Read Across America Day: 5 Ways Self-Published Authors Can Celebrate

Read Across America Day is March 2. It’s a day when schools, colleges and community organizations across the country will be holding special events and programs to celebrate and encourage literacy — and you should be part of it!Stack of Books

Take advantage of the Read Across America Day celebration by sharing your book and your self-publishing story with children in your community. Outskirts Press encourages its authors to reach out on this special day, so we’re helping you do just that with suggestions on how to help your community recognize the occasion:

  • Connect. Contact other independent published authors in your area and combine resources to fully exploit the opportunities for exposure through Read Across America Day. You can pool these resources, your time, your name recognition and your marketing efforts just for the occasion.
  • Educate. Contact local schools and offer to read your book, or parts of it, to the children. If your book is not appropriate for young audiences, gear this activity to older students in high school or your local college — or even toward educators. This may be a good time to offer schools a “package deal” of authors with whom you’ve teamed up for personal appearances.
  • Publicize. Send out a press release now, informing local newspapers, radio and TV stations about Read Across America Day, offering yourself and your fellow authors as interview guests. Give them as many details as possible and suggest a small article or short interview about Read Across America Day events in the area, specifically the ones in which you’ll participate.
  • Discount. Take your book to local bookstores and offer it to them at a discount to get them started. Let them know about Read Across America Day, and tell them you’re celebrating with an introductory rate on your book. Offer to leave a free copy with them along with a sales sheet.
  • Seminar. Schedule a seminar for educators about Read Across America Day.

Remember, schools, colleges and community centers are always on the lookout for free activities to get their students and visitors interested in learning. School officials and community center administrators are likely to be eager to work with you to arrange a guest appearance, even on short notice. If you offer your help for free, your involvement in the community — and in learning — could pay you back tenfold.

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Top 10 Self Publishing Book Marketing Services for February 2013

Book marketing is an important component to successful self publishing. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Even if you have published elsewhere (sorry to hear that), our list of Top 10 Book Marketing Services can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and services determined to be most popular by our authors for the month of February 2013, listed below in alphabetical order:

Amazon Kindle Edition: Only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy. Kindle editions of books appear on Amazon and in Amazon search listings just like any other format (such as a hardback edition).
Amazon Search Inside the Book: Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not.
Book Marketing CalendarAuthor’s Marketing Calendar: Successful book promotion requires an organized plan. Let the Outskirts Press annual Marketing Calendar draw your attention to some of the most important deadlines and most helpful marketing options/services in the industry.
Barnes & Noble NOOK Submission Service: There are OVER 2 MILLION books available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Barnes & Noble See Inside: Barnes & Noble’s answer to Amazon’s “Search Inside the Book” program. Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book.
Custom t-shirt featuring your bookCustom T-shirt Featuring Your Book: Now you can customize a high-quality T-shirt with your book (front cover on the front and back cover on the back). What better way to promote your book than to wear it?
Indie Book awards submissionIndie Book Awards Submission: Every year the Next Generation honors exemplary books from all publishers with the Indie Book Award. Make sure your book is among the ones being considered.
Marketing Personal Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!
Package Amazon Extreme: Save 25% on 3 of our marketing services focused on This package includes a Kindle edition of your book, participation in the Amazon Search Inside the Book, and submission of 10 keywords and Amazon Cover Enhancement.

PR Publicist Campaign: Imagine having a publicist handle your custom press release distribution with targeted distribution and phone call follow-up? Imagine receiving the media leads personally and a clipping service that notifies you whenever your book is mentioned on the Internet…

Outskirts Press published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion…

The first $300 worth are FREE if you start publishing right now! Just order your ultimate Diamond or full-color Pearl publishing package and enter promotion code MadMoneyFeb12 during secure shopping cart check-out.

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