As more and more books are purchased online, the “experience” of flipping through the pages prior to buying has become a thing of the past. But there’s just no substitute for taking a glance inside the book when considering a book purchase.
Introducing “Barnes & Noble Read Instantly,” the new book marketing service from Outskirts Press that allows your potential customers the ability to literally “flip through” the digital pages of your book on the Barnes & Noble website.
Browsers become buyers and that is why the new Barnes & Noble Read Instantly marketing option is so powerful, offering the online equivalent to browsing a bookstore. Books that participate feature a “Read Instantly” icon superimposed over their Barnes & Noble paperback, hardback, and/or NOOK cover image, which identifies those books as Read Instantly-Capable.
Are you ready to boost your Barnes & Noble book sales. Buy now.
Barnes & Noble has long been considered to represent the gold standard in bookselling, with millions of avid readers around the globe turning to its brick-and-mortar and online bookstores for their next riveting read. So why wouldn’t a self-publishing author want to harness the selling power of one of the largest bookstore chains in the world?
Now, you can turn Barnes & Noble book browsers into book buyers — by simply allowing online shoppers to view select pages of your book digitally from the BN.com website. Think about it: Where do your potential readers go to search and buy books? Chances are, unless they live very close to a brick-and-mortar bookstore, they search online. But viewing a book cover and synopsis online is not the same as browsing through the book itself … unless you enable a preview to get those readers hooked!
“See Inside” is Barnes & Noble’s online book browsing tool. It allows customers to browse the contents of books — just like they would in a bookstore — in order to help them make the best possible purchasing decision. The See Inside program provides an excellent preview experience to the customer to give them a true sense for the physical book and what they can expect if they buy it.
Would you like to learn more about how this exciting book selling feature works? Click the button below to find out how you can amp up your selling through Barnes & Noble with help from Outskirts Press.
While many of us still love nothing better than the woodsy smell and satisfying crackle of a brand-new paperback, there’s no question eBooks also have their place.
Whether its an iPad or iPod, Kindle Fire, NOOK or smartphone, an eBook reading device provides incomparable portability. Every book you’ve ever loved or wanted to read can be right there at your fingertips in one compact, electronic toy, along with your daily morning news, monthly magazine subscriptions and even RSS feeds. Some devices even mimic the look — if not the aroma — of the printed page.
And, slowly but surely, libraries, schools and other institutions are acknowledging eBooks as an important part of a new era in reading, incorporating eReaders as part of their collections. Because eBooks are inexpensive to produce, virtual libraries give actual libraries the ability to acquire free eBooks, such as works of classic literature and reference books, and beef up their collections in a highly cost-effective manner. The technology also means libraries can “lend” eBooks just as they would a hard copy; at the end of the lending period, the book automatically expires — no need to drive back to return it.
For authors, eBooks represent an opportunity to reach out to a whole segment of book enthusiasts who may be untouchable in the paperback- or hardback-only market. Young readers, college students, parents and others who may be woefully short on personal shelf space are turning to eBooks for practical reasons.
Others are tapping into the unparalleled convenience and immediacy of instantly searchable and downloadable entertainment. If you’re selling only hard copies, you’re shutting out millions of potential readers who could stumble upon your book in no time with a simple keyword search.
EBook publishing also increases the odds of sales growth by appealing to the “early adopters” who are embracing a technology that is trending up. Marketing an eBook across several electronic formats further increases your sales potential by exposing your book to readers who may be loyal to specific eReader devices and formats.
Do you have all the necessary e-book versions of your self-publishing book? Now through April 30, save 10% on your choice of an Amazon Kindle e-book edition, a Nook e-book edition, or an iPad e-book edition.
Enjoy greater exposure for your book. The more outlets where your book is available for sale, the greater the chances that your book will be discovered by potential readers. Click here to save 10% on an Amazon Kindle edition of your book with promotion code E10PCT
Enjoy greater control over your retail price. Frustrated with the limitations of hardcopy pricing? Pricing with electronic editions is more flexible (and not dictated by page count or color). Click here to save 10% on a Barnes & Noble NOOK edition of your book with promotion code E10PCT
Enjoy your own Private Label Imprint and Bowker-Approved ISBN. With the iPad edition, you become your own publisher with a unique ISBN and Publishing Imprint for your book. Click here to save 10% on an Apple iBooks iPad/iPhone e-book edition of your book with promotion code E10PCT
Barnes & Noble See Inside
Not to be left behind, Barnes & Noble’s website at www.bn.com has recently introduced their answer to Amazon’s “Search Inside” program with their very own “See Inside” program.
Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book, very much like Amazon’s “Search Inside the Book” feature.
Since this program is very new on Barnes & Noble’s website, a very low number of books are currently enrolled. Now is the time to make your book stand out
to the Barnes & Noble audience by submitting your book to BN’s See Inside program.
Outskirts Press authors can add this optional marketing service to their book’s distribution conveniently and easily from within the Marketing Options screen of their author’s center.
Not yet a published author with extensive marketing support and services like this?
