How to Get the Most out of Amazon

Everyone knows that in order to successfully market and sell a self-published book nowadays, you have to leverage Amazon. But there are so many different ways to utilize all that Amazon has to offer the independent author, it can be easy to get overwhelmed. Well, worry no more! Today we’re going to discuss some of the easiest, quickest, and most effective tactics you can pursue (or have a Personal Marketing Assistant pursue for you) in order to get the most out of Amazon.

Your product detail page, or sales page, is the page on Amazon that features your book, its cover image, and its marketing copy. Your author photo and biography may also be displayed here, especially if you already have an Author Page. If you don’t, make sure to create one at authorcentral.amazon.com/ or Outskirts Press can do this for you at https://outskirtspress.com/p/amazonauthorpage. Once you have an Author Page, your biography (and your author photo if you upload one) will appear on all your product detail pages.

Make sure your product detail page is as complete, compelling, and comprehensive as you can. This means making sure your cover image is uploaded and that you have “Look Inside” active on your book. You can personally sign-up for Look Inside from Amazon here https://amazon.com/sitb or Outskirts Press can do this for you at https://outskirtspress.com/p/sitb.

Next, make sure all your different formats are “connected” so that different “Buy” tabs show prospective readers your different editions. You can “connect” them from your Author Page (see above about getting one), or from your Amazon Author Central account. The best formats to have available, in addition to the paperback, of course, is a Kindle e-book edition and an Audio book. If you don’t have either or both of these additional important formats, Outskirts Press can publish and distribute these additional formats for you at https://outskirtspress.com/p/kindle and https://outskirtspress.com/p/audiobook, respectively.

Now that the important logistic steps are taken care of, the next step is educating yourself on all the opportunities Amazon offers self-publishing authors. Fortunately, we’ve made this easy for you, too, by creating the following white papers and tip sheets on the following Amazon topics:

There you have it. Now, you are ready for your masterpiece to take Amazon by storm! Start publishing and marketing today with the A+ rated and #1-rated self-publishing company, according to the Better Business Bureau and Top Consumer Reviews, respectively.

Would you like help choosing your best self-publishing option? Connect with Outskirts Press now in whatever manner is easiest for you:

“I give a big 5-star review to my Author Representative and Outskirts Press! The entire Outskirts process has been with people who are courteous, efficient and knowledgeable. I am very pleased with my first book! Thank you to the entire Outskirts Press staff!” — Jimmy Chew, author of Walking Around Lucky: Navigate America’s New Lust for Gambling

 

Top 10 Marketing Options: Here’s What You’ve Been Ordering!

It’s no secret that writing a book is a massive undertaking … until you learn what goes into successful selling! Successfully selling your book is a labor of love for the long haul. Lucky for you, Outskirts Press can ease some of the burden of marketing, so you can focus on writing while we turn our expertise toward promoting your book and increasing your readership!

And, boy, have we ever been hard at it! Here, in no particular order, is an overview of the our most sought-after Marketing Options, based on the latest survey of sales numbers.

EVVY Awards Submission Service

EVVY Awards Submission Service: The EVVY Awards recognize excellence in independently published books. Sponsored by the Colorado Independent Publishers Association (CIPA), the EVVY Awards are judged by a panel of professionals on a qualitative scale of merit in approximately twenty different categories. Every year, Outskirts Press nominates a small percentage of the books published during the course of the previous year for official submission to the EVVY Awards..

Personal Marketing Assistant

Personal Marketing Assistant: Do you know how to develop a book marketing plan or even what should be included in it? Do you have the time and know-how to snag and schedule book signings? Are you confused about when, where and how to implement these and other elements of your book marketing plan? Let your Personal Marketing Assistant do the heavy lifting for you!.

eBook Bundle

eBook Bundle: Save time and money by bundling all three of our e-book editions together. This e-book publishing package is one of our most popular, and no wonder! It includes formatting and distribution of an Amazon Kindle Edition with distribution on Amazon, an Apple iPad/iPhone Edition with distribution through iTunes and the iBooks bookstore, and a Barnes & Noble NOOK Edition with distribution through the NOOK bookstore on Barnes & Noble’s website..

