When you start publishing your book with Outskirts Press today using the promotion code doublefree you will receive twice as many free author’s copies plus 500 free custom-made bookmarks to kickstart your book marketing campaign.
Bookmarks are small and lightweight, making them easy to carry with you and hand out to potential readers. You can leave them at bookstores, libraries, coffee shops, and other places where people are likely to be reading. You can also include them in your book shipments or give them away at author events. This is a great way to get your bookmark in the hands of potential readers who have already shown an interest in your book.
Bookmarks are a practical gift that people are likely to use and keep for a long time. This means that your bookmark will continue to promote your book even after it has been read.
The custom bookmarks created by Outskirts Press are visually striking and can be used to create a strong brand identity. Bookmarks are a great way to showcase your book cover and to create a cohesive look for your marketing materials.
Simply enter promotion code doublefree when you start publishing today with the Ultimate Black and White or Ultimate Full-Color packages to take advantage of this exciting offer.
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David Smith was raised in an orphanage from the time he was a baby until his late teens. Now, as an adult, he decided to have his d.n.a. checked in order to gain some knowledge of his background. He was not expecting the results that showed up while he was on vacation. It was during his vacation that he accidentally found out he may have the ability to access places ordinary people do not have knowledge of. Upon his return from vacation he learns that someone is, to the point of violence, very interested in him. His friends have discovered who it is that is after him, but not why. When Dave tells his friends about his escapades while on vacation they want to test his abilities for themselves. His friends then talk him into giving them a demonstration, which Dave did not find to be a positive experience. As the negative experiences pile up his friends gather and stand with him, becoming the family he had always hoped for.
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So, you’ve poured your heart and soul into your manuscript, and now you’re ready to share your story with the world. But how do you go about getting a publisher for your book? In today’s ever-evolving publishing landscape, there are two main routes to consider: traditional publishing and self-publishing. Let’s explore both options so you can make an informed decision on how to bring your literary creation to the masses.
Getting a Traditional Publisher for your Book
Traditional publishing has long been the dream of aspiring authors. It involves partnering with a publishing house that handles all aspects of your book’s production, distribution, and marketing. It also holds the obstacle that the majority of authors find the most difficult to overcome: manuscript acceptance. But when it comes to getting a traditional publisher for your book, here is the general path to pursue:
Prepare a Stellar Manuscript
The journey to traditional publishing begins with a compelling manuscript. Ensure your work is polished, free of errors, and captivating. Revise, edit, and proofread to perfection. Consider seeking professional help from editors and beta readers to make your book as good as it can be.
Research Literary Agents
Literary agents are gatekeepers to the traditional publishing world and getting a (traditional) publisher for your book without one is a rare occurrence indeed. Literary agents can help you secure a deal with a reputable traditional publishing house. Research agents who specialize in your genre and create a targeted query letter. Personalize your queries to demonstrate that you’ve done your homework.
Write a Winning Query Letter
Your query letter is your first impression on literary agents. Keep it concise, engaging, and professional. Highlight your book’s unique selling points, your credentials, and any relevant writing awards or publications. Follow submission guidelines meticulously.
Submit Your Manuscript
Once an agent expresses interest, they will likely request a partial or full manuscript. Make sure you’ve formatted your manuscript according to industry standards. Be patient and responsive during this stage, as waiting times can vary from weeks to months.
Make The Most of Your Wait Time
Consider pursuing the alternate self-publishing route simultaneously, since rarely, if ever, will an agent pass on a promising manuscript solely because it has already been self-published. In fact, self-publishing your book prior to or concurrently with pursuing traditional publication can help you present your book to agents and traditional publishers in the best possible light.
Negotiate a Publishing Deal
If a literary agent secures an offer from a publisher, they will help you negotiate the terms of your contract. Familiarize yourself with the publishing deal’s specifics, such as royalties, advances, and rights, to ensure it aligns with your goals.
Getting a Self-Publishing Company for your Book
Self-publishing is becoming the most viable option for the majority of authors nowadays for a number of reasons. It appeals to authors who want more control over their work, want to retain their rights, and want to keep more of their royalties. It also becomes the only options if the manuscript does not secure interest from a literary agent or traditional publisher (at least at first). Getting a self-publisher for your book comes down to a number of steps:
Perfect Your Manuscript
Just like with traditional publishing, your manuscript should be as flawless as possible when you begin the self-publishing process. Self-published books nowadays are often held to the same standards as traditionally published ones, or at least they should be. Therefore, it’s usually imperative to invest in professional editing to ensure your book is top-notch.
