Top 10 Self-Publishing Book Marketing Tactics for April 2015

Book marketing is one of the most important pieces of being a successful self-publishing author. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Your book is written. Your book is published. Now what? Our list of Top 10 Book Marketing Tactics can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and tactics determined to be most popular by our authors for the month of April 2015, listed below in alphabetical order:

Amazon Extreme Package Amazon Extreme Package: Save 25% on 3 of our marketing services focused on Amazon.com. This package includes a Kindle Edition of your book, participation in the Amazon Search Inside the Book and Amazon Cover Enhancement.
Amazon Kindle Submission Service Amazon Kindle Submission Service:  Make your book available on Amazon’s Kindle ebook reading device. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.

Amazon Search Inside the Book
Amazon Search Inside the Book: Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not.
Barnes & Noble NOOK Submission Service Barnes & Noble NOOK Submission Service:  Millions of books are available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Custom Press Release Custom Press Release:  Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our newswire service on your behalf.
EVVY Awards Submission EVVY Awards Submission: Winning a book award helps separate your book from the rest, especially when it is the coveted “EVVY Awards” and “Book of the Year” Award, held annually by Colorado Independent Publishers Association (CIPA).
Google Books Preview Program Submission Google Books Preview Program Submission: An inexpensive and extremely effective way to get your book in front of millions of readers quickly and easily.
Apple iPad iPhone Standard Edition Apple iPad/iPhone Standard Edition: Allows self-publishing authors to enter the ebook marketplace at significantly lower upfront cost with a no-hassle, standard iBookstore retail price of $9.99. It’s the simplest one-click solution for published authors to publish a book in Apple’s iBookstore.
Personal Marketing Assistant Personal Marketing Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!
Readers Favorite Award Submission Readers Favorite Award Submission: Want to gain notoriety as a self-published author? The best way is to become an award-winning author. With our Readers Favorite Book Award Submission, you have an opportunity to not only gain that notoriety but also receive additional free targeted book marketing services/promotion.

Outskirts Press Published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion.

Start Self-Publishing Now!

Top 10 Self-Publishing Book Marketing Tactics for June 2014

Book marketing is one of the most important pieces of being a successful self-publishing author. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Your book is written. Your book is published. Now what? Our list of Top 10 Book Marketing Tactics can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and tactics determined to be most popular by our authors for the month of June 2014, listed below in alphabetical order:

Amazon Extreme Package Amazon Extreme Package: Save 25% on 3 of our marketing services focused on Amazon.com. This package includes a Kindle Edition of your book, participation in the Amazon Search Inside the Book and Amazon Cover Enhancement.
Amazon-Branded Featured Book-of-the-Week: Get your book and cover, along with an easy way to order your book directly from Amazon into the inbox of a wide audience of literary enthusiasts.
Amazon Kindle Submission Service Amazon Kindle Submission Service:  Make your book available on Amazon’s Kindle ebook reading device. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.

Amazon Search Inside the Book
Amazon Search Inside the Book: Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not.
Barnes & Noble NOOK Submission Service Barnes & Noble NOOK Submission Service:  Millions of books are available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Barnes & Noble See Inside Barnes & Noble See Inside:  Barnes & Noble’s answer to Amazon’s “Search Inside the Book” program. Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book.
Beijing Book Fair Beijing Book Fair: No other country has experienced the increase that China has on the world marketplace, and the readership in China represents an enormous opportunity. Get your book exposed at the largest and most popular industry book fair and publishing event in China.
Custom Press Release Custom Press Release:  Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our newswire service on your behalf.
Apple iPad iPhone Standard Edition Apple iPad/iPhone Standard Edition: Allows self-publishing authors to enter the ebook marketplace at significantly lower upfront cost with a no-hassle, standard iBookstore retail price of $9.99. It’s the simplest one-click solution for published authors to publish a book in Apple’s iBookstore.
Personal Marketing Assistant Personal Marketing Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!

Outskirts Press Published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion.

Start Self-Publishing Now!

Last Chance! Today is the Last Day to Get the Free Amazon Extreme Option for that Self-Publishing Book

Time is almost up to jump into the electronic world of self-publishing! Publish today and jump-start your marketing efforts with the Amazon Extreme marketing package.

The Amazon Extreme marketing package from Outskirts Press offers self-publishing authors a head start on book marketing by taking triple advantage of the immense audience of Amazon, the largest online retailer in the United States. This package includes: An Amazon Kindle edition of your book, Amazon’s Search Inside the Book feature and the Amazon Cover Enhancement. These valuable, popular options are free for authors who start publishing in June.

Start today with the promotion code below when you choose to publish with our industry-leading Diamond publishing service or our full-color Pearl publishing service to receive the FREE Amazon Extreme Marketing Package.

Enter the promotion code FreeAEJUN14 when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package by midnight today!

