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4 Ways to Use Your E-book as a Marketing Tool

As an author, you have all of the advantages of digital publications at your fingertips–meaning that your book can be instantly downloadable as well as inexpensive to purchase. But once you have an e-book edition, how do you turn these valuable selling points into targeted and efficient self-promotion? Now you can get all the benefits of an e-book with the Elite E-book Package. For a limited time, get 10% off this beneficial package with the promo code: ELITESEPT14. Here are four ways in which you can get started.

  1. Contact new readers directly. One of the best features of an e-book is its
    “shareability.” Most eBook platforms, including Amazon’s Kindle store and Apple’s iBook store, include a whole host of sharing options to get authors started in contacting new readers directly from the book’s online listing. The more places your e-book is offered for sale, the more information you can provide your readers. Consider emailing your friends, family, and other contacts with publication announcements, promotional events, and discounts!
  2. Connect the dots to social media. Just as you can contact new readers directly from your e-book’s online listings, you can share your e-book across all social media platforms. Make sure that your followers on Facebook, Twitter, LinkedIn, Goodreads, Shelfari, and other social media platforms know about your book’s publication as an e-book, and provide them with easy access to its online listing(s) by providing links with every update. The more interconnected your social media platforms are, and the more often you update them, the easier it will be for readers to connect the dots all the way back to your book.
  3. Make sure it stands out. The e-book market is rapidly growing, and one of the side effects of this growth is that it’s becoming more difficult to sift through all of the e-books available in order to find the really good ones. Make sure your e-book has an edge over its competitors by curating its online presence carefully, especially its sales listings. Set up a blog where you can post making-of or behind-the-scenes updates and special content to generate buzz around your book. Do what it takes to make sure your book is both easy to find and memorable. The fact that your book is available for instant download across a variety of e-reading platforms is an instant selling point, so make it a feature of your campaign!
  4. Seek and generate reviews. Reviews are one of the most important ways in which you can create interest around your e-book, and because e-books are available for fast and easy distribution online, you can send free copies to potential reviewers–instantaneously. Also, other self-published and e-book authors will love you if you return the favor by offering to review their e-books. The e-book provides an excellent opportunity to expand your network of contacts–and the more contacts you develop, the more people will share and re-share your book, and the more new readers you will attract.

If you haven’t yet introduced your book into the electronic reading device world, now may be the right time to do so. Given the advantages that e-books offer to new readers, utilize these advantages to publish your book across a variety of e-reading platforms, including the Amazon Kindle, Barnes & Noble Nook, and Apple iPad.

Get started today with 10% off the Elite E-book Package! Click below to order and enter the promo code: ELITESEPT14.

Click to order
CONGRATULATIONS TO THE BBOTY WINNER AND FINALISTS!

Congratulations to the 2013 Outskirts Press Best Book of the Year Winner and Finalists.

Every year, Outskirts Press recognizes the best books we publish with the annual CIPA EVVY Awards. Of these EVVY nominees, Outskirts Press selects the finalists for the Best Book of the Year Award. The following 4 books were the 2013 Finalists for the Outskirts Press Best Book of the Year Award. Congratulations to these well-deserved authors!

No Fear
Follow The Light
The Monster Monroe
The Southern Chapter of The Big Girl Panties Club

Congratulations to the 2013 Best Book of the Year winner, Lesha Fite (Acker) for her book “No Fear”. Lesha receives a $1,500 grand prize, an exclusive Best Book of the Year Award added to the book’s cover for all future printings, exclusive placement in our Best Book of the Year Pinterest Board, and much more! See details about “No Fear” and the Best Book of the Year winner: click here.

TOP 10 DIAMOND BOOKS FROM OUTSKIRTS PRESS AUTHORS
 
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Posted by on September 17, 2014 in Book Awards, Uncategorized

 

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Amazon Featured Book-of-the-Week

Here’s this week’s Featured Book-of-the-Week available now on Amazon.com!


Why Government Can Never Fix a Down Economy

by Tom Shipley

Price: $11.95

Tom Shipley’s “Why Government Can Never Fix a Down Economy.” Business and banking problems that we are enduring now have all been caused by government and its regulations operating outside the limits set by the Founders. This book examines the current economic problems and proposes changes in regulations that would minimize problems in the future.

