and so forth.
    4. Virtual Book Tours last “forever.”  On a “real” book tour, it’s over the minute you get home.  But a virtual book tour is archived and searchable online forever, available for search engines (and your readers) to discover days, months, or even years later.  And due to the power of POD and distribution-on-demand, your book will still be available for sale when those orders come in.
    5. Word of mouth.  While the initial “tour” may be a whirlwind, you may discover an additional benefit due to word-of-mouth.  Bloggers know each other, which can turn into more “appearances” down the road; and readers know each other (just ask members of GoodReads), which may turn into additional sales and reviews down the road, even if those secondary readers didn’t see you “on tour.”

Speaking of road, it used to be a long, hard road to put together a Virtual Book Tour on your own.  But Outskirts Press makes it easy with our Virtual Book Tour Launch…and for a limited time, you can save 10% on this valuable marketing opportunity!

To save 10% instantly on your Virtual Book Tour Launch, enter promo code savetenvbt at checkout. But hurry, this incredible offer expires soon!

10% off Your Virtual Book Tour Launch

Are you looking for new ways to market your book while following social distancing guidelines? Thanks to modern technology, you can take your book on tour without ever leaving your home. Outskirts Press makes it easy with our Virtual Book Tour Launch…and for a limited time, you can save 10% on this valuable marketing opportunity!

Are you looking for new ways to market your book while following social distancing guidelines? Thanks to modern technology, you can take your book on tour without ever leaving your home. Outskirts Press makes it easy with our Virtual Book Tour Launch…and for a limited time, you can save 10% on this valuable marketing opportunity!

Here’s how the Virtual Book Tour Launch works:

  • Outskirts Press uses the power of the blogosphere to launch your Virtual Book Tour with two guaranteed blog appearances on SelfPublishingNews.com and SelfPublishingAdvisor.com. Automated aggregation will then announce and promote those blog appearances to our Facebook and Twitter communities, resulting in a combined grand-total of approximately 60,000 “views” with active readers and writers.
  • Once your virtual tour appearances are scheduled, you will receive the dates along with a Virtual Book Tour Packet that contains all the materials and information you need to personally continue your Virtual Book Tour on additional blogs, websites and social networks.
  • Outskirts Press will register you with a “digital clipping service,” which tracks all of your book’s virtual book appearances. Each time your book is mentioned anywhere on the Internet, you will receive a notification so you can follow the buzz about your book and even participate in the discussion about your book through the comments sections.

To save 10% instantly on your Virtual Book Tour Launch, enter promo code savetenvbt at checkout. But hurry, this incredible offer expires soon!

 

3 Ways to Improve Your Marketing Plan in 2021

Almost every blog, workshop, and website on the subject of self-publishing advocates for creating a book marketing plan even before your book has been printed. You will already have read about a number of marketing methods, from virtual book tours to book signings to book fair partnerships to glossy mailings featuring your book. Have you followed that advice?

Sometimes, even when we answer “yes” to this question, our sales numbers may not reflect the hard work and the (usually) good advice. You might even be following every piece of advice you’ve received to the letter. So, how could this be? And more importantly, how do we fix the problem?

The simple truth is that your book’s marketing plan may have a fatal flaw, and this flaw may be costing you sales. And truthfully, this is a common problem among self-publishing authors, which means both that you’re not alone and that we’ve figured out a couple of surefire ways to troubleshoot the issues.

Instead of looking at your book marketing plan as an enemy which is actively working against you, ponder these three questions. Your answers might just help reshape your marketing plan to be more insightful, more effective, and more successful at moving your book off of the bookstore shelves.

