4 Ways to Use Your E-book as a Marketing Tool

As an author, you have all of the advantages of digital publications at your fingertips–meaning that your book can be instantly downloadable as well as inexpensive to purchase. But once you have an e-book edition, how do you turn these valuable selling points into targeted and efficient self-promotion? Now you can get all the benefits of an e-book with the Elite E-book Package. For a limited time, get 10% off this beneficial package with the promo code: ELITESEPT14. Here are four ways in which you can get started.

  1. Contact new readers directly. One of the best features of an e-book is its
    “shareability.” Most eBook platforms, including Amazon’s Kindle store and Apple’s iBook store, include a whole host of sharing options to get authors started in contacting new readers directly from the book’s online listing. The more places your e-book is offered for sale, the more information you can provide your readers. Consider emailing your friends, family, and other contacts with publication announcements, promotional events, and discounts!
  2. Connect the dots to social media. Just as you can contact new readers directly from your e-book’s online listings, you can share your e-book across all social media platforms. Make sure that your followers on Facebook, Twitter, LinkedIn, Goodreads, Shelfari, and other social media platforms know about your book’s publication as an e-book, and provide them with easy access to its online listing(s) by providing links with every update. The more interconnected your social media platforms are, and the more often you update them, the easier it will be for readers to connect the dots all the way back to your book.
  3. Make sure it stands out. The e-book market is rapidly growing, and one of the side effects of this growth is that it’s becoming more difficult to sift through all of the e-books available in order to find the really good ones. Make sure your e-book has an edge over its competitors by curating its online presence carefully, especially its sales listings. Set up a blog where you can post making-of or behind-the-scenes updates and special content to generate buzz around your book. Do what it takes to make sure your book is both easy to find and memorable. The fact that your book is available for instant download across a variety of e-reading platforms is an instant selling point, so make it a feature of your campaign!
  4. Seek and generate reviews. Reviews are one of the most important ways in which you can create interest around your e-book, and because e-books are available for fast and easy distribution online, you can send free copies to potential reviewers–instantaneously. Also, other self-published and e-book authors will love you if you return the favor by offering to review their e-books. The e-book provides an excellent opportunity to expand your network of contacts–and the more contacts you develop, the more people will share and re-share your book, and the more new readers you will attract.

If you haven’t yet introduced your book into the electronic reading device world, now may be the right time to do so. Given the advantages that e-books offer to new readers, utilize these advantages to publish your book across a variety of e-reading platforms, including the Amazon Kindle, Barnes & Noble Nook, and Apple iPad.

Get started today with 10% off the Elite E-book Package! Click below to order and enter the promo code: ELITESEPT14.

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CONGRATULATIONS TO THE BBOTY WINNER AND FINALISTS!

Congratulations to the 2013 Outskirts Press Best Book of the Year Winner and Finalists.

Every year, Outskirts Press recognizes the best books we publish with the annual CIPA EVVY Awards. Of these EVVY nominees, Outskirts Press selects the finalists for the Best Book of the Year Award. The following 4 books were the 2013 Finalists for the Outskirts Press Best Book of the Year Award. Congratulations to these well-deserved authors!

No Fear
Follow The Light
The Monster Monroe
The Southern Chapter of The Big Girl Panties Club

Congratulations to the 2013 Best Book of the Year winner, Lesha Fite (Acker) for her book “No Fear”. Lesha receives a $1,500 grand prize, an exclusive Best Book of the Year Award added to the book’s cover for all future printings, exclusive placement in our Best Book of the Year Pinterest Board, and much more! See details about “No Fear” and the Best Book of the Year winner: click here.

TOP 10 DIAMOND BOOKS FROM OUTSKIRTS PRESS AUTHORS

And the winner of the 2013 Outskirts Press Best Book of the Year is…

The votes are in! Outskirts Press announced today that Lesha Acker has won the Outskirts Press Best Book of the Year Award for 2013 for her book, No Fear. Lesha’s work was voted the top honor from the four finalists selected from the most recent Colorado Independent Publishers Association EVVY award winners. Lesha Acker will receive the $1,500 Grand Prize from Outskirts Press as well as wide recognition through social networks, and a widely distributed press release. An exclusive award seal will also be added to her cover for all future printings of her paperback novel.

No Fear is Lesha’s second book. She published her first book, Powdered Donuts on Monday, in 2010. She graduated from Texas Tech University, Magna Cum Laude, with a degree in Early Childhood Education. Over the last week, thousands of readers and writers among our writing & publishing social community were invited to vote. The Outskirts Press Best Book of the Year award recognizes not only the author with the writing talent to compose an award-winning book, but with the marketing prowess to promote one. No Fear ultimately collected the greatest percentage of votes.

Besides receiving the $1,500 Grand Prize, Lesha Acker will now reap the benefits of extensive promotion of her book by Outskirts Press. A feature story that covers her inspiration to write the book, her own writing process and her personal story will be widely distributed throughout the social networks in the near future.

Congratulations, Lesha!

 

The results of the poll were:

Lesha Acker, “No Fear” 54.54%
Lynda Stephenson, “The Southern Chapter of the Big Girl Panties Club” 32.39%
Richard Pires, “The Monster Monroe “   9.8%
T.C. Newman, “Follow the Light, The Shroud’s Revelations “   3.27%

Start publishing your new book today and you could become next year’s Best Book of the Year winner!

