What Makes a Custom Book Cover Stand Out?

Your book cover is not simply a “wrapper” for your book; it is an integral part of an attractive publishing package that readers will want to put in their shopping carts. Your cover immediately establishes a tone and properly sets up audience expectations about the content. More important, it positions your book to attract a larger, targeted segment of the book-buying public than a poorly thought-out cover ever could.

But, what makes up a good custom book cover? Before a book cover can accomplish the aforementioned goals, it must meet other practical criteria. There are a few components to a quality book cover that will help it stand out.

  • Theme: Your cover design should have a visual theme that conveys the message of your book clearly.
  • Simplicity: These days, with e-books becoming more popular, a cover has to look good and capture attention on both the hardcover and e-book thumbnail images. Likewise, it should be attractive and readable in black-and-white, so the image can be reproduced faithfully in newsprint and other media.
  • Color: Color choices should reflect your theme and accurately convey the tone of the book.
  • Focal point: Your cover should include a striking visual element that draws the eye.
  • Font: The title font should not only be bold and readable, but should also work with the color scheme, images and graphics to convey the tone and meaning of the book.

Clearly, there’s an art to book covers that goes far beyond the simple act of choosing a pretty image and plunking down a title on top. Your cover art has an important job to do! Don’t leave it to chance.

Now is the time to start publishing that book and customize your cover for your readers!


Every author wants to make the best first impression with his or her cover when it hits the shelf or is posted on the web, and an exclusive custom cover, designed specifically for that book, is probably the single most important element in making that striking first impression.

If your book doesn’t stand out, it may never be picked up!

A Custom Cover Design not only gives authors a far greater chance for an immediately favorable response to their books, it also helps convey a sense of the style, tone and content inside, and that too has an immediate effect on potential buyers.

This option is normally $499 but if you start today it’s FREE! Just enter the promotion code COVEROCT14 when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package by October 31, 2014.

Click to order the Diamond Package
Click to order the Pearl Package

“I am 80 years old and have learned to be suspicious of the hype coming from businesses. But that same inner voice that compelled me to write Pleasant Things in Ashes Lie – a factual account of coping with the loss of my house to fire – whispered to me to sign on with Outskirts Press. A miracle got me through my disaster, and a miracle again got my book published.”

A retired teacher of writing and literature, Harry Anderson lives happily in the village of Harmony, Rhode Island, where he leads book discussions and writes for Your Smithfield Magazine. The Rhode Island Press Association has twice awarded him First Place honors.

They fled their burning home into the night and watched with horror and disbelief the flames eating through the roof over their daughter’s bedroom. Thus began an elderly couple’s struggle to overcome trauma and to rebuild. Braced by the outpouring of good will, they regained composure. But more than good will was needed to deal with such exigencies as insurance matters, temporary shelter, demolition, and reconstruction. With almost no library materials to be had to help, they relied on what they thought to be a sign of hope: only their Bible, miraculously, lay undamaged among all the other books. Was it happenstance or was it a miracle that guided them through the maze of decisions and requisites that faced them? Pleasant Things in Ashes Lie gives a candid account of this elderly couple’s triumph over adversity. It is written with the intent that others – victims of house fires – may glean from this story something to help them also to triumph.
– Harry Anderson, author of Pleasant Things In Ashes Lie

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