Tag: book advertising

book marketing, Marketing Options, Top 10, Uncategorized

Top 10 Self-Publishing Book Marketing Tactics for November 2013

Book marketing is one of the most important pieces of being a successful self-publishing author. Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors.

Your book is written. Your book is published. Now what? Our list of Top 10 Book Marketing Tactics can help you prioritize your book marketing efforts by providing you with excellent marketing and promotional tactics you should consider pursuing.

These are the marketing products and tactics determined to be most popular by our authors for the month of November 2013, listed below in alphabetical order:

Amazon Extreme Package Amazon Extreme Package: Save 25% on 3 of our marketing services focused on Amazon.com. This package includes a Kindle Edition of your book, participation in the Amazon Search Inside the Book and Amazon Cover Enhancement.
Amazon Kindle Submission Service Amazon Kindle Submission Service:  Make your book available on Amazon’s Kindle ebook reading device. More formats on Amazon means more exposure on Amazon, and the Kindle is heavily promoted by Amazon.
Barnes & Noble NOOK Submission Service Barnes & Noble NOOK Submission Service:  Millions of books are available on Barnes & Noble’s NOOK. If your book isn’t one of them, you are missing out on tapping a very important, and growing, market of readers.
Barnes & Noble See Inside Barnes & Noble See Inside:  Barnes & Noble’s answer to Amazon’s “Search Inside the Book” program. Books that participate in this program receive a “See Inside” icon next to their Barnes & Noble cover image, which invites potential customers to electronically “flip” through a small section of the book.
Benjamin Franklin Awards Submission Benjamin Franklin Awards Submission: Every year the Independent Book Publishers Association honors exemplary books with the Benjamin Franklin Award. With this option, you can make sure your book is among the ones being considered.
Book Review Submission Service Book Review Submission Service: Securing positive book reviews is the first step toward building word-of-mouth buzz for your book. In addition to receiving a complimentary copy of your book, the reviewers will also receive a professional cover letter, a coy of your press, and your sales sheet. We take care of all of that for you, including sending the review copy!
Custom Press Release Custom Press Release:  Have our professional press release writer compose an original, unique press release for your book, submitted to you for your review/approval, and then distributed to our newswire service on your behalf.
Elite E-Book Package Elite E-Book Package: Combine the 3 most popular electronic edition submissions. This package includes formatting and distribution of an Amazon Kindle Edition, an Apple iPad/iPhone Edition, and a Barnes and Noble Nook Edition of your book.
Personal Marketing Assistant Personal Marketing Assistant: Do you need help developing a book marketing plan? Arranging book signings? Establishing/developing your author platform? Hire your own Personal Marketing Assistant today!
Reader Views Literary Awards Submission Reader Views Literary Awards Submission: By ordering this marketing package, you get a chance to become eligible to enter and win a Literary Award. As part of this package, you will also receive expert marketing assistance from renowned marketing experts.

Outskirts Press Published authors who are interested in any of these (or many of our other available services) can find further details and ordering information from the Marketing Options page of your author’s center.

Not yet published with Outskirts Press? Today is the perfect day to start and take advantage of our current publishing promotion…

Start Self-Publishing Now!

book marketing, Marketing Options, Marketing Packages, Promotions

Act Fast! Outskirts Press Published Authors Can Get 10% Off First Chapter Plus Promotion Today

As a published author, one of your goals may be to get your book into a library or independent bookstore. Now’sFirst Chapter Plus the time to buckle-down further and introduce your book to libraries, bookstores, media, reviewers, bloggers and readers — and do so at a reduced price!

This is where First Chapter Preview Library Distribution comes in. Today only, Outskirts Press published authors can enjoy priceless exposure this service provides for 10 percent off the regular price. 

First Chapter Preview Library Distribution promotes your book with a full-color, quarter-page ad along with a free preview of your first chapter so that libraries, bookstores, buyers, readers and reviewers can discover your book.

