Yesterday, we discussed one of the first phases of book marketing on this blog: Planning. After all, for many writers, the idea of publishing a book they've written is exciting but rarely does the idea of marketing their book hold the same appeal. Many think it will just fly off the shelves on it's own. … Continue reading Book Marketing Series 2 (out of 3): Assemble
Category: marketing-tips
For many authors, the idea of writing and publishing a book is an exciting prospect but rarely does the idea of marketing a book hold the same appeal. Well, it’s time to get excited! Over the next three days, Self-Publishing News is going to discuss three different phases of successful book marketing that you can … Continue reading Book Marketing Series 1 (out of 3): Plan
Even though Covid-19 may have brought the majority of the world to a virtual standstill (figuratively speaking) that doesn't mean your virtual book marketing has to stop (literally speaking). In fact, with many of us finding ourselves with a bit more time on our hands, right now is the perfect time to double-down on book … Continue reading Virtual Book Marketing in a Self-Isolated World
With the exploding popularity of social media sites like Facebook, Twitter, LinkedIn, Instagram, and Pinterest, it's easier than ever to connect with people all around the world. But, if you're not sure how to get started or are unsure about how to make connections with your target audience, don't worry! Here are 5 easy tips … Continue reading 5 Ways Social Media Can Help Self-Publishing Authors With Book Marketing
Structured and manageable goals are important to those of us who consider ourselves works in progress. Well, it's that time of year when we all start thinking about those goals — in this case, New Year's resolutions. They're especially necessary to moving a book from an unknown publication to a chart-topper. It's a big project! … Continue reading Resolutions Every Author Should Have for the New Year!
If you’ve done any sort of media outreach yourself, you know it is often easier said than done. Success typically comes down to perseverance. But success also depends upon contacting the right people at the right time. Every city has its share of radio stations, and each of those radio stations have on-air personalities for … Continue reading Local Media Outreach For Self-Publishing Authors: Go Big and Go Home (to your hometown, that is!)
Whether you are already published and want 2020 to be the year your book breaks out, or you are a writer with a manuscript ready for publication, here are 20 fantastic tips for self-publishing writers to welcome in 2020! 1. Read — Let's keep reading off of the endangered species list! With a million books … Continue reading 20 Fantastic Tips for Self-Publishing Writers to Welcome in 2020!
As Thanksgiving draws near, it's time to take stock of everything there is to be thankful for. Family, friends, love, laughter ... and being a published author (or the opportunity to be published soon). There's never been a better time to be a writer. Here are just a few reasons we should all be thankful … Continue reading The Top 10 Reasons to be Thankful for Self-Publishing
When summer breezes in, authors will need to be ready with copies of their book for signing events, giveaways and, of course, those unpredictable opportunities to sell in person. An even 100 is a good starting point, but more or fewer is appropriate, depending on how much one-on-one selling you're comfortable with. (We're giving you … Continue reading Top 10 Ways to Use and Sell Your Book This Summer
Do you have more than one book in a series, perhaps featuring a central character (for example, James Bond), or a common genre (for example, historical fiction)? If so, marketing your series (and even publishing your series) is a little different from publishing a single non-fiction book, for instance. Take some cues from runaway success, … Continue reading How to Promote a Book Series