Please note that product prices and availability are subject to change. Prices and availability were accurate at the time of this posting; however, they may differ from those you see when you visit Amazon.com.© Amazon.com, Inc. or its affiliates. All rights reserved. Amazon, Amazon.com, the Amazon.com logo, and 1-Click are registered trademarks of Amazon.com, Inc. or its affiliates. Amazon.com, 410 Terry Avenue N., Seattle, WA 98109-5210.

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Posted by on September 16, 2014 in Featured Book of the Week, Uncategorized

 

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Self-Publishing Book Spotlight: ‘Red Sun’ by Dolapo Lawrence

Outskirts Press was founded and grown upon the principle of helping creators realize their greatest writing ambitions. Self-publishing a book is a major undertaking, and we’re proud of the work our authors do to create amazing literature and see it through to publication. So, it’s with pride that we take a moment each week to recognize one of the many authors of whom we’re so very proud in our Self-Publishing Book Spotlight.

This week we shine our spotlight on self-published author Dolapo Lawrence and his book, Red Sun. After working to get his action/adventure novel written and polished for publication, Dolapo expedited the publishing process by taking advantage of Outskirts Press’ One-Click for Fiction package, which includes everything a budding novelist needs to get a high-quality book to print. One-Click for Fiction includes: a publishing consultant and personal marketing assistant, enhanced book formatting and full-color custom cover design, copy editing, copyright registration, electronic and mobile editions (Kindle, Nook, eBook), an author webpage, a marketing coach, author copies and much more.

In Red Sun, Outskirts Press author Dolapo Lawrence takes readers along on one young mother’s harrowing journey through war-ravaged Darfur, where she learns much about the brutality of life — and her own resilience.
Red Sun

This deftly plotted novel brings together an intriguing cast of characters whose lives and fates intersect in the wake of the war in Darfur. Ranya Abass, a resourceful and affable woman, flees her home with her two teenage children when a notorious militia attacked her people. After a grueling five-day journey, she is rescued by two African Union soldiers and taken to a camp for displaced people. As the story unfolds, we follow the journey of Major Femi, one of the soldiers who rescued Ranya, as he deals with the political and ethical morass of an intricate peacekeeping mission, and his brother Zach Thompson, whose humanitarian mission in Sudan leads his personal life to blossom in unexpected ways. But the heart of Red Sun is Ranya, who finds that her love for her children will inspire her to do things she wouldn’t have believed possible … and lead her toward a destiny she could never have imagined.

Product details…
Paperback
Format: 6 x 9 paperback cream, 290 pages
Publisher: Outskirts Press (Sep 03, 2014)
ISBN10: 147870568X
ISBN13: 9781478705680
Genre: FICTION / Action & Adventure

Dolapo LawrenceABOUT THE AUTHOR:
Dolapo Lawrence was born in Lagos, Nigeria. He currently lives in Montreal. He holds a bachelor’s degree in Electrical/Electronic Engineering from the Federal University of Technology Akure, and an MBA from Pan-Atlantic University, Lagos Business School. Red Sun is his debut novel.

For more information or to contact the author, visit: http://outskirtspress.com/RedSun/

Outskirts Press offers high-quality, full-service self-publishing and book marketing services for writers and professionals who are seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining 100% of their rights, 100% of their profits, and 100% of the creative control.http://www.outskirtspress.com. Whether you opt for a la carte services or an all-inclusive One-Click option, Outskirts Press can help you realize your publishing dreams.

Do you have an idea for a fiction novel but don’t know how to get started? See how One-Click Publishing for Fiction works!

One-Click Publishing for Fiction
 
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Posted by on September 16, 2014 in Book Spotlight

 

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Discover The Value of eBooks

As you launch yourself into the world of self-publishing, you will at some point face a series of decisions about your book’s form of publication. Do you want to publish your book as a hardcover, a paperback, or an e-book–or some combination of these three options? Ultimately, your decisions depend on what you know about each of these forms.

Since e-books are the newest addition to the publication market, some of the benefits remain less well-known than others. As you navigate the options available to you, we want to help you on your way by unlocking a few of the main advantages to publishing your book as an e-book.

