Top 10 Book Marketing Options for February 2012

Outskirts Press is an industry leader in providing post-publication support, products, and services to its growing family of published authors. Because we know how confusing it can be to pick the right marketing solution for your book, we publish our list of Top 10 Book Marketing Options each month to help you prioritize your book marketing efforts.

The top-ranking options are determined by how many self-published authors sign up for them. Many of these products and services are even available to authors who did not publish with Outskirts Press. Visit our Marketing Solutions page to view the growing list of available book marketing options.

These are the marketing products and services determined to be most popular by our authors for February 2012 — listed below in alphabetical order:

Amazon-branded featured book-of-the-week This option helps you to get your book featured in an email sent directly to over 6,000 of our published writers. The book is also featured exclusively in a posting on our Outskirts Press blog as the featured Book-of-the-Week with an call-to-action Amazon order page.
Amazon Extreme Package This is a package deal that lets you save 25% on three amazing marketing tactics centered around Amazon: The Amazon Kindle Edition, Search Inside the Book, and the Keyword Search Submission Service. Plus a free copy of the Amazon best selling book, Sell Your Book on Amazon.
Amazon Kindle Edition The Amazon Kindle is a revolutionary wireless reading device that allows its owners to instantly download books and newspapers. This is the new way that people are buying books. However, only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy.
Amazon Search Inside the Book This service allows your potential buyer to browse your book online just as they would in a “traditional” bookstore. This alleviates a lot of the the anxiety associated with purchasing books online.
Author Platform Set-up Through Social Media New authors have to establish a solid platform for marketing their book. One of the biggest growing markets: social media for writers. Why? Because social media can sell books. It’s been proven. The key is – you have to know how to get in touch with the people who will buy from you and talk to them! Not sure where to start? The Author Platform Set-up Option can help.
Barnes & Noble NOOK Edition This option will allow you to join 2 MILLION other books at Barnes & Noble NOOK store, showcasing your books in an untapped, and growing market of readers.
Barnes & Noble See Inside This option will allow you to turn Barnes&Noble browsers into buyers by allowing online shoppers to view select pages of your book digitally from the website.
Book Blast This package includes five of our most popular (and most effective) marketing services, making for very well-rounded book marketing solution. Every Book Blast comes with: a Custom Press Release, PR Publicist Campaign, Book Review Submission Service, Book Video Trailer, and 5 hours with a Personal Marketing Assistant for one price.
Book Review Submission Service Securing positive book reviews is the first step toward building word-of-mouth buzz for your book. Don’t have the time to send your own? We can help take care of all of the “grunt” work for you.
Personal Marketing Assistant With this option, you can get help on developing a marketing plan, establishing your author platform, book signings as well as assistance with marketing campaigns lead follow-up.
Outskirts Press authors who are interested in any of these options can find further details and ordering information by clicking on the name (or image) of the option above. Information about either of these solutions can be found on the Marketing Options page of your Publishing Center. Authors who published elsewhere can visit our Marketing Solutions page to get more information about any of the marketing options available to order.


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