With this valuable option, your book cover, synopsis, pricing information and ordering details will run for three consecutive months in First Chapter Plus, a monthly catalog where prospective book buyers can download and preview the first chapter of your book. Readers have at their fingertips all the information they need to order copies of your book.  

Note that the quarter-page ad (a sample is shown below) includes a full-color image of your book cover, synopsis information, title information and a link to the first chapter of your book. Buyers are more inclined to buy your book when they can preview the first chapter in advance, and when the buying process is simple and convenient.First Chapter Plus

The best part (in addition to the limited time discount) is that Outskirts Press handles all of the details for you: We create a PDF file of your first chapter, complete the submission for you, and send you the First Chapter Plus catalog via email as soon as your ad appears.

Outskirts Press published authors can take advantage of this concierge-level service
at any time, but the 10% discount is only available for a limited time, so act fast! 

Order First Chapter Preview Now!

Marketing Options

Self Publishing Authors in ForeWord Magazine

ForeWord Magazine is a bi-monthly journal that is delivered to librarians, booksellers, agents, and other industry professionals. Additionally, ForeWord is sent directly to small press buyers at the chains (B&N, Borders, Chapters, Books-A-Million, etc). ABA’s Booksense also requests 500 copies of each issue for delivery direct to their members. ForeWord Magazine also is placed in the hands of agents and editors at larger houses, who may be looking for leads to bring into their fold from the small press sector.

All told, the ForeWord circulation is approximately 85% librarians, 12% bookstores, and 3% publishing professionals.

Now you can reach this influential readership with a Co-Op advertisement. Outskirts Press handles all the details for its authors.
Here’s a sample of the Outskirts Press full page, full color author co-op.

 
Co-Op Advertising allows you to secure premium, full-color exposure for your book in a high-quality trade publication for a minimal amount of money. Your book will occupy a 2″ x 2.5″ space along with 11 other Outskirts Press titles within a full-color, full-page ad. Your ad space will include a full color cover image, an abbreviated synopsis, the ISBN, and retail price. All books will include retail and wholesale ordering information.BONUS: If you have the Retail Returns Option, your participating ISBN(s) will be indicated as being fully returnable through Ingram — a little tidbit buyers are particularly interested in.

HOW TO ORDER:

To order the ForeWord Magazine Co-Op, sign-in to your author’s center and click on the Marketing Options button to bring up your menu of available marketing services and products. Select the ForeWord Co-Op to add the service to your shopping cart.

Not published with the fastest-growing full-service
publisher yet?

Start Publishing
Marketing Options

ForeWord Magazine Promotion for Self-Publishing

Promote your self-published book in Foreword, affordably, with the Outskirts Press Advertising Co-Op

 
ForeWord Magazine is a leading bi-monthly journal that is delivered to librarians, booksellers, agents, and other industry professionals. Additionally, ForeWord is sent directly to small press buyers at the chains (B&N, Borders, Chapters, Books-A-Million, etc). ABA’s Booksense also requests 500 copies of each issue for delivery direct to their members. ForeWord also is placed in the hands of agents and editors at larger houses, who may be looking for leads to bring into their fold from the small press sector. All told, the ForeWord circulation is approximately 85% librarians, 12% bookstores, and 3% publishing professionals.
Here’s a sample of the Outskirts Press full page, full color author co-op.
self publishing
 
 

 
Co-Op Advertising allows you to secure premium, full-color exposure for your book in a high-quality trade publication
for a minimal amount of money. Your book will occupy a 2″ x 2.5″ space along with 11 other Outskirts Press titles within a full-color, full-page ad. Your ad space will include a full color cover image, an abbreviated synopsis, the ISBN, and retail price. All books will include retail and wholesale ordering information.BONUS: If you have the Retail Returns Option, your participating ISBN(s) will be indicated as being fully returnable through Ingram — a little tidbit buyers are particularly interested in.

HOW TO ORDER:

To order the ForeWord Magazine Co-Op, sign-in to your author’s center and click on the Marketing Options button.

Not published with the fastest-growing full-service publisher yet?

Start Publishing