Revolutionize, really. According to the Association of American Publishers, the sale of e-books has grown nearly 56% since 2002. The Kindle, which was announced with much fanfare in 2007, is an integral part of this trend. Unlike previous iterations of “ebook readers,” the Amazon Kindle is easy to operate, comfortable to use, and has many attractive consumer options.
Authors recognize the benefits and the potential of the Kindle, too. “Oprah’s endorsement of the Kindle is going to send sales of the device skyrocketing,” stated Outskirts Press CEO Brent Sampson. “Always on the cutting-edge of the industry, Outskirts Press is excited to introduce our Amazon Kindle Submission Service, which helps our published authors get their ebooks available on the Kindle in time to reap the benefits from this buzz.”
This new marketing option for Outskirts Press authors makes it remarkably easy for authors to present their work in digital format, which customers can then download to the Kindle, Amazon’s popular electronic reading device. The Amazon Kindle edition then appears in Amazon’s search results (along with any other formats such as paperback or hardback editions), resulting in increased exposure of the book’s cover. This brings the book browser that much closer to becoming a book buyer.