Top 10 Self-Publishing Book Marketing Tactics for July 2013

Book marketing is one of the most important pieces of being a successful self-publishing author. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Your book is written. Your book is published. Now what? Our list of Top 10 Book Marketing Tactics can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and tactics determined to be most popular by our authors for the month of July 2013, listed below in alphabetical order:

Amazon Extreme Package: Save 25% on 3 of our marketing services focused on Amazon.com. This package includes a Kindle Edition of your book, participation in the Amazon Search Inside the Book and Amazon Cover Enhancement.
Amazon Kindle Submission Service:  Make your book available on Amazon’s Kindle ebook reading device. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.

Amazon Search Inside the Book: Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not.
Barnes & Noble NOOK Submission Service:  Millions of books are available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Barnes & Noble See Inside:  Barnes & Noble’s answer to Amazon’s “Search Inside the Book” program. Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book.
Custom Press Release:  Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our newswire service on your behalf.
Elite E-Book Package Elite E-Book Package: Combine the 3 most popular electronic edition submissions. This package includes formatting and distribution of an Amazon Kindle Edition, an Apple iPad/iPhone Edition, and a Barnes and Noble Nook Edition of your book.
Personal Marketing Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!
PR Publicist Campaign: Imagine having a publicist handle your custom press release distribution with targeted distribution and phone call follow-up? Imagine receiving the media leads personally and a clipping service that notifies you whenever your book is mentioned on the Internet.
Video Book Tour: Gain an edge in visibility for your book. When you can’t travel from place to place, a Virtual Book Tour ensures that you and your book are still making “appearances” on the blogosphere and social networking sites.

Outskirts Press Published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion…

Start Self-Publishing Now!

Two Free Book Marketing Services for Self-Publishing Authors

You spoke. We listened. For the third time!

In September, self-publishing authors voted in a Web 2.0 poll on our blog where feedback was solicited on three choices for the next month’s promotion: an instant 10% savings on publishing services, $300 of “Mad Money” to spend on any pre-production option the author desires or free Amazon Search Inside and Barnes & Noble See Inside submissions after publication.

The first choice, Mad Money, was offered as the publishing package promotion during the month of October.  Now Outskirts Press listens to voters again this month by offering their second choice. With the Search Inside and See Inside features, authors can dramatically increase their chances to sell their books.  Amazon has found that books that participate in this program are significantly more successful, on average, than books that do not participate.  Being able to browse through sections of the book increases the confidence the customer has in the product and makes it far more likely they’ll purchase a copy of the book, whether they are browsing on Amazon or Barnes and Noble websites.

Authors who purchase the Diamond, Ruby or Pearl book publishing packages in November will be rewarded with two of the most popular marketing options available through Outskirts Press: Amazon Search Inside and Barnes & Noble See Inside.

For more information or to take advantage of this promotion, visit www.outskirtspress.com/promotion.html.  You must purchase a Diamond, Ruby or Pearl book publishing package in the month of November. At check out, simply enter the promo code LookInside11-2011. The marketing options will be added to your purchase at no cost.

Ready to start publishing and get free book marketing for your book? Let’s talk…