Believe it or not – you must market different books in different genres differently. Likewise, we have created a list of our marketing options that tend to yield the highest return on investment (ROI) for self-publishing religious and/or spiritual authors because each of them can help you reach the target audience that is already looking for YOUR book.
1. Spring Arbor Christian Distribution - The purpose of Spring Arbor Christian Distributors is to provide superior distribution services for books that enhance people’s relationship with God. Outskirts Press authors with the Diamond or Pearl publishing package can receive submission to Spring Arbor Distribution for free. It is also available to Ruby authors as an additional paid option. Since Spring Arbor is a distributor with a specific purpose, not all titles submitted for consideration are accepted. Spring Arbor holds ultimate discretion for the titles they accept.
2. Personal Marketing Assistant – Outskirts Press Personal Marketing Assistants are available to work with Christian authors, regardless of where they published, in 5-hour blocks of time to develop a marketing plan (if needed), introduce new marketing strategies and carry out the marketing tactics necessary to reach the target audience and achieve your goals. For Outskirts Press published authors, this option is included in the Book Blast package.
3. Spirituality & Health Magazine Co-Op Advertising – Spirituality & Health reaches over 85,000 predominantly successful, professional readers who have grown to value authenticity, meaning and balance in life. They are invested in exploring the spiritual aspects of life and are on a journey focused on health, self-knowledge, authenticity and integration. Outskirts Press published authors can reach these affluent readers of Spirituality & Health magazine through co-op ads that are only a fraction of the cost of running full color advertising on their own. (NOTE: As of today, only one space remains for our upcoming Spirituality & Health ad — ACT SOON!)
4. Amazon Kindle Edition – There are several benefits to having your book available in Amazon’s Kindle Store. Read more about the benefits of the Kindle Edition in this post: Amazon Kindle Books Now Available in the UK – Great News for Self-Publishing Authors!The Kindle Edition is available for all authors, regardless of where their book was published, and is included in the Amazon Extreme package.
5. Article Ghostwriting and Distribution – One of the proven ways to market yourself and your book on the Internet is to write and distribute related articles that demonstrate your expertise in your subject matter. Even if your article does not blatantly promote your book, your “About the Author” byline section does, including a link to your webpage. This is also good for Search Engine Optimization for your webpage.
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“My experience with Outskirts from start to finish is a 10! I should add here that I have worked with traditional publishers (“Tricks of the Trade: A Real Estate Brokers Inside Advice in Buying and Selling a Home,” Adams Media Corporation, Avon Ma) and I have had a wonderful experience with them as well. This time working with Outskirts was an excellent call. I liked both the flexibility and the ability to retain 100% of the rights to my book. Working with the entire production team was a joy. I would recommend them and already have.” - Brendan J. Cunningham, author of The Seventh Sense