Create an Eye-Catching Book Cover
Your book’s cover is your first opportunity to grab readers’ attention. Invest in a professional custom cover designer to create a captivating cover that conveys the essence of your book. Unlike traditional publication that relies upon industry connections, salespeople, and distribution deals to sell your book, your self-published book’s cover must do a lot of the “selling” for you. Make it amazing.
Formatting and Layout
Proper formatting and layout are crucial to producing a professional-looking book that is indistinguishable from a traditionally published one. Ensure your book is formatted for both print and digital formats, adhering to industry standards.
Choose a Self-Publishing Platform
Selecting the right company for your self-publishing venture is essential. Even though self-publishing seems relatively new, the most popular companies have been around for a decade or longer and offer all the options required above (editing, cover design, interior formatting, etc.). Just like when buying a car, each company has its own advantages and disadvantages, so research and choose the one that aligns the most with your goals.
Publish and Promote
Once your professionally designed cover and interior files meet your approval, publish your book through your chosen platform. Be prepared to actively market your book. While the most popular self-publishing companies offer a wide range of optional marketing services to assist you with marketing your book, all authors (self-published or otherwise) must take on the role of both writer and marketer if they truly want their book to succeed.
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Since author Daniel A. Capen attended medical school in the 1970s and ’80s, a lot has changed in American health care training and the practice of medicine. With A Buyer’s Guide to a Medical Career: A Long Trip Down the Rabbit Hole, Capen aims to inform those interested in a career in medicine of these changes. By being better prepared, new practitioners can better prevent stress and job burnout.
Once independent, providers then became substantially regulated and now are pinned by large insurance companies and practices controlled by private equity. Capen has witnessed growing outside controls and costs and shrinking reimbursement. By preparing future medical students and doctors with bluntly stated information drawn from forty years of practice, Capen provides insider guidance before readers embark on a medical career.
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Regardless of the content of your book, a thoughtful, beautifully crafted cover will play an integral role in the success of your book. Many self-published authors lament that, while they poured their soul into every precious word, they didn’t give enough attention to the overall package. Well, looks matter.
Not convinced? Think about how you make buying decisions at your local supermarket. Odds are it was an eye-catching label that drove you to pick up a certain brand. Maybe you read a couple product descriptions, and then you placed the prettiest package in your cart.
Readers choose books in much the same way. While they usually do read book summaries to help them make a decision, they decide which summaries to read in the first place based upon the cover. Professional cover design creates a number of advantages for your book in a crowded marketplace over plain covers:
Information. Custom cover design conveys important, specific clues to the reader about the content of your book. Clues imparted by color, theme, fonts and more, all tailored to your book, will instantly help buyers determine what your book is about and if it’s a good fit for their reading habits and preferences.
Credibility. Professional cover design immediately cues the reader — whether they’re aware of it or not — that the same care that was put into beautiful cover art was also taken in the writing of the book. It sends an instant message about quality — and you’ll want readers to perceive high quality right up front!
Visibility. Of course, you know your book is high quality, but if no one notices it, all that pithy content won’t matter. A custom crafted cover gets a potential book buyer to slow down for a second or two, which greatly increases the odds they’ll investigate further. It’s the first and most important step to securing a sale.
Targeting. An important function of your book cover is not just to appeal to any reader, but to appeal to the specific type of reader your content is intended to entertain or inform. For example, when creating a custom cover for a romance novel intended for young adults, a professional cover artist will take a vastly different approach than he would when creating a cover for a romance geared toward middle-age readers.
Marketability. A book and its cover add up to more than sum of their parts. Compelling content — packaged with an appropriate, targeted and smartly tailored book cover — makes for a marketable book that stands far better odds of selling than a strong book with a weak cover.
A professional custom book cover creates an attractive self-publishing package that readers will want to put in their shopping cart. While there’s never a guarantee that your stunning new artwork will immediately lead to an explosion in book sales, a poorly designed cover is all but guaranteed to get passed over time and time again.
This week only, you will receive a free professionally designed custom cover (and free a hardback edition in addition to your paperback edition) when you start publishing with the Ultimate Black and White or Ultimate Full-Color package by using promotion code: customhb
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With a president’s foresight and a freed slave’s wisdom, the African people work together to create a land that is united, ending the slave trade forever. Within this new reality, ancient natural health remedies from the jungles and rainforests are easily shared with the world.
James Reilly’s Lincoln’s World, a reimagining of what could have been under Abraham Lincoln’s presidency, describes how Africa leads humanity into the vastness of the cosmos and how these peace-loving citizens are the first to make contact with several different life forms from distant worlds.
