There are so many tools and channels the modern author can use to promote a new book, many authors say that the process of marketing is even more stressful than the writing. In the interest of saving time — and keeping your sanity — consider enlisting the expertise of an experienced book marketing professional, who comes preloaded with a wealth of marketing knowledge on instant recall.
An Outskirts Press Personal Marketing Assistant, or PMA, is an advisor on strategic marketing and sales with specific experience in the literary field. They are enthusiastic book fans, dedicated advocates and determined spokespersons. But they’re so much more than cheerleaders!
An Outskirts Press PMA is charged with providing every self-publishing author with tangible and practical tools that will help them market effectively for years to come, including:
- A detailed marketing plan to guide your efforts
- Resources, tips and connections for radio and print promotion
- A thoughtful and well-developed social media marketing plan
- Outreach and follow-up on marketing campaign leads
If you find yourself out to sea on how to develop a book marketing plan or struggling to prioritize the book sales strategies, it may be time to consult with a Personal Marketing Assistant. He or she will provide you with a detailed marketing plan that gives you a clear understanding of where, when and how to set your plan in motion, and the confidence that your book sales will never again be at the mercy of directionless fate.
Then, your PMA will relieve you of time-consuming responsibilities, such as arranging your first book signings or interviews, identifying reviewers, reaching out to media or other tasks you don’t have the time or expertise to tackle. It’s a 5-hour jumpstart that saves you weeks of aggravation and lost opportunities!
So, you will be pleased to know that throughout January we are offering our Personal Marketing Assistant option — 5 hours of dedicated, one-on-one marketing help — at 10% off! All you need to do to take advantage of the offer is add the PMA option to your shopping cart and enter the promo code Save-PMA at checkout.
Start and finish 2018 knowing with all the confidence of an author in full control of the publishing and marketing processes!