RSS

Tag Archives: amazon

Self-Publishing Book Marketing on Amazon

Self-Publishing Book Marketing on Amazon

The Amazon Extreme Package is available for all authors, regardless of where their book was published


Save 25% on 3 amazing marketing tactics centered around Amazon.com


(plus receive a free copy of the bestselling book Sell Your Book on Amazon)

 

__________________________


1. Add a Kindle edition of your book to Amazon’s Kindle Store.

In order to demonstrate the benefits of the Amazon Kindle Submission service, you must first know what the Amazon Kindle is.

The Amazon Kindle is a revolutionary wireless reading device that allows its owner to instantly download books and newspapers. Only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy. Kindle editions of books appear on Amazon and in Amazon search listings just like any other format (such as a hardback edition).

There are several benefits to having your book available on Amazon Kindle.

1. The Amazon Kindle edition will appear in the search results, along with any other formats of your book (such as your paperback and/or hardback editions). This results in an increase of exposure for your book’s cover, which increases the chances of browsers clicking on your cover image, and coming that much closer to becoming a buyer.

2. Sales through the Amazon Kindle are not split with Outskirts Press. Just like with our hardcopy paperback and hardback books, we pay 100% author profits, and sales through the Kindle are ALL profit.

Of course, Amazon will still take their share, as they always do, but your profit will be directly deposited into your checking account by Amazon, without any involvement by (or portion for) Outskirts Press. In other words, your Kindle sales are YOUR Kindle sales.

3. Amazon customers and readers are growing every day. While the Kindle is a unique and revolutionary device designed to make reading more convenient, the majority of Amazon customers love actual BOOKS. A Kindle sale is an inexpensive way to offer your book to a potential reader; if they like it, they are more likely to purchase the paperback or hardback edition, too.

4. While all books are ideal for the Kindle, Kindle readers LOVE fiction.  If you are a fiction author looking for a way to “level the marketing playing field” with non-fiction, the Kindle is the answer!  There have been weeks and months in a row when the bestselling Outskirts Press books on Amazon have been Kindle editions of fiction books!

Here’s how the process works:

  1. Order the Amazon Kindle edition now by adding it to your shopping cart.  This can be purchased a-la-carte or with the Amazon Extreme package.
  2. Our Marketing Department will contact you via email and send you the necessary submission form.  Since your Kindle sales are directly deposited to your bank by Amazon, providing Amazon with the means to make that deposit is a requirement of submission.
  3. Once you have completed that form, send it back to us.
  4. That’s it! We’ll take care of the rest. Typically within 4 weeks, your Kindle edition will be online through Amazon.

How does pricing and commission work?

Option 1: Amazon pays 35% and the Kindle price can be whatever you want

Option 2: Amazon pays 70% but the Kindle price must be set between $2.99 and $9.99; and you must live in the United States

__________________________

2. Add your book to Amazon Search Inside the Book

Do you feel that your book (which is available either exclusively or primarily online) isn’t reaching your target audience? Have you ever heard anyone say that it’s hard to make the decision to buy a book without taking a sneak peek and thumbing through the pages? Do you wonder why some books sell very well online while yours doesn’t? Well, Outskirts Press has the perfect solution!

Our Amazon Search Inside the Book marketing option (available to order a-la-carte or with the Amazon Extreme package) will allow you to take advantage of Amazon’s online equivalent to browsing a bookstore. Books that participate in this program feature a “Look Inside” icon over their Amazon cover image, which invites potential customers to electronically “flip” through a small section of the book. This increases the level of confidence a customer has in your book – most likely leading up to a higher volume of book sales. According to Amazon, books participating in this program enjoy significant sales improvement, on average, over books that do not.

When you participate in the Amazon Search Inside the Book program, Amazon digitally catalogs the text of your book – which may result in more accurate and targeted search results and recommendations. Ultimately, the more buyers who are exposed to your book, the greater the likelihood that you will sell more copies. Can you imagine the success you’ll have?

__________________________

3. Add tags and your top 10 keywords to Amazon’s search engine

The optional Amazon Keyword Search Submission service can help your book appear higher in the Amazon search rankings for applicable keywords.