  1. Have you clearly defined your target market? When you wrote your first book, you just knew that everyone would love it. It would make you the talk of the town (or maybe even the talk of the nation or globe). It would be the “it” book that everyone would want to read. But … that’s a rather lofty goal. Many might even say that it’s an impossible goal, in that even the most successful authors (like Stephen King, Tom Clancy, and Jan Karon) aren’t able to reach everyone with their books. And that’s fine; they have developed loyal followings among readers who are committed to them and their books. That’s where their success lies, and even if you’re not a blockbuster breakout success on the scale of a Stephen King, one can learn from that core truth: loyal followings sell books. How, then, do you seek them out? First, ignore all of the white noise, and dispense with the idea that your book is for everyone. There isn’t a book on Earth that’s for everyone. So, who is your book for? What is your intended audience? Start locking in the details, from demographic details like age and occupation to the qualities they look for in books. Define your target audience with care, and with specificity. If you can’t name some specific characteristics, you won’t be able to market to them.
  2. Have you figured out what differentiates your book from the other books available to your target market? Can you tell us why your book is both different from and better than any other book on the market in its genre? Is there a lesson taught in your book? Are your characters easier to relate to? There has to be a reason why readers want to buy your spy thriller instead of the latest from John le Carré. As daunting as it is to consider as a competitor THE AUTHOR who leads the pack in terms of sales in your genre, doing so will help you figure out your book’s strengths. You aren’t just churning out another Vince Flynn action book; you’re publishing a book with its own strengths of plot and character. Find out what makes your book special and use that as your unique value proposition … in marketing as well as every other context.
  3. Have you updated your book marketing plan lately? The book marketing industry, like any other, evolves with blinding speed. If you don’t keep your plans up to date, your plan can easily become irrelevant and your book sales will flag. We recommend that authors review and update their book marketing plan at least once per year, and that they make sure to get other eyes on their plan than their own as well. Having that external insight is vital and important to making sure that every detail of your marketing plan serves a purpose!

Have your book sales been flagging and you can’t figure out why? Perhaps it’s time to consult with one of our Book Marketing Specialists? Right now, Outskirts Press is offering an instant 10% savings off the regular price of $349 when you claim 5 hours of 1-on-1 marketing assistance with a book marketing specialist. Enter promo code savetenbms at check out to receive 10% off instantly.

How Book Marketing Specialists are Helping Self-Publishing Authors

As a self-published author, do you know how to develop a book marketing plan or even what should be included in it? Do you have the time and know-how to snag and schedule book signings? Are you confused about when, where and how to implement these and other elements of your book marketing plan?

A professional book marketing specialist can assist you with all these tasks, and more!

What, exactly, can a book marketing specialist do for you?

  • Develop a marketing plan. A book marketing plan is as vital to the marketing of a book as an outline is to the writing of it. And a marketing plan must be continuously tweaked to stay aligned with your goals. When you hire a book marketing specialist, you will receive a customized marketing plan with recommended actions and valuable information you can use TODAY to sell more books.
  • Arrange book signings. Book signings are special moments for any author, and for book fans. Your book marketing specialist will help you schedule these events and coordinate all the important details.
  • Develop your author platform. Your online presence says a lot about you as a person, and it can say a lot about you as an author. Having an internet presence that is tailored specifically to your needs will help you fine-tune your image, get the word out about your book(s) to a large, targeted audience and give readers valuable ways to find you and buy your book. Your author platform includes a website, social networking accounts and more. A book marketing specialist can ensure that you make the most of this valuable marketing medium!
  • Follow-up on marketing leads. When life gets busy, it’s nice to hand off the little details to someone else–like following up with potentially valuable marketing leads. Your book marketing specialist will chase down these leads for you and make sure you get ’em while they’re HOT!

Marketing a book is not a cookie-cutter science. The successful path depends upon the book, the author, and his/her goals. That’s why it is imperative to meet with your book marketing specialist first, typically via an initial telephone consultation. Once you make sure you and your marketing specialist are on the same page (pun intended), you can work together more efficiently, and effectively.

If you haven’t yet secured the services of a professional book marketing specialist to help you with the marketing of your self-published book, perhaps 2021 is the year to do it.

Right now, Outskirts Press is offering an instant 10% savings off the regular price of $349 when you claim 5 hours of 1-on-1 marketing assistance with a book marketing specialist. Enter promo code savetenbms at check out to receive 10% off instantly.

About Outskirts Press

Since 2002, Outskirts Press has helped thousands of authors just like you develop, publish, and market thousands of high-quality, award-winning books featuring…

  • exceptional cover design
  • professional interior formatting
  • high-quality printing
  • award-winning publishing
  • worldwide distribution
  • and extensive book marketing services

Outskirts Press is the only A+ rated and #1-rated self-publishing company according to the Better Business Bureau and Top Consumer Reviews, respectively, because we deliver outstanding customer service, affordable pricing, and industry-leading royalties.

