A successful book launch has a lot to do with timing.
Savvy authors rely on holidays, anniversaries, or “awareness months” to get the most out of press releases, media events, and book signings.
For example, Mother’s Day falls on May 10th this year and provides one of the single most opportune times to promote
any number of applicable books.
Some publications that make great Mother’s Day gifts are:
- Autobiographies or biographies
- Family history or genealogy
- Family recipes or cookbooks
- Appropriate reference and how-to books
- Children’s books
- Baby or toddler albums
If you have any manuscripts that fall into the above categories, now is the perfect time to submit your book for publication with Outskirts Press so that it may be published in time for Mother’s Day. Our publishing process is typically around 10 weeks long. Optional services like editing or original full color illustrations can make the process longer of course. So start early.
In addition to having a unique and heart-warming gift for mom, taking advantage of existing holidays or events puts you ahead of the game when it’s time to promote. Poetry, cookbooks, and children’s books are universal; don’t forget that other people are looking for good Mother’s Day gifts, too.
If you’ve already published a book from among the categories above, mark your calendar now and prepare for May 10th early. Outskirts Press helps our authors with marketing materials and press release distribution. But that is just the beginning. Keep an eye out for THE 7 TACTICS OF SUCCESSFULLY PUBLISHED AUTHORS, coming exclusively to Outskirts Press authors in April, courtesy of the Marketing COACH.
If you’ve been thinking about publishing a book, now is the time. In fact, no matter what type of book you have, your grandmother, mother, or daughter will love a gift that features you as a published writer!