You’ve probably heard us crowing about Small Press Month this month. March is the perfect time to promote the amazing work of independent publishers and self-publishing authors. High quality self-publishing is easy. Marketing your book afterwards is the key.
We hope you’re taking advantage of this celebration to finish and promote your own book using the 31 tips (one per day) provided by Outskirts Press. The idea is to take a few moments each day to implement one important step in your efforts to complete, market and promote your self-published book.
Once that book gets completed, we hope you take our suggestions to stock up on hard copies, connect on social media, send out press releases and reach out to local schools, universities, fellow authors, small businesses and sales channels. Don’t worry if you’re just ramping up now. These small steps are simple enough to take two at a time. Here’s what the next few days of your Small Press Month should look like:
March 16 – Get talking. Small, local radio stations – particularly news/talk formats – are constantly on the lookout for interesting guests. Contact local radio producers in your area and pitch them on your book, tying it into Small Press Month. Not sure where to start? Outskirts Press offers a Guaranteed Radio Interview option to get you started.
March 17 – Think green. St. Patrick’s Day green, that is. Take the day to get started on electronic editions of your book, which save trees and open you up to huge audiences of ebook consumers. Outskirts Press can set up a Kindle, Nook or Apple iPad edition of your book in no time at all.
March 18 – Think big. Local is a great starting point, but don’t forget to contact the major newspapers about Small Press Month, too. They’re more likely to cover something if they are contacted by authors, so reach out in person. Be ready to tell your press contact what sets your book apart from others (unusual topic, great reviews, a sudden spike in sales, past media attention, etc.). Here’s one to get you started:
THE NEW YORK TIMES: 229 W. 43rd St., New York, NY 10036-3959 (212) 556-1234
March 19 – Center yourself. Contact local community centers and inform them of Small Press Month; post information on their community bulletin board, if one is available. Gather the local authors with whom you’ve teamed up and schedule an impromptu event, celebrating Small Press books.
March 20 – Make a leap. If you’re considering all of your publishing options, this may be the month to start with Outskirts Press. If things have stagnated with your current publisher, a fresh start may be just what you need to get sales moving again. Even if you’re not quite ready to publish, Outskirts Press can still help. We offer a variety of marketing products and services for authors. Browse those marketing products today at: http://outskirtspress.com/services/marketing.
Want more tips? Visit our blog to read the full post or follow us on Facebook to get a tip each day throughout the month.
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Enter the promotion code KINDLENOOK15 when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package.
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|TOP 5 PUBLISHING HEADLINES|
- 31 ways to promote your book during small press month
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|AUTHOR SPOTLIGHT & SUCCESS STORY|
“Before I found Outskirts Press, I used another publisher for an earlier book and the difference was like night and day. Throughout the process, all the members of my appointed Outskirts team helped me make decisions about what would work best from the content to the cover without exceeding my budget. The Outskirts print-on-demand service was quick and efficient in filling book orders. I would not consider working with any other publisher again.”
Kay Peterson’s life experiences and extensive travels have brought her in contact with people from many walks of life. After nine successful non-fiction books, 13 Days in Africa is her first venture into the creative world of fiction. Kay’s devoted readers hope she will continue to offer stories as intriguing as this safari adventure.
When tourists on an African safari are kidnapped by bandits, it changes their lives…forever. For Sarah, an American nurse who has just lost her job, it means accepting her past in order to find the family she always wanted. Sarah’s group includes a teenager named Boy trying to discover why he is alive; his racist father who resents his son’s existence; a former drug addict trying to rebuild her life, and the wealthy Englishman who loves her. Their leader is an Anglo-African guide haunted by his own ghosts. When the group is left stranded in Africa’s wild savanna, Sarah learns the value of living every moment, the importance of helping each other, and that hate and cruelty are two of the disguises worn by Fear.
13 Days in Africa is a memorable and evocative story of love and hate, kindness and cruelty, and the peace that comes when we can accept who we are.
Kay Peterson, author of 13 Days in Africa