2014 Outskirts Press EVVY Award Winners Announced

September 9, 2014 – Denver, CO— Outskirts Press has released the winners of the 2014 EVVY Awards. The EVVY Awards recognize excellence in independently published books as determined by the Colorado Independent Publishers Association (CIPA). Denver-based Outskirts Press is a full-service self-publishing and book-marketing company that helps people write, publish and market the book of their dreams.

Winning an EVVY Award is a prerequisite to being named the Outskirts Press 2013 Best Book of the Year Award-winner and walking away with a Grand Prize of $1,500. The Outskirts Press 2013 Best Book of the Year award recognizes the best book published by Outskirts Press in 2013 as decided by a social community of self-publishing authors.

Outskirts Press has announced the four finalists among this year’s EVVY winners for the public to vote for the winner of the 2013 Outskirts Press Best Book of the Year Award. Voting takes place at https://selfpublishingnews.com/2014/09/06/vote-now-for-the-2013-outskirts-press-best-book-of-the-year-award/ and will last until noon (Mountain Standard Time) on Friday, September 12th.

Congratulations to all of the 2014 EVVY Award winners below!

1st Place Winners
Lynda Stephenson, author of “The Southern Chapter of the Big Girl Panties Club”
Richard Pires, author of “Monster Monroe”
Lesha Acker, author of “No Fear”
T.C. Newman, author of “Follow the Light, The Shroud’s Revelations”

2nd Place Winners
Jennifer Fales, author of “Sleight of Hand”
Richard Todd Devens, author of “Rational Polemics”

3rd Place Winners
Alexander Flint, author of “Tales From the Sea”
Christina Steiner, author of “The Sad Tree and Pronuba”

Merit Winners
Jonathan P. Rosman, M.D., author of “The Art of Joyful Living”
Herman H. White, author of “Burial on Water Box Mountain”
Marion Pember, author of “God In A Box:”
John Lopas, author of “Great Falls”
Keith Swainson, author of Heresy”
Taylor Baptist, author of “The Honey Do List”
William Pfirrman, author of “Nightmare in Aurora”
Todd Bulgarelli, author of “A Rage In Winter”
John Douglas, author of “Shock and Awww in the Cul-De-Sac”
Linda K. Reed, author of “Winter of 1950”

Congratulations to these EVVY Finalists
D. Andrew McChesney, author of “Sailing Dangerous Waters”
Christopher Hall, author of “Tall, Dark, and Handsome and other Devotionals”
Ed Kienzle, author of “The Last Buffalo”
Glenda Lee Vollmecke, author of “Intermission: A Place In Time”
Susie Newman, author of “Diaries”
Latifa Hazim-Rogers, author of “Six Months or LESS”
J. M. Erickson, author of “Eagle, Birds of Flight”
Sheila Jaxland, author of “Mylo”
Belinda Tors, author of “Letting Go”
Richard P. Flynn, author of “Irishmen Don’t Cry”

About Outskirts Press, Inc.: Outskirts Press offers high-quality, full-service self-publishing and book marketing services for writers and professionals who are seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining 100% of their rights, 100% of their profits, and 100% of the creative control. http://www.outskirtspress.com.

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Outskirts Press, Inc., 10940 S. Parker Rd – 515, Parker, Colorado 80134
http://outskirtspress.com 1-888-OP-BOOKS

Finalist #3 for the 2013 Outskirts Press Best Book of the Year

Congratulations to Lesha Acker, author of No Fear, one of four finalists for the Outskirts Press 2013 Best Book of the Year Award.

The remaining three finalists will be introduced throughout the week on this blog. Public voting will determine which of the four finalists should be awarded the Outskirts Press 2013 Best Book of the Year Award and its $1,500 Grand Prize. Voting is open to everyone and begins on this blog on Saturday, September 6.

No FearLesha Acker published her first book, Powdered Donuts on Monday, in 2010. She graduated from Texas Tech University, Magna Cum Laude, with a degree in Early Childhood Education.

INFORMATION ABOUT THE BOOK

One thing I know for sure, Daniel is my Greek god … How can one person create deep love, passion, and complete exhilaration from the pit of my soul but also resuscitate my existing darkness … At the peak of my desperation, which do I choose … succumb to my fears or conquer them?

Buy the paperback from Amazon for $4.53
Buy the Kindle edition from Amazon for $9.99
Buy the paperback from Outskirts Press for $14.36
Buy the paperback from Barnes & Noble for $15.95

Every year, Outskirts Press recognizes the best book they publish with their annual Outskirts Press Best Book of the Year award, which must not only win an EVVY Award from the Colorado Independent Publishers Association but must also be recognized as the best book among four finalists.

As one of four finalists, Lesha Acker and her book No Fear will be competing head-to-head-to-head with the other three finalists in a public poll on this blog starting on Saturday. Lesha has already demonstrated she has the writing chops to win this prestigious award, as evidenced by her EVVY Award win. Does she have the marketing prowess to make it as the Best Book of the Year author in this digital age? Learn about the remaining three finalists being announced throughout the week, and then come back on Saturday to vote for the book you believe to be the best among the four.

The author of the winning book will receive a $1,500 credit to his or her Publishing Center, courtesy of Outskirts Press, and an exclusive 2013 Best Book of the Year award seal to apply to the cover of the book.

Are you ready to publish your own award-winning book and perhaps find yourself in the running for next year’s Best Book of the Year award? Get started today.

Start Publishing Today