 

Resolutions Every Author Should Have for the New Year!

Structured and manageable goals are important to those of us who consider ourselves works in progress. Well, it’s that time of year when we all start thinking about those goals — in this case, New Year’s resolutions. They’re especially necessary to moving a book from an unknown publication to a chart-topper. It’s a big project!

But, whether you’re just starting to figure out marketing or already a best-selling author, there are simple things you can resolve to do in 2021 that will make you an even better at selling … or simply a better you. Here are resolutions for published authors or anyone bent on self-improvement.

  1. Set goals. “Wait, I thought a resolution was a goal!” Well, yes, it is, in a sense. Ideally, your New Year’s resolution is the culmination of your goals throughout the year. It’s important — and ultimately more productive — to make goal-setting a habit, not just a tradition we do once a year and promptly forget. So set lots of small, attainable goals rather than one insurmountable to-do you never actually do. For example, if your resolution is to sell 2,000 copies, break it down into smaller goals. Resolve to promote one giveaway in January, schedule a book-signing in February, then a book fair in March and so on for the entire year. Or, set a goal to schedule 20 book-signings next year and average 10 sales per event. Way less intimidating, right?
  2. Facilitate goals. If you’ve resolved to sell big in the new year without so much as a marketing calendar in the house, you’ve not facilitated your goals or your year’s resolution. Remove barriers to progress and instate conditions that help you achieve. Buy an entry-level PC for getting on social media to promote or gather a list of bookstores you can call to set up events. Then, resolve to reach out until you get the bookings you need to fulfill your resolution.
  3. Make marketing a priority. Once you’ve divided your marketing resolutions into smaller goals, it’s much easier to give them top priority. Knock out those little to-do’s first thing in the morning!
  4. Read, read, read. Top-notch authors are always top-notch readers. Get to know your genre not just by practicing it but by being an avid consumer of it. That way, you’ll get to know your audience and what appeals to them.
  5. Master the basics of social media. No matter what your stripe, there are many others with similar interests on social media. Facebook “friend” other authors and readers, and learn from them. Follow publishers. Rub elbows with book clubs. You’ll find kindred spirits in the virtual world who can enlighten you with real wisdom. Use that wisdom to refine how you communicate with potential readers.
  6. Try something new. Make 2021 the year you branch out. Start a blog. Meet new people with similar interests. These new experiences will all enrich and inform so many other aspects of your life. At the very least, you’ll be a more social and well-rounded person. Hey, you might even discover a whole new audience for your book!
  7. Just do you. Yes, you should be reading a lot, meeting people and making connections that pay off in sales. Ultimately, you’ll assimilate all these influences into a voice that is uniquely yours, and you’ll find your true audience. Don’t fight it — feed it.
  8. Consider “cheating” a little. Many of us are afraid to ask for help. It feels lazy, like we’re cutting corners. Let us put your mind at ease: It’s not cheating to ask for help reaching your marketing goals! In fact, it’s pretty smart, if you ask us. And, if you’ve tried new things, delved into social media and checked off other goals, you likely have crossed paths with new people who may be able to help you get past the hump. Reach out to friends and family to help you get the word out or purchase inexpensive marketing service options to help you reach the goals you set on the road to your resolution. (Even full-time professionals parse out their duties from time to time.)

Whatever your resolution, the important thing is to keep moving, to take whatever steps necessary to move you toward fulfilling the great things you planned for your life.

Need help moving toward your New Year’s resolution? Visit our website for our complete list of book publishing and marketing services and to schedule a consultation with a Publishing Consultant.

 

Self-Publishing Author Marc McCormack Discusses Stella the Rejected Star

Author Marc McCormack is taking his latest book Stella the Rejected Star on tour — a Virtual Book Tour, that is, with Outskirts Press! Technology has created a wide variety of ways to reach audiences all over the world. All it takes is a little thinking outside the box, and nowadays you can market a self-published book in a variety of affordable and impactful ways. Virtual book tours, for example, are a great way to connect with readers from all corners of the globe, all from the comfort of your own home. Join Marc McCormack and Stella the Rejected Star as they appear in features and interviews (such as the one below) in the weeks and months ahead!