First Chapter Distribution

First Chapter Distribution: With First Chapter Preview Library Distribution, your book cover, synopsis, pricing information and ordering details will run for three consecutive months in a quarter page ad in First Chapter Plus, a monthly catalog where viewers/customers can download and preview the first chapter of your book. Those who are interested in buying copies will have all the ordering details right there in the catalog for their convenience and your benefit.

Google Books Preview Program Submission

Google Books Preview Program Submission: Make your book more discoverable on Google with the Google Books Preview Program, complete with your book cover, an enticing sample for readers to browse and convenient links for buyers to purchase a copy through the major online retailers..

Amazon Kindle Submission Service

Amazon Kindle Submission Service: Amazon is the number one retailer in America (yes, even bigger than Wal-Mart!), and the Amazon Kindle is the #1 e-reader. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon..

Amazon Search Inside the Book

Amazon Search Inside the Book: Our Amazon Search Inside the Book marketing option will allow you to take advantage of Amazon’s online equivalent to browsing a bookstore. Books that participate in this program feature a “Look Inside” icon over their Amazon cover image, which invites potential customers to electronically “flip” through a small section of the book. This increases the level of confidence a customer has in your book – most likely leading up to a higher volume of book sales. According to Amazon, books participating in this program enjoy significant sales improvement, on average, over books that do not..

Amazon Launch Bundle

Amazon Launch Bundle: Save 25% on 3 of our marketing services focused on Amazon.com. This bundle includes the following options: Amazon Search Inside the Book, Amazon Listing Optimization and Amazon Author Page.

Custom Press Release

Custom Press Release: Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our news wire service on your behalf.

LEARN MORE

Self-Published Authors: Release a Digital Version of Your Book Just in Time for the Holidays!

If a store carried a popular brand of jeans, but only in one size, they’d be missing out on a big group of consumers. The same philosophy can be applied to book publishing. If you want to reach as many readers as possible, consider releasing a digital version of your book — an e-book — just in time for the holidays.

You’ve already done the hard part by publishing your hardcopy or paperback book. The editing, cover design, and back cover copy are all finished, and marketing efforts are in play. Why not take the next, easy step and have your book converted to a digital edition? Outskirts Press will take care of all the details!

While it’s true that some consumers prefer print editions — they want to hold a book in their hands, ruffle the pages, stroke the shiny cover — others are Kindle or NOOK people, representing a large group of readers who won’t have access to your book if it’s only in print form. If you want to reach as many readers as possible, it makes sense to release your book in multiple formats. Plus, there are some definite advantages to e-books:

  • E-books are lower-priced than print versions. And people who are on the fence about a book may take a chance on a lower-priced digital version.
  • It only takes a few seconds to download an e-book and start reading. Plus you can shop in your PJs!
  • Don’t want your fellow commuters to see what you’re reading? You can enjoy your bodice-ripper in total anonymity with a digital edition!
  • E-books have clickable Table of Contents, so you can quickly go to the page or chapter you want.
  • With syncing, you can read the same book on different devices, whether it’s a Kindle or your smartphone, and you can pick up just where you left off.
  • E-books are better for the environment, and you can take hundreds of books wherever you go without having to lug the hard copies around!
  • Other e-book features include Highlights and Annotations, Dictionaries and Translations, and the X-Ray feature, which gives the reader a list of all the major and minor characters in the book, along with other references. And e-readers allow you to adjust the font to make reading even easier.

With the holidays approaching, consumers are buying more books for personal pleasure and for gift-giving. Make the most of this time by offering potential readers the option of print or digital versions of your book. More formats on Amazon means more exposure, and more exposure translates to more success for you!

