Social media is all the range nowadays, particularly when it comes to providing marketing opportunities for authors. In the past we have discussed the advantages of creating a blog and participating with Twitter.
We’ve also displayed some of our 30-second book teasers and 60-second book video trailers, the latter of which are widely distributed via social networks and video sharing sites like YouTube. Every book video trailer we produce for our authors is submitted to our Outskirts Press YouTube Channel at http://youtube.com/outskirtspress
From the Outskirts Press YouTube Channel you can subscribe for notifications when new videos are added. You can also use our channel as an example for creating your own custom promotional channel on YouTube. An important part of having a YouTube Channel, is having videos, and the 30-second book teaser and 60-second book video trailers are great places to start.