5 Tools for Building Your Author Platform with Promotional Materials

Book promotion is an essential part of the publishing process. Readers and sellers must be aware of your book before they can make the decision to purchase it. The Promotional Materials Package provides authors with all of the print materials necessary to successfully market a book. Here are five of the most popular print materials and how they can launch your author platform above all of the rest:

1. Business Cards – These are good for handing out at events, brand building opportunities. They are both convenient and traditional with full-color dimensions of 2” x 2.5”.

2. 25 Posters – These 11 x 17 posters are great ways to promote current events.

3. Bookmarks – Though small, bookmarks are rather valuable and very few people throw away bookmarks.

4. Publication Announcements — In this day and age of email, receiving a notice in the mail has a high perceived value.

5. Postcards – These make for a quick and easy mailing that not only promotes your book but also allows you to share a quick hand-written note with family, friends, and acquaintances.

The goal of this package is to help authors market their books, which in turn allows them to profit from their hard work as well as spread the message in their books.

Regardless of where an author’s book is published, this package can help with achieving promotional goals. A solid author platform can encourage readers to purchase your book. The promotional materials available in the Promotional Materials Package can help authors realize their true marketing potential by aiding in the building of that platform.

To learn more about this package and other services offered by Outskirts Press, please visit www.outskirtspress.com.

Are you ready to start building your author platform?