Amazon Kindle and NOOK editions start at $249. Click here to get started. Or add your book to the two million titles featured on Barnes & Noble’s NOOK Edition and tap into this growing market!


                                    Amazon Kindle Edition
Click to order the Amazon Kindle

Barnes & Noble NOOK Edition
Click to order the Barnes and Noble NOOK Edition

2 Days Left to Get the Free Amazon Extreme Option for that Self-Publishing Book!

Time is almost up to jump into the electronic world of self-publishing! Publish today and jump-start your marketing efforts with the Amazon Extreme marketing package.

The Amazon Extreme marketing package from Outskirts Press offers self-publishing authors a head start on book marketing by taking triple advantage of the immense audience of Amazon, the largest online retailer in the United States. This package includes: An Amazon Kindle edition of your book, Amazon’s Search Inside the Book feature and the Amazon Cover Enhancement. These valuable, popular options are free for authors who start publishing in June.

Start today with the promotion code below when you choose to publish with our industry-leading Diamond publishing service or our full-color Pearl publishing service to receive the FREE Amazon Extreme Marketing Package.

Enter the promotion code FreeAEJUN15 when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package by midnight tomorrow!

Click to order the Diamond Package
Click to order the Pearl Package

Top 10 Bestselling Kindle Books from Outskirts Press

Our most recent list of top 10 bestselling Kindle books from Outskirts Press authors is a rousing testament to the diversity of not only our authors, but the diverse tastes of the readers who ravenously consume their works.

This month’s sizzling bestsellers run the gamut from a non-fiction accounting of a legendary force in music to a historical fiction set in WWII to a practical guide to cleaning practically anything. So heat up your summer reading with a selection of popular independently published gems:

Do you have a dream of seeing your own masterpiece published and rocketing to the top of the bestseller list? Let Outskirts Press help!

GET PUBLISHED AND RECEIVE OUR AMAZON EXTREME FREE!

The Amazon Extreme marketing package from Outskirts Press offers self-publishing authors a head start on book marketing by taking triple advantage of the immense audience of Amazon, the largest online retailer in the United States. This package includes: An Amazon Kindle edition of your book, Amazon’s Search Inside the Book feature and the Amazon Cover Enhancement. These valuable, popular options are free for authors who start publishing in November. Start today with the promotion code below when you choose to publish with our industry-leading Diamond publishing service or our full-color Pearl publishing service to receive the FREE Amazon Extreme Marketing Package.

Enter the promotion code FreeAEJUNE15when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package by June 30, 2015.

In addition to receiving a FREE Amazon Extreme for your book, you’ll also receive the following with your Diamond package:

  • Standard Press Release. $99 value included free when you order your Diamond publishing service today.
  • Audio Excerpt. $99 value included free with your Diamond order today and a great way to share your voice with your readers, literally!
  • E-Book Edition (pdf). $99 value included free with your Diamond publishing service.
  • Cover Image. $99 value included free and a great way to enhance your cover.
  • Spring Arbor additional distribution. $99 value to complement the Amazon, Barnes & Noble, and Ingram availability already included with your Diamond publishing service.

All in all, you’re looking at over $800 of free stuff in June!

Click to order the Diamond Package
Click to order the Pearl Package
TOP 5 PUBLISHING HEADLINES
AUTHOR SPOTLIGHT & SUCCESS STORY

“My first experience in the publishing process was a very pleasant one. Getting my first novel into book form turned out to be much easier than I ever imagined. I realize I am very much an inexperienced author but thanks to my publishing crew I have confidence I am indeed on the right path to becoming a successful author.”

J. R. Pitts grew up around the mangrove islands of Southeast Tampa Bay. His family were commercial fisherman plying their trade around the hundreds of mangrove keys in the area known as Cockroach Bay. His early life was centered in the area that became his place of refuge, his secret spot of meditation and relaxation.