  1. They are popular. While in recent years e-book sales have begun to level out in terms of the percentage they occupy of the total book market, the e-book industry has begun to mature and reach a wide and stable readership. According to the Pew Research Center, which tracks trends in the book industry, more than 50% of adults own a smartphone, tablet computer, e-reader, or other e-book-compatible device. More than seven out of every ten adults had read a book in some format or another over the prior year, and three out of every ten had read an e-book. These numbers demonstrate just how pervasive and important the e-book market is to an author.
  2. They cost less to produce. Since e-book production requires little more than a digital copy of your manuscript to create, most authors choose to price their e-books cheaper than they do their print editions. This price reduction serves as a lure to new readers.
  3. They cost less to buy. Because they cost less to produce, and due to the competitive pricing of the e-book market, most readers can purchase more e-books for less money than they might be able to purchase in print editions at a bookstore or online. Since they are purchasing digital files, they don’t have to cover the additional shipping costs, either. All in all, e-books provide cost benefits on a purchase-by-purchase basis to both authors and readers.
  4. The reading experience is customizable. Not only can e-book readers take them on road trips and plane flights much more easily than print editions, they can also customize their reading experience. With an e-book, readers can instantly change the appearance of the page they’re reading by modifying the brightness, contrast, and font settings. Most e-readers allow users to change the font size to approximate the lettering in large print books, so you only need to create one e-book edition to reach multiple niche markets.
  5. The reward to author and reader is instantaneous. When readers elect to purchase e-books, they can send their purchases directly to their e-reading devices. Instant gratification is a powerful marketing tool!

Outskirts Press offers comprehensive publication packages with the option of digital editions. Given the advantages that e-books offer to readers, be sure not to miss out on this huge and growing market. Let us utilize these advantages to publish your book across a variety of e-reading platforms, including the Amazon Kindle, Barnes & Noble Nook, and Apple iPad.

Start Publishing Today
START PUBLISHING AND RECEIVE A FREE KINDLE AND NOOK!

Get a step ahead in your marketing efforts and into today’s electronic world with a FREE Kindle edition AND NOOK edition of your self-published book! Start today with the promotion code below!

Make your book available on the 2 most popular e-book reading devices, the Amazon Kindle and Barnes & Noble NOOK. More formats on Amazon and Barnes & Noble means more exposure in the e-book device world. Only books that have been submitted to the Amazon Kindle and the NOOK in the required formats are available for Kindle and NOOK readers to purchase and enjoy.

These 2 valuable, popular options are now FREE for authors who start publishing today. If you start right now and choose to publish with our industry-leading Diamond publishing service or our full-color Pearl publishing service, you will receive a FREE Amazon Kindle e-book edition and a NOOK edition at the time of publication.

Enter the promotion code KINDLENOOK14 when checking out of your shopping cart while purchasing the popular Diamond package or the full color Pearl publishing package.
In addition to receiving a FREE Kindle and NOOK format of your book, you’ll also receive the following with your Diamond package:

  • Standard Press Release. $99 value included free when you order your Diamond publishing service today.
  • Audio Excerpt. $99 value included free with your Diamond order today and a great way to share your voice with your readers, literally!
  • E-Book Edition (pdf). $99 value included free with your Diamond publishing service.
  • Cover Image. $99 value included free and a great way to enhance your cover.
  • Spring Arbor additional distribution. $99 value to complement the Amazon, Barnes & Noble, and Ingram availability already included with your Diamond publishing service.

All in all, you’re looking at over $1,000 of free stuff in September!

Click to order the Diamond Package
Click to order the Pearl Package
TOP 5 PUBLISHING HEADLINES
AUTHOR SPOTLIGHT & SUCCESS STORY

“Very professional. Available at all times to help me with the process. This was my first experience with publishing. My book turned out beautifully. Outskirts Press is a cohesive talented team to work with. I feel that I am only part way there … next I need to get people to read my book. I anticipate your marketing plans will be helpful too. Outskirts Press has so much to offer! Thank you.”

Susan Brougher is a professional nurse. As a nurse and writer, she created written training manuals, speech presentations, and recommendations for Army Nurse Corps applicants. She lives near Pittsburgh, Pennsylvania with her husband, Jim, and their dog, Bridgette.

Sensitive and shy, with a rich inner world full of golden dreams, Susan spent her childhood relying on the grounding and guidance of her mother’s love. But when Susan was just twelve years old, her life was broken apart in a way that would change her forever. Her mother was diagnosed with cancer, and two years later, she left an empty seat at the table, and an empty place in her family that nothing else could fill. Without a center, the family began to change; Susan’s relationships with her siblings and her father unraveled and knitted back together in an unfamiliar shape. Bereft, disconsolate, and profoundly alone, Susan navigated adolescence as best she could without her mother’s wisdom and comfort…but the ache of that lost love remained with her. For many years, Susan searched for answers, but most of all, she wanted to hear someone say, “I know what you mean. I felt that way too, when my mother died.” The years went by. She never heard those words. But now, the feelings and experiences she kept buried for so long have found a voice in this beautiful, transparent, and soul-searching book. This is not just the story of Susan and her mother…it is the lyrical elegy of the world’s loss, and the humanity’s heartbreak. This is Susan’s story, and it is your story.
- Susan Brougher, author of The Strongest Bond

 
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Posted by on September 15, 2014 in Book Awards, Uncategorized

 

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And the winner of the 2013 Outskirts Press Best Book of the Year is…

The votes are in! Outskirts Press announced today that Lesha Acker has won the Outskirts Press Best Book of the Year Award for 2013 for her book, No Fear. Lesha’s work was voted the top honor from the four finalists selected from the most recent Colorado Independent Publishers Association EVVY award winners. Lesha Acker will receive the $1,500 Grand Prize from Outskirts Press as well as wide recognition through social networks, and a widely distributed press release. An exclusive award seal will also be added to her cover for all future printings of her paperback novel.

No Fear is Lesha’s second book. She published her first book, Powdered Donuts on Monday, in 2010. She graduated from Texas Tech University, Magna Cum Laude, with a degree in Early Childhood Education. Over the last week, thousands of readers and writers among our writing & publishing social community were invited to vote. The Outskirts Press Best Book of the Year award recognizes not only the author with the writing talent to compose an award-winning book, but with the marketing prowess to promote one. No Fear ultimately collected the greatest percentage of votes.

Besides receiving the $1,500 Grand Prize, Lesha Acker will now reap the benefits of extensive promotion of her book by Outskirts Press. A feature story that covers her inspiration to write the book, her own writing process and her personal story will be widely distributed throughout the social networks in the near future.

Congratulations, Lesha!

 

The results of the poll were:

Lesha Acker, “No Fear” 54.54%
Lynda Stephenson, “The Southern Chapter of the Big Girl Panties Club” 32.39%
Richard Pires, “The Monster Monroe “   9.8%
T.C. Newman, “Follow the Light, The Shroud’s Revelations “   3.27%

Start publishing your new book today and you could become next year’s Best Book of the Year winner!

 
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Posted by on September 12, 2014 in Book Awards, Uncategorized

 

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Amazon Featured Book-of-the-Week

Here’s this week’s Featured Book-of-the-Week available now on Amazon.com!


Bloomin’ Boomers

by Florencia

(5 Stars – 1 Customer Review)

Price: $24.95

Florencia’s “Bloomin’ Boomers.” Do you watch The Young & The Restless, One Life To Live, The Bold & The Beautiful and follow the daily lives of the Newmans, the Abbots, the Buchanans, the Forresters, the Spencers and the Logans? Then you’ll love Bloomin’ Boomers aka Baby Boomer Stories! The stories are historical, fictional fantasy about exciting, scandalous, funny and naughty baby boomers born in the 1940s, ’50s, and ’60s living for the moment and taking you down memory lane on the South Side and Gold Coast of the Windy City, Chicago!

Please note that product prices and availability are subject to change. Prices and availability were accurate at the time of this posting; however, they may differ from those you see when you visit Amazon.com.© Amazon.com, Inc. or its affiliates. All rights reserved. Amazon, Amazon.com, the Amazon.com logo, and 1-Click are registered trademarks of Amazon.com, Inc. or its affiliates. Amazon.com, 410 Terry Avenue N., Seattle, WA 98109-5210.