Customers who browse for new books on Amazon typically do not search by title or author. They search by keywords or phrases: subject-specific words that describe their interest. One goal in book marketing is to do whatever is possible to improve a book’s search results ranking for applicable keywords so that your book appears higher in the search results on Amazon.

The Amazon Keyword Submission option can help. Participating books are “tagged” with applicable terms and keywords. This encourages other visitors to your page to “tag” your book with the same keywords and phrases, which can give more “weight” to those terms in Amazon’s search results.

This option is available to order a-la-carte or with the Amazon Extreme package.

__________________________

FREE BONUS:

Receive a free paperback copy of SELL YOUR BOOK ON AMAZON, Outskirts Press CEO Brent Sampson’s bestselling book, featuring top-secret tips guaranteed to increase your Amazon sales. The steps and tactics outlined in this book are the very same marketing efforts Sampson follows for his own book.

Among the tactics and steps suggested in the book are: participating in the Search Inside Program and adding keyword search submissions. You will notice that both of these steps are already included with this purchase of the Amazon Extreme Marketing package.

But there is so much more, like Listmania, Amazon Guides, Amapedia, Amazon Blogs, AmazonConnect, and much more. If you are not already proficient in Amazon listing enhancement, this book is a must-buy. And it’s free with the Amazon Extreme package.

__________________________

Ready to start marketing your book with Outskirts Press?

Start Publishing

 
 

Tags: , , , , ,

Two Outskirts Press Facebook Fans to Win Free Amazon Kindle in Holiday Giveaway

Two Outskirts Press Facebook Fans to Win Free Amazon Kindle in Holiday Giveaway

Two lucky Outskirts Press Facebook  fans will be able to curl up by the fire this holiday season and read their favorite books – perhaps even their own – on a new Amazon Kindle thanks to the free holiday giveaway by Outskirts Press this December.

December 14, 2010 – Outskirts Press, the fastest growing self-publishing and book marketing company, today announced it is giving away two brand new Amazon Kindle e-book readers this holiday season to its Facebook fans.  The winners will be randomly selected from Outskirt Press’ fan base – those who have clicked to “like” Outskirts Press on Facebook.  All fans are eligible to win, not just self-publishing authors.  The first winner will be selected today, December 14th and announced on the Outskirts Press blog at http://blog.outskirtspress.com on the 15th.  The second lucky winner will be selected on the 21st and announced on the blog on the 22nd.

The new Amazon Kindle will make a perfect seasonal treat for any writer or reader.  One can read virtually any book at any time, and the portable, wireless reader also allows users to read their favorite magazines, newspapers and blogs.  The newest Amazon Kindle also has an improved E Ink Pearl display that gives a fifty percent better contrast and makes reading all that much easier on the eyes, and its new batteries now give up to an entire month of reading pleasure.

To enter, contestants – who can be readers and writers alike — need only to go to the Outskirts Press Facebook page at www.facebook.com/outskirtspress and click the “Like” button at the top of the page and they’re in the running for the holiday giveaway.  It’s that simple.  Outskirts Press fans who already “like” Outskirts Press on Facebook are already entered in the contest.

“Our holiday giveaway of an Amazon Kindle is our way of celebrating both writers and readers this season,” said Outskirts Press Director of Author Support Kelly Schuknecht.  “Nothing will ever replace the comfortable feel of a favorite book in one’s hands, but for immediate access — anywhere, anytime — to such a multitude of literature, a Kindle can’t be beat.”

About Outskirts Press, Inc: Outskirts Press, an Inc. 500 company, offers full-service, custom self-publishing and book marketing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

# # #

Outskirts Press, Inc., 10940 S. Parker Rd. – 515, Parker, Colorado 80134

http://outskirtspress.com 1-888-OP-BOOKS

 

 
 

Tags: , , , , , ,

Amazon Kindle Books Now Available in the UK – Great News for Self-Publishing Authors!

Amazon recently announced the new Kindle store on amazon.co.uk.  What does that mean for self-publishing authors?  It means you can earn more royalties!

The Amazon Kindle is America’s revolutionary wireless reading device.  It allows its owners to instantly download books and newspapers, but only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy. Kindle editions of books appear on Amazon.com (and now Amazon.co.uk) in search listings just like any other format (such as a hardback edition).

