At Outskirts Press we recognize the importance of continually “relaunching” your book for weeks, months, or even years after publication. No matter when your book is published, launching or relaunching a book is an important foundation to any successful book marketing efforts. In fact, you can even launch a book BEFORE it is published…
With that in mind, here are ten ways you can start marketing your book before it is even published:
Build a mailing list
This is one of the most important things you can do to market your book, as it allows you to stay in touch with potential readers and generate excitement for your upcoming release. You can start building your mailing list by offering something of value, such as a free excerpt from your book, a chance to win a prize, or access to exclusive content.
Create a pre-order campaign
This is a great way to generate sales and buzz for your book before it is even published. You can set up pre-order campaigns on major retailers like Amazon and Barnes & Noble, as well as on your own author website.
Reach out to book bloggers and reviewers
Send them advance copies of your book and ask them to review it. If they like your book, they may be willing to blog about it, share it on social media, or even give it a positive review on Amazon.
Guest blog on other websites and blogs
This is a great way to reach a new audience and promote your book. Look for websites and blogs that are relevant to your genre and offer to write a guest post for them.
Run social media contests and giveaways
This is a fun and engaging way to promote your book and generate excitement among your followers. Offer prizes such as free books, gift cards, or merchandise.
Connect with other authors in your genre
Cross-promote each other’s books on social media and in your newsletters. You can also collaborate on events or projects together.
Attend book signings and other events
This is a great way to meet potential readers and generate interest in your book. If you’re not sure where to find events, check your local library or bookstore.
Pitch your book to the media
Contact local newspapers, magazines, and radio and television stations to see if they would be interested in interviewing you or reviewing your book.
Run paid advertising campaigns
This can be a great way to reach a wider audience and promote your book. However, it’s important to set a budget and track your results so that you can see what’s working and what’s not.
Create a book video trailer
This is a short video that promotes your book in a creative and visually appealing way. You can share your book trailer on social media and your author website.
Speaking of marketing, we are thrilled to offer our unbeatable Book Launch Bundle at a 10% discount until the end of this month.
The Book Launch Bundle includes everything you need to launch or “relaunch” your book to troves of new readers, including a custom press release, a custom book video trailer, social media set-up, and expert marketing assistance from a Book Marketing Specialist.
To take advantage of this offer, simply go to http://outskirtspress.com/p/booklaunch and enter the promotion code bklaubundl at check-out. Your 10% discount will be calculated instantly.
Hurry, this offer ends Saturday! Don’t miss this chance to get published and get noticed! Click here to start publishing today.
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