There are two men that are very different and very alike at the same time. They exist side by side in two great universes that are also very different and very alike. The universes are parallel and lives are also that way. What is going on in one is mirrored in another. Twenty two years ago an event occurred the night of their birth-a gate opened between the two universes. A baby boy who should have been born an Edenite was suddenly an Earthling. A baby boy who should have been an Earthling was suddenly an Edenite. The future belongs to whoever can find his true self-the future of two worlds may depend on the outcome.

– J.R. Pitts, author of Isaac Rooks Trailwalker

Top 10 Bestselling Books in Self-Publishing in May 2015

From rock ‘n’ roll history to thrillers to revealing memoirs, these eBooks from Outskirts Press authors represent the eclectic nature of self-published literature on Amazon. May’s Top 10 bestselling books in self-publishing represents the current top-selling books in Amazon’s populr Kindle format among independent authors published through Outskirts Press.

The authors on the bestselling eBook list likely have benefited from a solid book-marketing strategy, either one they set in motion personally or one achieved through the help of an Outskirts Press personal marketing assistant. These bestselling Amazon Kindle books from Outskirts Press authors range from biographical works to colorful music history to thrilling fiction to non-fiction to inspirational – and pretty much everything in between. The bestseller list was compiled using combined data from Ingram Book Wholesalers and Outskirts Press Direct.

In alphabetical order, the top ten best-selling books in self-publishing during the month of May 2015 were:

Aces Back to Back

Chaysing Dreams

The Last Jump

Leap of Faith

Letters, To The Men I Have Loved

Old Man on a Bicycle

Saving Grace

Secret Science and the Secret Space Program


Congratulations to our best-selling authors for the month of May 2015!

For more information about ebook publishing with Outskirts Press, visit the company’s publishing packages page.

How can you get your book on the bestseller list? While we can’t make any guarantees on sales success, many of our most successful authors invest time and money in marketing themselves and their book. Authors who are in need of a marketing boost often turn to a Personal Marketing Assistant for help.

All of these books (and other Outskirts Press titles) are available from all major online retailers like Amazon, Barnes & Noble, Powells, Books A Million, and others, plus conveniently from the Outskirts Press Direct bookstore at http://outskirtspress.com/bookstore for discounts ranging from 10% – 55%.

Are you ready to put a book promotion strategy in place for your self-published book?

Start Publishing

Reach Out, Get Read: Increase Your Visibility with Amazon Kindle EBook Submission

Increase your book’s visibility — and your sales potential — by making your book available on Amazon’s Kindle ebook reading devices. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.

The revolutionary Amazon Kindle has been allowing millions of proud readers to instantly download books and newspapers in recent years. It’s changed the publishing landscape in many interesting ways, and embracing its strengths has helped many self-publishing authors realize their dreams of success in the industry.

Only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy. Kindle editions of books appear on Amazon and in Amazon search listings just like any other format (such as a hardback edition). Outskirts Press has helped thousands of authors just like you to navigate this relatively new territory.

Why make your paperback/hardback available on Amazon Kindle? There are several important advantages:

1. The Amazon Kindle edition will appear in search engine results listings, along with any other formats of your book (such as your paperback and/or hardback editions). This means additional exposure for your book cover, which increases the chances of readers clicking on your cover image and making that vital next step toward buying your book.

2. You keep ALL the profits from your sales. Just as with our paperback and hardback books, we pay 100% author profits. Your profit will be directly deposited into your checking account by Amazon, without any involvement by (or fee to) Outskirts Press.

3. Kindle ebooks increase your odds of selling your paperback or hardback. A Kindle sale is an inexpensive way to offer your book to readers; if they like it, they are more likely to purchase the paperback or hardback edition, too.

Order the Amazon Kindle edition by simply adding it to your Outskirts Press shopping cart. Our Marketing Department will contact you via email to obtain the information necessary to submit your book to Amazon — then we take care of the rest.

 Find out how to quickly and easily get your paperback or hardback book published onto Amazon Kindle!

Order Now!