There are several benefits to having your book available in a Kindle Edition.

1. The Amazon Kindle edition will appear in the search results, along with any other formats of your book (such as your paperback and/or hardback editions). This results in an increase of exposure for your book’s cover, which increases the chances of browsers clicking on your cover image and coming that much closer to becoming a buyer.

2. Sales through the Amazon Kindle are not split with Outskirts Press. Amazon will take their share, as they always do, but your profit will be directly deposited into your checking account by Amazon, without any involvement by (or portion for) Outskirts Press. In other words, your Kindle sales are YOUR Kindle sales.

3. As Amazon is expanding the availability of Kindle editions (offering free Kindle apps for iPhone, Blackberry and Android users as well as PC and Mac users, and now the availability through Amazon.com.uk), Amazon customers and readers are growing every day.  While the Kindle is a unique and revolutionary device designed to make reading more convenient, the majority of Amazon customers love actual BOOKS. A Kindle sale is an inexpensive way to offer your book to a potential reader; if they like it, they are more likely to purchase the paperback or hardback edition, too.

ALREADY HAVE A KINDLE EDITION?

If you have a Kindle edition available through Amazon.com and you have worldwide publishing rights for your title, check the Amazon.co.uk Kindle Store for your book.  If you do not see your title for sale in the UK store, then login to your DTP account (http://dtp.amazon.com).  In your Bookshelf, click on Actions and select “Edit rights, royalty, and pricing.”  Select “Worldwide Rights – all territories” if you hold the global publishing rights for this title. Or, select “Individual Territories – select territories” if you hold the publishing rights in some, but not all UK territories (United Kingdom, Guernsey, Isle of Man, and/or Jersey).  Select whether you want your USD price converted to GBP, or whether you would like to set your own amount in GBP. Then reconfirm by checking the box that you have all rights necessary to make the content you are uploading available for marketing, distribution and sale in each territory indicated above, and that you accept DTP Terms and Conditions.

DON’T HAVE A KINDLE EDITION YET?

If you are an Outskirts Press published author, you can order the Amazon Kindle Edition at any time, either during production or after publication, easily and conveniently from the Marketing Options screen of your Author’s Center.

Not published with Outskirts Press?  That’s okay, we can prepare and submit your Kindle Edition, too!  Order now from the Marketing Solutions page on our site: http://outskirtspress.com/options/16285_amazon_kindle_edition.html

Ready to get published and start receiving
marketing support and services like this?

Start Publishing

 

Tags: , , , , , , , ,

Enhancing an Amazon Listing Now Easier for Self-Publishing Authors With Comprehensive Marketing Services by Outskirts Press

Outskirts Press, the country’s fastest growing self-publishing and book marketing company, now offers all authors — regardless of where they published — the opportunity to purchase promotional services for their books listed on Amazon.

July 27, 2010 – Denver, CO – Outskirts Press announced today it is now offering authors – regardless of where they have published – three a-la-carte options for promoting books on Amazon, as well as a 25% discount when they purchase all three at the same time. 

“Outskirts Press is now making available to all authors these three unique marketing tools for their books, either individually or as a significantly discounted package,” Kelly Schuknecht, Outskirts Press Director of Author Support, said today.  “Each of these options helps authors increase exposure for their books on Amazon and that exposure can result, of course, in more sales.”

The three a-la-carte Amazon options available through Outskirts Press are the Amazon Search Inside the Book submission, the Amazon keyword tag submission, and the Amazon Kindle edition. Alternatively, Outskirts Press offers all three options at a generous 25% discount with the all-inclusive Amazon Extreme Marketing Package, which includes a bonus copy of Sell Your Book on Amazon.

Books participating in Amazon’s Search Inside the Book program have been significantly more successful than books not using this program.  Amazon’s Search Inside is the online equivalent of customers browsing through a book in a bookstore.  Not only can viewers virtually flip through sections of a book, but the added online activity from this makes more accurate and effective search results and recommendations for each book.

