What can a book fair do for you? There’s very little that they can’t do for you, really. They attract, quite literally, tens of thousands of highly passionate literary aficionados to further the art form that is the book. The London Book Fair alone attracts tens of thousands of attendees from over one hundred countries, and members of the media as well. Book fairs are positively packed with crowds of people determined to find new books to read and authors to follow. The book fair is a unique and unparalleled experience, and your self-publishing book belongs there.
It’s easy to think of book fairs as the stomping ground of the New York Times bestseller list, but they’re also for aspiring self-publishing authors, and the choice to include a book fair or two in your marketing plan may literally change your life … and sell a lot of books! Think about it: your book is a bonafide example of an author designing and creating and publishing exactly what he or she envisioned. Isn’t that exactly the sort of ethic and product that has a home at book fairs? Artistic integrity creates its own gravity, its own magnetic attraction to readers. Fair-goers pick up on authenticity right away!
A book fair revolves around authors and the worlds that they create. People can order whatever they like online — but people still flock to book fairs everywhere around the world. And why? Because they want to participate in the social world of books. They want to meet the people who make books happen.
If you’re worried about having to manage a booth at a book fair alone, here’s a solution which might appeal: Companies like Outskirts Press send representatives to book fairs for you. We sponsor booths to feature self-published books at home and abroad. We pay careful attention to the best ways in which one can section off space and create a warm and welcoming atmosphere out of a fair or exhibition space. We advocate for your book and send all leads for interested buyers directly to you for follow-up.
So, how do you make your book the star of the show? Good news, it’s easy! Log into your Publishing Center at www.outskirtspress.com and click on the Marketing Solutions menu. There, you’ll find a number of individual book fairs, such as Beijing or Frankfurt as well as a combination tour package. We have just the right way to help you take your book global!
You’re on the road to self-publishing, but that road sometimes seems more like a dirt track lost in a forest of wild ideas than a well-marked strip of asphalt. You’re carrying the one thing you can rely on to see you through–your work, and your work ethic–and you’re ready to take the next step. Which way do you turn? You’re surrounded by a plethora of advice: Get an agent! Purchase an ISBN! Launch a promotional campaign! And all of these suggestions have their merits, but you’re not quite sure your book is ready to meet the world. It’s time to take another look at your book–as a physical object, that is.
“Outskirts Press made my dream of becoming a published writer come true. They have provided me support in every single way. They know what our needs are, and address them proficiently. Their support did not end when my book was published, but continues with the support of the marketing coach, who gives me valuable advice and guidance about what I should be doing, as well as how and when. I look forward to publishing with you again. I recommend you to all writers, especially international ones. You truly are the best publishers!”
If you’re on the fence about ebook publishing, this might be the year to pick a side. There are recent developments in the ebook publishing world that could be a boon for 
Bar none, the Frankfurt International Book Fair is the largest and most important book fair in the world. While some might top Frankfurt’s 250,000-plus attendance, the multi-hall, mile-long fairground in Frankfurt hosts the largest contingent of publishing professionals of any book fair anywhere.