This novel is perfect for anyone desiring an escape, if only for a short time, from the greed and cruelty against fellow humans, wildlife, and even plant life on this unique planet of ours. Instead, read about a world full of kindness and understanding-a society we could have chosen.
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Have you ever watched a movie trailer and felt intrigued by the story, the characters, and the visuals? Have you ever wondered if you could do the same for marketing your book?
A book video trailer is a short promotional video that showcases your book in an engaging and captivating way. It can be a powerful tool to attract more readers, boost your online presence, and increase your sales. For example, our 2023 Best Book of the Year award winner, Sarah Sebring Binder, has a book video trailer for all five of her children’s books.
Here are 7 reasons you should consider adding a book video trailer to your marketing strategy:
It helps you stand out. A book video trailer is still relatively new and innovative in the crowded and competitive book market. It can help you differentiate yourself from other authors and books, and catch the attention of potential readers who are looking for something fresh and exciting.
It helps you get maximum traffic. A book video trailer can be easily shared on social media platforms, such as YouTube, Facebook, Instagram, Twitter, TikTok, and more. It can also be embedded on your own website, blog, and/or landing page. By creating a viral book video trailer, you can reach a wider audience and drive more traffic to your book page or website.
It helps you imagine. A book video trailer can help you bring your book to life by using visuals and audio. It can help you convey the mood, tone, genre, and style of your book, and spark the imagination of your viewers. It can also help you showcase your creativity and personality as an author.
It helps you communicate your ideas faster. A book video trailer can help you summarize your book in a concise and compelling way. It can also help you hook your viewers with a strong call to action that causes the viewer to act — by purchasing your book!
It helps you get your message across. A book video trailer can help you express your passion and purpose as an author. It can help you share your vision, mission, values, and beliefs with your audience. It can also help you connect with your readers on an emotional level, and inspire them to take action or make a change.
It helps you encourage action. A book video trailer can help your readers communicate with you, and help you communicate with them. By posting on your social media platforms like Facebook or Twitter, you can encourage feedback and open a dialogue with your fans.
It holds a unique message. A book video trailer can help you deliver a unique message that only you can tell. It can help you showcase your voice, style, perspective, and expertise as an author. It can also help you create a memorable impression on your viewers and make them remember you and your book.
This week only, you will receive a free professionally-produced book video trailer (plus double the free author’s copies) when you start publishing with the Ultimate Black and White or Ultimate Full-Color package by using promotion code: doublevideo
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Cookbooks stand apart in the world of publishing. They aren’t typical coffee table books, yet they rely heavily on visual appeal. They’re distinct from novels, biographies, and travelogues, despite containing elements of narrative, history, globetrotting, and personal context. Cookbooks encompass a multitude of elements, presenting a unique marketing challenge.
Since October is National Cookbook Month, Outskirts Press proudly presents these tips for cooking-up some massive cookbook sales:
It’s Fun to Share
Cookbooks are a gift to the world that offer a piece of your personal history & travels by sharing delicious recipes from your neighborhood and abroad; so a natural marketing tactic to attract potential buyers is through giveaways or promotions. Consider limited-time discounts on your cookbook or related products (like, for example, a gift basket including your cookbook, spices, and measuring cups all bundled together for an attractive price that is still profitable for you). These make great gifts as we come upon the gift-giving season.
Share free content related to your cookbook on your blog, website, and social media platforms. This content could include recipes not available in your cookbook (but perhaps in your next one as a sneak peek).
Table for Two
Partner with platforms like Goodreads, Amazon, TikTok, SnapChat, FaceBook or others to enhance your cookbook’s visibility. They all offer low-cost advertising options.
Presentation is Key
Consider recording a video or series of videos as you personally prepare your recipes on-camera. You don’t even have to show your face if you’re shy! It’s all about the food.
Through the use of efficient editing and a friendly voice-over, you can create a time-lapse video that visually demonstrates your recipe from start-to-finish that is under three minutes long. This is the optimal time for a recipe video as it allows you to use all the major video platforms today, including YouTube, TikTok, Pinterest, among others.
Upload your video(s) to as many social media platforms as you can, using a well-crafted title that includes important keywords describing your recipe and its ingredients. If you consistently upload new recipes on a weekly basis, you’ll be amazed as the results.
Reservations for Ate… er, Eight
Partner with fellow cookbook authors to amplify your reach and share effective marketing tactics with each other. Tap into the influence of food bloggers, particularly on visually-driven platforms like Instagram, Pinterest, and TikTok. Offer free copies of your cookbook to bloggers or influencers in exchange for interviews, video features, and collaborative content. Offer to reciprocate by featuring them on your platform. Create your own blog or influential channel on one (or more) of these popular social media platforms to help other collaborators, authors, and chefs find y ou.