The Amazon Keyword tag submission option also helps improve a book’s search results ranking on Amazon.  Participating books are tagged with ten applicable keywords (“Tags”) on Amazon’s Product Details page, giving more weight to these terms in Amazon’s search results and providing more exposure for the book.

The third option Outskirts Press now offers to all self-publishing authors is the Amazon Kindle Edition.  Amazon itself recently claimed that sales of its Kindle e-books are out-pacing hardback sales on its Amazon.com website.  A Kindle Edition also allows self-publishing authors another direct revenue stream for their book as Outskirts Press claims no cut of the sales, leaving the author to earn between 30-70% as set directly with Amazon.

About Outskirts Press, Inc,: Outskirts Press, Inc. offers full-service, custom self-publishing and book marketing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

# # #

Outskirts Press, Inc., 10940 S. Parker Rd. – 515, Parker, Colorado 80134
http://outskirtspress.com  1-888-OP-BOOKS

 
2 Comments

Posted by on July 27, 2010 in Outskirts Press News

 

Tags: , , , , , , , ,

10 Tips to Sell More of Your Books on Amazon from The Promote U Guru, Lisa Orrell

Lisa Orrell, the Promote U Guru, recently posted a short video on her YouTube channel with quick-hit, effective book marketing tips you NEED to know!

Click the video to watch it now:

Not yet published?

Start Publishing


Share this Post
 
2 Comments

Posted by on July 21, 2010 in Advice

 

Tags: , , , , , ,

Setting Kindle Pricing for Self Publishing Success

The Kindle edition of Moonlight by Keith Knapp has been one of the Outskirts Press bestselling books in the Kindle store for months, currently in the number two spot. 

 

Knapp set the price for his Kindle edition at just $.99, and recently his paperback format hit the Outskirts Press bestseller list.

According to Knapp, “I chose the low price to get some readers willing to try out a new author. It’s not easy for someone to read a book by someone they’ve never heard of before – lots of people probably like to stick with the writers they love. But for a buck, some people will take a chance.

When it gets right down to it, it’s all about word of mouth, which I’m very thankful for. I don’t like marketing much, or promoting, or plugging my stuff…it takes away time I could be writing. But you have to do it from time to time in order to start to get the word out there to spread.”

Fortunately, Outskirts Press offers a wide variety of marketing solutions for self-publishing authors, including a Kindle edition and submission service and a Personal Marketing Assistant option, which Outskirts Press authors can purchase at any time from within their Author’s Center.

Is it time to get published and start receiving marketing services like this?

Start Publishing

Bookmark and Share

 
 

Tags: , , , , , , ,

Good News from Amazon for International Self-Publishing Authors

Amazon recently announced the expansion of it’s Digital Text Platform (DTP) to allow Kindle format submissions from international authors, removing the obligation to have a US bank account in order to participate in the program.  Previously DTP was only available to authors and publishers based in the United States.  This is great new for international authors! 

If you don’t have a Kindle format yet, what are you waiting for?  Outskirts Press makes it easier than ever to make your book available for Kindle users everywhere, including the free apps provided by Amazon for PC, MAC, BlackBerry, iPhone and now iPad users.

Outskirts Press authors can purchase the Amazon Kindle Edition at any time easily and conveniently from within their Author’s Center

Not published yet?

It’s time to get published and start experiencing
marketing support and services like this.

Start Publishing


Bookmark and Share

 
Leave a comment

Posted by on April 14, 2010 in Marketing Options

 

Tags: , , , , , , ,

Guest Post: Why You Should Consider Becoming an Amazon Bestseller

This guest post was provided by Outskirts Press Personal Marketing Assistant, Sally Shields.

Many of you either have a great idea for a book, or you’ve already written one.  You may be in the process of self-publishing or have a few hundred of them boxed up in your basement or garage, or sitting on Amazon, ranked in the millions. You’ve given away a few copies to your family and friends.  Very nice. Now what? 

One strategy is to use Amazon and best seller status to sell more of those books and I’m going to tell you about some the steps I took to get there so that you can apply them to your book.

Let me outline some of the benefits to an Amazon.com bestseller campaign.

It builds credibility and prestige. Being published alone, is a very substantial thing in people’s eyes because they realize it takes major commitment and dedication to finish, but being a bestseller gives you extra credibility.