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Self-Publishing Author Spotlight: Rebecca Rockwell

Self-publishing authors write for many reasons: to educate, to express themselves, to make a living … and yes, to tell a compelling story. Outskirts Press author Rebecca Rockwell has taken the art to new heights with no just one but three historical fiction novels published through Outskirts Press: The Outlaw’s Wife, In the Shadow of Death Alley and The Last Desperado. For that reason, Outskirts Press proudly features author Rebecca Rockwell in our Self-Publishing Author Spotlight.Rebecca Rockwell

ABOUT THE AUTHOR:
Rebecca Rockwell has always had a passion for the American West and its famous figures; subjects of her previous historical novels include Jesse James and the Dalton Gang. She is a proud member of Western Writers of America (WWA). She lives in Southern California. The Last Desperado is her third novel.

The Outlaw's WifeThe Outlaw’s Wife

Zerelda “Zee” Mimms is an innocent young woman of twenty in 1865 when her dashing first cousin, Jesse James, is brought to her family home gravely wounded and near death. Against all odds, Zee nurses him back to health and realizes that her feelings for her cousin have deepened into love. Though Jesse begins ringleading the infamous James Gang, robbing banks, stagecoaches and trains, the love he and Zee share remains true, and the two marry after a long engagement wrought with separations and close calls with the law. Through her diary, Zee reveals the man behind the legend that was Jesse James-the most notorious outlaw in the Old West-as a charismatic, complex man who was a devoted husband and father even as he was wanted by the law in ten states…until one act of betrayal and jealousy takes him away from her forever.

Based upon historical fact, The Outlaw’s Wife tells the tale of a woman guided through life by her simple love for her husband, despite his flaws-a woman with the courage to follow wherever her heart took her, no matter the outcome.

Product details…
Paperback
Format: 6 x 9 paperback, 246 pages
Publisher: Outskirts Press (Nov 08, 2008)
ISBN10: 1432737198
ISBN13: 9781432737191
Genre: FICTION / Historical

In the Shadow of Death AlleyIn the Shadow of Death Alley: A Novel of Emmett Dalton

At seventeen, Emmett Dalton leaves his life as a cowboy behind to follow two of his older brothers into law enforcement in untamed Indian Territory during the winter of 1889. Circumstances change, however, and by the age of nineteen Emmett has become a full-fledged member of one of the west’s most notorious and most feared outlaw gangs–the Dalton Gang. Torn between his adoration of his brother Bob, the gang’s leader, and his moral objections to the gang’s activities, Emmett eventually finds himself a key participant in one of the most infamous acts in the history of the Old West: the Dalton Gang’s daring double bank robbery in Coffeyville, Kansas on October 5, 1892. Based upon historical fact, In The Shadow of Death Alley examines the inner-workings of the Dalton Gang from the point of view of its youngest member–and its sole survivor.

Product details…
Paperback
Format: 5.5 x 8.5 paperback white, 274 pages
Publisher: Outskirts Press (Sep 23, 2011)
ISBN10: 1432780980
ISBN13: 9781432780982
Genre: FICTION / Historical

The Last DesperadoThe Last Desperado

In the last days of the Old West, outlaw gangs ran wild in the Twin Territories encompassing Kansas and Oklahoma, robbing trains, banks, stores and stagecoaches. Out of the ashes of the Dalton Gang’s downfall in 1892 rose the infamous Wild Bunch, led by easygoing cowboy-turned-outlaw Bill Doolin. The Last Desperado chronicles Doolin’s compelling journey from the cattle ranches to the outlaw trail as his fame grows to legendary proportions—and as he struggles to reconcile his life of crime with his desire for a peaceful home life with his wife and son. Meticulously researched and based upon historical fact, The Last Desperado brings to life a cunning, intelligent and fascinating man, at heart a simple cowboy, who managed to make an indelible mark on the face of history and become the stuff of legend.

Product details…
Paperback
Format: 5 x 8 paperback white, 560 pages
Publisher: Outskirts Press (Nov 22, 2013)
ISBN10: 1478725443
ISBN13: 9781478725442
Genre: FICTION / Historical

Do you have a book or two waiting for the world to read? Let Outskirts Press get you started on your own publishing dreams!

Start Self-Publishing Now!

 
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Posted by on September 11, 2014 in Author Spotlight

 

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