Click to order the Diamond Package
Click to order the Pearl Package

3 Ways to Boost Your Book Sales on Amazon

As a self-publishing author, it’s hard to ignore the impact that Amazon has on today’s book-buying consumers. Kindle titles make up more than 19% of all books sold in the U.S. What these statistics tell us as we increase book sales is that it is critical for readers to be able to find your book on Amazon, including an electronic version of your book. Why not take advantage of the rise in popularity of Amazon and Kindle and get a competitive edge right off the bat? Here are three tips for increasing your sales on Amazon:Amazon Extreme (3 marketing services, one discounted price)

  1. Go electronic. Sure, you can sell hardcopies on Amazon, but the popularity of the Kindle ebook device is not to be overlooked. Ebook sales account for roughly 30% of all book sales, and Amazon has a 65% share within the ebook market. Authors who offer both print and Amazon Kindle editions are reaching out to two different demographics – and markedly increasing the pool of potential book buyers who view their book.
  2. Grab readers’ attention. A compelling summary of your book and a snazzy cover are essential to making an impression on readers. Make sure the description for your book adequately describes what the book is about and makes potential buyers want to read more.
  3. Let shoppers sample the merchandise. Once you’ve got readers’ attention, keep them hooked by offering a sample of what is inside. With Amazon Search Inside, book buyers can browse through a portion of your book online.

You can use these three tips to maximize your book sales potential on Amazon!

Need help? With the Outskirts Press Amazon Extreme Package, you get 25% OFF three powerful Amazon marketing tools when you bundle them versus the a la carte price. You can get these three amazing Amazon-centric services bundled in one convenient package: 1) an Amazon Kindle Edition of your book, 2) the Amazon Search Inside the Book service and 3) Amazon Cover Enhancement.

 Are you ready to expand into the ebook market?

Order Your Amazon Extreme Edition Now!

Save a Bundle on Marketing When You Publish Today!

Before you head out the door for a giant turkey dinner at your parents’ house, there’s one last important — and money-saving — thing to do: Order your Amazon Extreme marketing package before it’s too late!

Authors who begin their publishing efforts by purchasing the Diamond or full-color Pearl publishing packages will Amazon Extremereceive nearly $250 of Amazon marketing options free: an Amazon Kindle edition of their published book, Amazon’s Search Inside the Book submission service and the Amazon Cover Enhancement once their book is listed on Amazon.com. These authors also receive a complimentary copy of the Amazon bestseller, “Sell Your Book” on Amazon by Outskirts Press CEO and publishing expert Brent Sampson. It’s everything an author needs to jump-start book sales on Amazon.com — just in time for the gift-buying boom.

The benefits of these free marketing products is clear:

An Amazon Kindle edition is a way to offer one’s book to the fast-growing audience of Kindle ebook reading device owners. Amazon sells millions of Kindles annually. Because Amazon.com customers still love reading actual books, Kindle is an inexpensive way for them to sample a book before buying the paperback or hardback edition. This is especially true for their readers who love fiction.

With Amazon’s Search Inside the Book feature, authors can dramatically increase chances to sell their books. Being able to browse through sections of the book increases the confidence the customer has in the product and makes it far more likely they’ll purchase a copy of the book. 

The Amazon Cover Enhancement service gets your cover image submitted to Ingram at the time of publication. Ingram, in turn, distributes your cover image to online retailers like Amazon. By manually interfacing directly with Amazon, we can override Amazon and Ingram’s automatic process and get your cover image on Amazon much faster, usually within two to three business days, rather than the standard 30-45 days.

Take advantage of the Outskirts Press Amazon Extreme marketing package by entering the promotional code, available on the Outskirts Press website at http://www.outskirtspress.com/promotion.html, when you order your Diamond or Pearl publishing package and place it in your online shopping cart.

6 Reasons to Be Thankful for Publishing Today

This time every year, we find ourselves counting our many blessings. The self-publishing industry is experiencing many exciting changes, and we at Outskirts Press never forget how fortunate we are to be at the leading edge of those changes.

Our authors are an important part of leading that change. As you go about the frenzied business of readying for the holiday festivities, take a moment or two to give thanks. Take a breath and think about the many blessings that come with striking out on your own as a self-publishing author today:

  1. Research is easy in this Google-centric age. Remember when the simple task of double-checking facts involved multiple trips to the city library? Worse, if the library didn’t have the reference you needed, you might be on the hook for your own research materials. What did we ever do before Google? While it’s true you can’t believe everything you read on the Internet, you can rely on reputable websites for simple date- and fact-checking – in seconds, rather than hours. That time savings gives you so much more freedom to create.
  2. Feedback and empathy is never more than a mouse-click away. When you need feedback from another writer or a trusted friend – or just need to blow off steam for a few minutes before cranking out your next chapter – professional and personal networks are always right at your fingertips via telephone, text, email, Facebook, Twitter and other social networks. When calling an in-person meeting of the minds isn’t practical, an instantaneous virtual chat is the next best thing.
  3. Self-publishing is gaining steam and respect. Once regarded as the proverbial “red-headed stepchild” of the traditional publishing houses, self-publishing is quickly becoming the preferred publishing method for many authors – even ones who once published via traditional means. (Read veteran author Frank Schaeffer’s account of his decision to dump his publisher for Outskirts Press here.)
  4. You enjoy more creative/publicity opportunities than ever before. From NaNoWriMo in November to the scads of writing contests that open up at various other times of year, there’s no shortage of opportunities to display and promote your talent. And, thanks to the convenience of electronic submission, it’s easier than ever to get involved in multiple competitions and awards opportunities, or to promote your book to media outlets.
  5. There are more business freedoms than ever before. There was a time when traditional publishing was the only game in town. Writers desperate to publish were at the mercy of publishers who determined for them when and how their book would be released, what changes it would undergo and what deadlines they needed to meet, as well as how much of the proceeds they would be paid. As a self-publishing author, you chart your own course – and you keep your own profits!
  6. You have a “romantic” pastime or career most others only dream about. You create colorful people, lives and worlds of your own for the pleasure of others – and you do it in your pajamas in the comfort of home, or at a booth in the corner coffee shop (fully dressed, in that case!). Most people only wish they could do what you do. Your talent and your passion is a badge of honor.

These are indeed exciting times in which we live (and publish) – and for that, we are most grateful!

Start Publishing Today
AMAZON EXTREME FREE when you start publishing today!

Are you ready to jump-start your marketing efforts with a FREE Amazon Extreme marketing package? Start today with the promotion code below.

The Amazon Extreme marketing package from Outskirts Press offers self-publishing authors a headstart on book marketing by taking triple advantage of the immense audience of Amazon, the largest online retailer in the United States. This package includes: An Amazon Kindle edition of your book, Amazon’s Search Inside the Book feature and the Amazon Cover Enhancement. These valuable, popular options are free for authors who start publishing in November.

Start today with the valid promotion code when you choose to publish with our industry-leading Diamond publishing service or our full-color Pearl publishing service to receive the FREE Amazon Extreme Marketing Package. Enter the promotion code FreeAENov13 when checking out of your shopping cart by November 30, 2013.

In addition to receiving the Free Amazon Extreme package, you’ll also receive the following with your Diamond package:

  • Standard Press Release. $99 value included free when you order your Diamond publishing service today.
  • Audio Excerpt. $99 value included free with your Diamond order today and a great way to share your voice with your readers, literally!
  • E-Book Edition (pdf). $99 value included free with your Diamond publishing service.
  • Cover Image. $99 value included free and a great way to enhance your cover.
  • Spring Arbor additional distribution. $99 value to complement the Amazon, Barnes & Noble, and Ingram availability already included with your Diamond publishing service.

All in all, you’re looking at over $800 of free stuff in November!

Click to order the Diamond Package
Click to order the Pearl Package
TOP 5 PUBLISHING HEADLINES
AUTHOR SPOTLIGHT & SUCCESS STORY
“I have used Outskirts Press for both books I have published. I plan to use Outskirts Press for the sequel when it is ready. I will use them for all subsequent books I will publish. I have found their services to be excellent and very professional. They deliver what they promise, are easy to work with, and their publishing prices are very reasonable. On a scale of one to ten, with ten being the best, I would rate Outskirts Press as ONE HUNDRED. They are that good! They are the best in the business and getting better each year.”

-Chris Mosquera, author of
Damian Garcia: PHD Drug Smuggler

Top 10 Self-Publishing Book Marketing Tactics for July 2013

Book marketing is one of the most important pieces of being a successful self-publishing author. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Your book is written. Your book is published. Now what? Our list of Top 10 Book Marketing Tactics can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and tactics determined to be most popular by our authors for the month of July 2013, listed below in alphabetical order:

Amazon Extreme Package: Save 25% on 3 of our marketing services focused on Amazon.com. This package includes a Kindle Edition of your book, participation in the Amazon Search Inside the Book and Amazon Cover Enhancement.
Amazon Kindle Submission Service:  Make your book available on Amazon’s Kindle ebook reading device. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.

Amazon Search Inside the Book: Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not.
Barnes & Noble NOOK Submission Service:  Millions of books are available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Barnes & Noble See Inside:  Barnes & Noble’s answer to Amazon’s “Search Inside the Book” program. Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book.
Custom Press Release:  Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our newswire service on your behalf.
Elite E-Book Package Elite E-Book Package: Combine the 3 most popular electronic edition submissions. This package includes formatting and distribution of an Amazon Kindle Edition, an Apple iPad/iPhone Edition, and a Barnes and Noble Nook Edition of your book.
Personal Marketing Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!
PR Publicist Campaign: Imagine having a publicist handle your custom press release distribution with targeted distribution and phone call follow-up? Imagine receiving the media leads personally and a clipping service that notifies you whenever your book is mentioned on the Internet.
Video Book Tour: Gain an edge in visibility for your book. When you can’t travel from place to place, a Virtual Book Tour ensures that you and your book are still making “appearances” on the blogosphere and social networking sites.

Outskirts Press Published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion…

Start Self-Publishing Now!