When your book is a national bestseller, it generates more interest in your book and boosts its sales. 

When your book makes it to the bestseller list, influential members of the book world take notice. The media notices, as do industry insiders such as literary agents, book editors, and foreign rights buyers. The media loves to use that credential; it gets attached to your name, ‘bestselling author Sally Shields.”

It will help you acquire customers, and create hi-favorability among them.  You are now perceived as an expert and can then charge more for your services.

You have a much easier time selling your book to organizations and corporations in bulk.

You can become a speaker!  There are countless organizations who are looking for speakers everyday and you are much more likely to get booked if you have a bestseller status.  

So, how does this all work?

In short, the formula involves getting people with big email lists to send out an announcement asking people to buy your book on a given day at Amazon. This method isn’t “spamming” because only “opt-in” email lists are used.

To motivate people to purchase the book, you promise them a lot of digitally-downloadable “bonus gifts” for when they submitted their Amazon email receipt. For instance, buy a $20 book and you could get $500 of more of extra bonusesa tremendous incentive to buy the book. Even better, because the formula uses email, it costs almost nothing to promote the book!Contrary to what you may believe, to launch your own successful online email campaign

You do NOT need any previous online or marketing experience 


You do NOT need to personally be a web designer,

You do NOT need your own mailing list

You do NOT need a fortune in cash because this formula uses email marketing it’s almost free to implement)


You do NOT need to leave the comfort of your home office

What you DO NEED is the right guidance from someone who has launched a successful best seller online email campaign AND experienced the high level of success that you desire.

Amazingly enough, online marketing is likely one of the most effective methods for marketing books today … WHEN it is done right.  For more information on how to run your own Amazon.com bestseller campaign, please visit: www.sallyshields.com/outskirtspress for more details.

 ***

Not published yet?

Start Publishing

Bookmark and Share

 
Leave a comment

Posted by on March 20, 2010 in Advice, Guest Post

 

Tags: , , , , , , , ,

Amazon Search Inside Update for Self-Publishing Authors

According to Amazon two out of every three books sold on Amazon.com are now enrolled in the Search Inside the Book program and books in the program outsell books not in the program. Does your book have the Search Inside feature yet?

Important Update: As of October 1, 2009, Amazon only accepts PDFs for new book submissions. They no longer accept hard copy submissions as they used to.

Fortunately, Outskirts Press offers a submission service for the Search Inside the Book program which includes creating the file in the format required by Amazon and submitting it to Amazon. Outskirts Press authors can order this service conveniently from within their Author’s Center: www.outskirtspress.com/authorcenter20.php.

Are you ready to publish your book and
start receiving excellent marketing support like this?

 

Start Publishing

Share this Post
 
Leave a comment

Posted by on October 5, 2009 in Marketing Options

 

Tags: , , , , , ,

Self Publishing Version 3.0 – Part 2

This previous blog posting provided some details about the new features and benefits of Outskirts Press 3.0 and this one discusses the benefits that come from publishing with Outskirts Press AFTER the book is published — marketing is an important piece, too!

Today let’s look deeper at what information and assistance the author will receive when he or she clicks on a particular product, service, or feature listed in the new 3.0 online shopping experience.  Let’s say, for example, the author was interested in the Amazon Extreme Marketing Package.  With a simple click of the button, the author would receive the following information:

Amazon Extreme Package
3 Amazon services for 1 discounted price
Save 25% off a la carte pricing
Press PLAY to watch the introductory video, or scroll down to get more details about all the marketing services/products included with this Package…

 

Amazon Kindle EditionThe Amazon Kindle is a revolutionary wireless reading device that allows its owners to instantly download books and newspapers. Only books that have been submitted to the Amazon Kindle via the required process and in the required format are available for Kindle readers to purchase and enjoy. Kindle editions of books appear on Amazon and in Amazon search listings just like any other format (such as a hardback edition).There are several benefits to having your book available on Amazon Kindle:

  1. The Amazon Kindle edition will appear in the search results, along with any other formats of your book (such as your paperback and/or hardback editions). This results in an increase of exposure for your book’s cover, which increases the chances of browsers clicking on your cover image and coming that much closer to becoming a buyer.
  2. Sales through the Amazon Kindle are not split with Outskirts Press. Amazon will take their share, as they always do, but your profit will be directly deposited into your checking account by Amazon, without any involvement by (or portion for) Outskirts Press. In other words, your Kindle sales are YOUR Kindle sales.
  3. Amazon customers and readers are growing every day. While the Kindle is a unique and revolutionary device designed to make reading more convenient, the majority of Amazon customers love actual BOOKS. A Kindle sale is an inexpensive way to offer your book to a potential reader; if they like it, they are more likely to purchase the paperback or hardback edition, too.

Amazon Search Inside the Book SubmissionAmazon’s “online equivalent” to browsing a bookstore. Books that participate in the optional “Search Inside” program through Outskirts Press feature a “Look Inside” icon over their Amazon cover image, which invites potential customers to electronically “flip” through a small section of the book. Amazon claims that books participating in this program enjoy “significant” sales improvement, on average, over books that do not. Equally important is the affect this participation has on your Amazon search results. More data about your book’s content is stored by Amazon’s computers, potentially resulting in more accurate and targeted search results and recommendations.

Amazon Keyword Search SubmissionCustomers who browse for new books on Amazon usually do not search by title or author. They search by keywords or phrases (subject-specific words that describe their interest). One goal in book marketing is to do whatever is possible to improve a book’s search results ranking on Amazon.com for applicable keywords. The Amazon Keyword Submission option through Outskirts Press can help. Participating books are “tagged” with applicable terms and keywords on Amazon’s Product Detail page. Then 10 specific keywords or phrases are submitted to Amazon’s Search Engine on the author’s behalf.

Plus a FREE Paperback  - Sell Your Book on AmazonSo You’d Like to… Become An Amazon Bestseller! Don’t wait. Publishing insider and CEO Brent Sampson reveals revolutionary advice guaranteed to increase your book sales on Amazon. Learn the powerful secrets used by successful Amazon authors every day. This informative and practical “how-to” guide shares new techniques that are proven to work.

  • Solutions Revealed! Discover step-by-step methods for improving your exposure on Amazon and increasing your authority.
  • Secrets Exposed! Increase your profitability by learning the secrets to short-discounting Amazon with just twenty percent.
  • Success Discovered! Learn top-secret tactics that earn authors tens-of-thousands of dollars in royalties every month.
  • Amazon Approved! Find, understand, and control every Amazon possibility for maximum book sales.

Are you holding a manuscript in your hand that you wish Amazon was selling? Or do you already have a book on Amazon that you wish was selling better? In either case, Sell Your Book on Amazon will help you. You will experience what Brent Sampson has seen first-hand as the president of Outskirts Press – that marketing success on Amazon can be the difference between hundreds and tens-of-thousands of dollars a month in author royalties. You will learn why self-publishing guru Dan Poynter says, “Bookstores are a lousy place to sell books.” Amazon provides a phenomenal and gigantic (global) platform from which to sell your book. In fact, the opportunities may seem almost too colossal! But now, Sell Your Book on Amazon unveils it all for the first time. This book provides an easy-to-understand approach to increase your book sales on Amazon by exploring the steps you can take immediately.

The New Outskirts Press 3.0 website is the result of a lot of work and effort of a lot of people, and we particularly want to thank our authors who are always happy to provide suggestions and thoughts on how we can continue to improve. No wonder Outskirts Press is the fastest-growing full-service self-publishing and book marketing company. We have the best authors in the world! We hope you enjoy the new Version 3.0 website.

Want to see more benefits of Publishing with Outskirts Press? Marketing your book after publication is an easy thing to forget about when your book isn’t even published yet, but it is equally important and Outskirts Press leads the way with valuable marketing products and services. Check out our video here.

And if you haven’t experienced the custom difference with Outskirts Press, now is the time to start…

Start Publishing


Bookmark and Share

 
Leave a comment

Posted by on September 25, 2009 in Outskirts Press News

 

Tags: , , , , ,

 
Follow

Get every new post delivered to your Inbox.

Join 5,082 other followers