Luckily for us, Marc was kind enough to answer a few questions as the tour was getting started so that we can give you a sneak peek into the mind of the creator of Stella the Rejected Star.

OP: Tell us a little bit about Stella the Rejected Star. What is it about?

Marc: It’s a Christmas story about Stella, a four-pointed star, that is rejected by the other five-pointed stars because she is different and the brightest. The other stars are unkind to Stella and even “starnap” her at one point. Ultimately, she is selected by God to lead the wisemen to the manger on Christmas.

OP: Why did you decide to write this story?

Marc: I wrote Stella the Rejected Star when I was 11 in 1983. About five years ago, my Mom found a copy of the book in the garage and asked me to reread it. I read it again, and I realized 37 years ago I had written the story of my son, Brady, who is now a beautiful blind and nonverbal 14-year-old individual with autism. I took the story to one of my close friends, and he illustrated it. Brady was the inspiration to publish it.

OP: How did you get your book published?

Marc: I contacted Outskirts publishers and went through the self-publishing process. I decided that the year 2020 was the perfect year for Stella’s debut! This is a story of hope in a world in need of it.

OP: What types of readers would be interested in this story?

Marc: Kids who love stars, even mischievous ones, and Christmas will love this book, and all Individuals with special needs are represented by Stella. The book is set against the backdrop of the first Christmas and Nativity, but it is truly meant for everyone.

OP: What is special about your book?

Marc: This book is special because it is not only a cute story, but it is the perfect way to teach your children about the importance of kindness. Children will see that Stella was made fun of for her differences, and you can easily teach your children about love and acceptance. The ones among us who are considered different often shine the brightest! I am also planning on donating some of the proceeds to local (Orange County, CA) autism charities.

OP: What differentiates it from other books in the same category?

Marc: It’s a Christmas story about the first Nativity, but it is more than that because of its message of acceptance and inclusion.

OP: Have you published any other books?

Marc: This is my first published book.

OP: Do you plan to publish more?

Marc: Yes, I do. I’m currently working on writing the story of my son, Brady (and his brother Carson who we lost), from his four months in the NICU and his current triumphs as a beautiful 14-year-old with severe special needs.

OP: Thanks for your time, Marc! We look forward to learning more about you as you visit other bloggers!

ABOUT THE AUTHOR:

I wrote Stella the Rejected Star when I was a wide-eyed, 11-year-old. Thirty-seven years later, the story is even more relevant personally when I consider my 13-year-old beautiful son, Brady, who was born at 24 weeks at one pound, six ounces. Brady was a twin, and tragically his brother, Carson, passed away after two weeks. Now, Brady is a blind, nonverbal boy with autism who has sometimes been rejected for his differences; however, he radiates love and light every day in my life and so many others. I want to express my sincere gratitude to a close friend and brilliant artist, Seth Thompson, who helped bring Stella to life through his perfect illustrations. Stella the Rejected Star is for Brady and all individuals with special needs who illuminate the world when, like Stella, they are given the opportunity to shine. With love, Marc McCormack

For more information or to contact the author, visit https://www.outskirtspress.com/stellatherejectedstar

This author purchased the Virtual Book Tour marketing option, which allows self-publishing authors to connect with bloggers and harness the power of the blogosphere by taking their book on the “virtual road.” Learn more about this service by visiting your Publishing Center and reviewing the available marketing options.

Are you an author looking for help to market your self-published book?

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Amazon Featured Book of the Week

Now available on Amazon.com!


Legends of Beer-League Hockey: Vignettes from a Beer-League Hockey Player

by Curt Lesnau

(4 Stars – 8 Customer Reviews)

Price: $24.95

Curt Lesnau’s “Legends of Beer-League Hockey: Vignettes from a Beer-League Hockey Player.” As someone who has been playing beer league hockey all over North America for over 50 years, Curt Lesnau has a few stories to tell… Legends of Beer League Hockey is a series of vignettes-memories and musings on the sport of hockey as the author and his pals travel from Quebec to Ontario, St. Louis to Florida, and other points coast to coast doing what they love best: beer-league hockey! Follow Curt along with his hockey-loving, fun-seeking friends, their tournament road trips, and all the dicey and hilarious situations that go with it!

 Learn More