If you’re uncertain about where to begin with marketing your cookbook (or any book, for that matter), consider seeking expert assistance. A Book Marketing Specialist could be your recipe for success.
Speaking of cookbooks, right now, you can save $1000 on the exclusive One-Click Publishing & Marketing Suite for Cookbooks from Outskirts Press.
This all-inclusive self-publishing package is simply scrumptious! It includes all the ingredients you need to whip up a professional cookbook that will tantalize your readers’ taste buds. With its included mouth-watering custom cover design, enhanced interior layout, 30 included full-color photograph insertions, expedited service, worldwide distribution, and more, you will be serving your cookbook to the world before the timer buzzes.
See everything you get with this amazing One-Click package by clicking here and use promotion code: occooksave at check-out to save $1000 instantly!
But hurry, this offer ends October 11th. Don’t miss this chance to publish the cookbook of your dreams before your goose is cooked! Click here to start publishing today.
Have you written a book that you’d like to publish?
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You’ve slaved over your manuscript for months and finally you see a light at the end of the tunnel. It won’t be long before it’s off to the presses … right?
Wait! Have you hired a book editor yet? What about your book formatting — have you chosen a layout? Have you nailed down your cover design? What about your book marketing approach? There are so many tasks necessary to take your work from “manuscript” to “published book” to a successfully selling book … and for many, it’s overwhelming.
With a One-Click Publishing Suite from Outskirts Press, a single click of the mouse instantly pulls together everything needed to polish and format your manuscript, send it to print, get the word out and start selling. Even better, One-Click Publishing is designed to tailor distinct services to authors in a variety of book genres. While every package addresses the publishing and marketing needs of a specific genre, every One-Click self-publishing author can count on receiving dozens of priceless benefits:
Free author’s copies
Professional copy editing
Interior formatting
Custom cover design
ISBN and barcode
International Ingram, Baker & Taylor, and Betram wholesale distribution, including Amazon, Barnes & Noble and 25,000 other retail locations
One-on-one author support
5 hours of Personal Marketing Assistance
Author maintains 100% rights and copyright, and enjoys industry-leading profit margins
And many more publishing and marketing services and resources vital to success in your genre!
These full-service packages come preloaded with everything necessary to make your publishing dreams come true at an exceptional value. All you need to do is click the mouse and voila — you’re on your way to becoming a published author. Available genre-specific One-Click Packages include:
While our Ultimate Black and White and Full-Color packages can be enhanced with additional service purchase options for marketing and promotion, One-Click Publishing is truly all-inclusive. They are the only publishing bundles that automatically also include coveted marketing options such as Author Platform Set-up Through Social Media, Google Books Preview, Book Video Trailer, Amazon Author Profile, Amazon Listing Enhancement and much more.
By purchasing a One-Click option, you get peace of mind knowing that you are getting the publishing and marketing options that are essential for the genre you have chosen.
If you’ve spent any time reading our newsletters, blog posts, or emails, you are probably familiar with our suite of One-Click Publishing packages. If you’re new to Outskirts Press, let me begin by explaining that these packages incorporate a range of services that make up, in many ways, some of our finest offerings and keep us a top-ranked self-publishing company by authors and third-party evaluators alike. We are happy to announce that, due to popular demand, we have put together a new offering for children’s book authors who don’t need (or are providing their own) custom illustrations!
With the click of the mouse, you can set in motion a series of self-publishing events that is nearly as magical as the tale you’ve woven for young readers! The One-Click Publishing Suite for Non-Illustrated Children’s Books from Outskirts Press pulls together comprehensive production, print and marketing services into one all-inclusive self-publishing bundle. You’ll receive professional editing, custom book cover design, genre-specific marketing services and more, all with one-on-one service every step of the way. Visit our website for more information: www.outskirtspress.com/p/childrensnonillustrated
Our ever-expanding collection of One-Click Publishing suites are designed to lift the burden of detailed decision making from your shoulders and allow you to return to what you love most—writing —while the expert editors, designers, and Personal Marketing Assistants collaborate to produce a book that not only meets your expectations but exceeds them in all of the ways that matter most. With just one click of your mouse or touchpad, you get over a dozen bundled services!
To learn more, visit www.outskirtspress.com. You can also talk with a Publishing Consultant to get exactly what you need – and get the most out of it! There are three convenient ways to connect:
