BABY, I’M THE BOSS OF ME: Embracing the Power and Joy of Getting Older by Ruth Yunker

With the abundance of self-published authors, you have to come up with creative ways to market a self-published book. While book tours are a great way to connect with your readers, they aren’t the most affordable method of promotion. However, technology has made it possible for an alternative.

Take note from self-publishing Outskirts Press author, Ruth Yunker, who is taking her latest book, BABY, I’M THE BOSS OF ME: Embracing the Power and Joy of Getting Older, on tour — a virtual book tour, that is. She will be featured on several blogs over the weeks and months ahead so keep your eyes peeled to learn more about her and her book.

Luckily for us, Ruth was kind enough to answer a few questions as the tour was getting started so that we can give you a sneak peek into the mind of the creator of BABY, I’M THE BOSS OF ME: Embracing the Power and Joy of Getting Older.

OP: Tell us a little bit about Baby, I’m the Boss of Me: Embracing the Power and Joy of Getting Older. What is it about?

Ruth: My book shows how to use one’s sense of humor and optimism to notice and embrace the power and wisdom accrued from having lived a long life. My book tells how to see growing older as a part of life that is filled with joy, curiosity, energy, and a continuing zest for life. I am a humorist, so my book is in turn funny, warm, sensitive, and then back to funny. It is told in essay/stories. Some are memoir (how I have become the woman I am), some ‘how-to’ do this journey of getting older and loving it, and some are stories of simple everyday joys and woes, peeves and pleasures.

OP: Why did you decide to write this story?

Ruth: I decided to write this book when I could no longer ignore the fact that traffic cops were now younger than my grown son, or that I was afraid to tell my grown daughter I was considering a face-lift. I was well into middle-age, even though I could still wear short dresses and go into a handstand in yoga, so it took a while to acknowledge where I was, and then to embrace it rather than to run screaming in the other direction. I have always loved the older women in my life, and now I was rapidly catching up to them in years. At the same time, after getting over the horror of that realization, I also noticed I was happier than I ever had been in my life. That my life was opening up rather than closing down. I started writing about this amazing and unexpected situation. I started writing about it, to see where this new journey was going to go. I wanted to pay attention.

OP: How did you get your book published?

Ruth: Eleven years ago, I decided to independently publish my first book about Paris, even though I had been writing and was published, for thirty years, and had had agents in the past. The traditional publishing world was uncertain and slow, so I decided to take things into my own hands. I turned to Outskirts Press for that first Paris book. And have used them for the second Paris book, and now this, my third book.

OP: What types of readers would be interested in this story?

Ruth: All kinds of readers. But specifically, older women (and men), Baby Boomers. Their daughters will read this book too. Anyone who loves humor. Not all the stories center on aging.

My reader is educated, open, older, probably at the most free period of their lives, open to the new adventure, learning a new skill, expanding their social groups, diving into social media, making their daily lives even better.

OP: What is special about your book?

Ruth: My book is special because I’m not going into my twilight years as though they are my last years, the sad years. To me these years are a triumph. I want to share how one can look at this period of their lives as a unique and thrilling adventure, just as exciting as the first part of our lives. I am qualified to write this book because I’ve been writing about daily life for thirty-five years. Along the way I have married twice, raised four children and step-children, maintained a writing career, am well-traveled, and have arrive here, to my early sixties, my enthusiasm and curiosity for life intact.

OP: What differentiates it from other books in the same category?

Ruth: My book is not a how-to or teaching manual in any way. It is light-hearted and funny. It is joyful and confident, even though the subject is a serious, potentially frightening period of the human life.
It falls somewhere between David Sedaris and Erma Bombeck, with a lighter version of Norah Ephron thrown in.

OP: Have you published any other books?

Ruth: I have published two books: they are about traveling to Paris alone, once a year, staying for six weeks each time, becoming acclimated to this beautiful but difficult city, and learning to love it along the way. I go to Paris every year now, for two months, staying in a different apartment each time.

The Paris books are:

OP: Do you plan to publish more?

Ruth: A third Paris book will be published after my follow-up book to BABY, I’M THE BOSS OF ME.

OP: Thanks for your time, Ruth! We look forward to learning more about you as you visit other bloggers!


Ruth Yunker is a writer and humorist, an essayist, blogger, and short story writer. She has led a peripatetic life and currently lives in Los Angeles, California. She has two grown children, is in between pets, and does the “New York Times” crossword puzzle with an erasable pen.

For more information or to contact the author, visit

This author purchased the Virtual Book Tour marketing option, which allows self-publishing authors to connect with bloggers and harness the power of the blogosphere by taking their book on the “virtual road.” Learn more about this service by visiting your Publishing Center and reviewing the available marketing options.

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Amazon Featured Book of the Week

Here’s this week’s Featured Book-of-the-Week available now on!

Baby, I’m the Boss of Me: Embracing the Power and Joy of Getting Older

by Ruth Yunker

(4 Stars – 5 Customer Reviews)

Price: $15.95

Ruth Yunker’s “Baby, I’m the Boss of Me: Embracing the Power and Joy of Getting Older” presents a timeless look at growing older that is both funny and heartfelt. Through her own experiences and how she is choosing to navigate this amazing period of her life, the stories she tells show a path of how to get from here to there while savoring every minute.

 Learn More 


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Self-Publishing Book Spotlight: ‘Me, Myself and Paris’ by Ruth Yunker

Outskirts Press enjoys helping creators realize their greatest writing ambitions. Self-publishing a book is a huge accomplishment, so pardon us while we sing the praises of our independent authors in our weekly Self-Publishing Book Spotlight.

This week we’re proud to feature another of our self-published authors, Ruth Yunker and her book, Me, Myself and Paris: One Toe Under the Eiffel Tower, The Other in the Grocery Store.
me myself and paris

Me, Myself & Paris is Outskirts Press author Ruth Yunker’s droll pastiche of her days, free and unaccompanied, in Paris. Three years in a row she rents an apartment, stays for six weeks and takes on Paris, half resident, half visitor. She is a short-attention-span tourist, a wide-eyed voyeur, and irreverence saves the day when the chips are down. Her stories are about bonhomie and savoir-faire, American style, while treading the hallowed and slippery cobblestones of Paris.

A California newspaper writer with a column that humorously observes the foibles of the community in which she lives, Ruth comes well prepared to chronicle her adventures in Paris. She shows her readers what Paris looks like, feels like, smells like, and tastes like to an American woman brave enough to face the vagaries of metro ticket agents and unassuming shopkeepers while still trying to emulate chic, windblown Parisian women wearing no lipstick.

With a keen eye for the telling details of life on the Paris street and with self-deprecating wit, Ruth makes each of her little adventures a succulent treat — whether she’s describing a semi-masochistic trek up the stone steps of a Notre Dame tower in boots of chocolate suede “with toes sharp enough to slice tomatoes” or her silent education on the rules of bagging one’s own groceries at the corner store.

Me, Myself and Paris covers the romantic and the beautiful Paris as well as the daily trudge of its city life. Yunker sees that it is both the most beautiful and the most temperamental city in the world, where to a woman from America, free and unfettered, willing to do (almost) everything the Parisian way, the locals are still sometimes foe, sometimes neighborly Samaritans.

ABOUT THE AUTHOR:ruth yunker

Ruth Yunker lives in Southern California and is a humorist, writer and columnist. She has been writing for years, starting with short stories, that were published in several literary journals. She is a writer of magazine articles, book reviews, astrology columns and self-help columns for single mothers. Ruth went to Paris with the intent of getting away from it all, for as long as possible. By the end of six weeks, she thought she had a book. It took two more trips to really have a book … and the result was Me, Myself and Paris: One Toe Under the Eiffel Tower, The Other In the Grocery Store.

For more information or to contact the author, visit:

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