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Monthly Archives: January 2009

A word about digital storage fees

Ingram charges all on-demand publishers an annual storage fee for every book they publish and distribute through Ingram. All publishers pass this cost to their authors. Some publishers like Outskirts Press are up-front about this fee by referencing it in their contract and stating the amount of the annual fee on their website. Other publishers are more subtle (subversive?), either calling it something else, or paying substantially lower royalties to off-set the cost, or requiring their authors to sell a certain number of books each month to avoid contract termination.

The problem with paying lower royalties to off-set the storage fee is that this model requires successful authors to subsidize unsuccessful ones. Think about it: if the publisher is making the storage fees only from the authors who sell a lot of books, those successful authors are compensating for the authors who are selling very few (in other words, paying more than they should). Not a very fair scenario, especially for the successful authors, who should be rewarded, not punished. For this reason, Outskirts Press is always up-front about its fees, and charges all authors the annual storage fee equally. We would prefer to pay 100% author royalties to our authors, which rewards the authors who are selling well, rather than punishing them by asking them to subsidize others. And since we want ALL our authors to sell a lot of books and be successful, this works out best.

If you look around at other publishers, the most common descriptions for this fee are maintenance fee, storage fee, hosting fee, or distribution fee, although keep in mind that some publishers don’t tell you about this fee until after they have published your book.

Interestingly, even though the fee all publishers pay Ingram is relatively consistent, the fees the publishers charge their authors are all over the board. For example, many POD publishers charge anywhere from $25-$49 for “maintenance fees” or “storage fees” or “hosting fees.” However, other publishers charge $99 – $199 a year for “distribution fees” even though it is the exact same thing as the “storage fee.” Still other publishers don’t charge a storage fee at all and instead pay substantially lower royalties (anywhere from 20% – 50%, instead of the 100% you earn with Outskirts Press) and charge substantially higher author copy prices. In other words, they’re getting the storage fee from you somewhere else.

For accounting efficiencies, Outskirts Press bills our authors their annual fee in January, regardless of when their book is published. In other words, we bill at the start of the first full calendar year of publication. Other publishers may do it differently.

The only exception to this is for books that are published at the end of the calendar year. In those cases, since the book is published so close to the annual fee due date, we cover that cost as a courtesy for those authors.

If your annual storage fee is not added to your author’s center account in January, it means your publication date earned the exception. Typically, only books published in the last 30 days of the year qualify for the exception. Otherwise, if the storage fee was added to your account, that fee is due on or before January 31. You can pay securely and conveniently online with a credit card.

Before June 2008, Outskirts Press listed their annual digital storage fee at $18 per hardcopy format (paperback and hardback). As of June 2008, when our new website launched at www.outskirtspress.com that annual fee increased to $25 for all authors.

In spite of that price increase, the 2009 fee was $18 for all authors. This was the fee those who signed before June 2008 were expecting.  January 2009 constituted one year notice that in 2010, the annual digital storage fee will be $25, which is on the low-end of the industry average for this cost.

The fee is assessed for each hardcopy format of a published title.  Since each format is distributed separately via Ingram, each format is charged its own digital fee. So, for instance, if you have one paperback format, the fee will be $25/year. If you have one paperback and one hardback of the same book, the fee will be $50. If you have two different paperbacks, the fee will be $50, and so forth.

WHAT DOES THIS FEE PAY FOR?

This fee covers wholesale digital distribution and on-demand printing, which is what allows your book to be listed on major online retail sites like Amazon and Barnes & Noble, as well as being accessible via iPage (Ingram’s Ordering Database), and Ingram Book Wholesalers. It is also what allows your book to be printed on-demand when requested by you through your author’s center.

 
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Posted by on January 14, 2009 in Outskirts Press News

 

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Self-Publishing Among the Most Common New Year’s Resolutions

 

The fastest-growing self-publishing company helps authors fulfill their 2009 New Year’s Resolutions.

Self-Publishing Among the Most Common New Year’s Resolutions

 

January 13, 2009 – Denver, Colorado – Losing weight gets quite a bit of attention this time of year as the number 1 New Year’s resolution.  But publishing a book is often the second most common New Year’s resolution. Now, achieving this once-daunting goal is just as easy as signing up for a gym membership, thanks to Outskirts Press, Inc., the fastest-growing full-service self-publishing company in the industry.

 

Utilizing Outskirts Press’ cutting-edge digital print-on-demand technology and class-leading customer service, authors can see their work in print within several weeks of submitting their manuscript to the Outskirts Press Author’s Center, at www.outskirtspress.com/authors.php. That’s less time than it typically takes to prepare for a marathon (another top resolution).

 

“Becoming a published author is a perpetual New Year’s resolution for so many people,” claims Outskirts Press CEO Brent Sampson. “But it is actually a lot easier and more affordable than most authors think.”

 

For a limited time, a special New Year’s promotion is making Outskirts Press’ already best-in-the-industry publishing packages even sweeter. That’s because Outskirts will triple the number of free author copies for all customers who purchase a publishing package in January. For someone who selects the best-selling Diamond package, that’s a bonus of 30 free books.

 

“With our largest giveaway of author copies ever, authors can kick off the new year knowing they’re getting a fantastic bonus while realizing their dream of getting published,” Sampson said.

 

Even if authors aren’t quite ready to publish their book, they can still lock in this limited-time offer by paying a $35 deposit on their publishing package and including the promotion code: AC3X123108. Further details are available at www.outskirtspress.com/monthly_promotion.html.  

 

About Outskirts Press, Inc.

Outskirts Press, Inc. offers full-service, custom self-publishing services for authors seeking a cost-effective, fast, and flexible way to publish and distribute their books worldwide while retaining all their rights and full creative control. Available for authors globally at www.outskirtspress.com and located on the outskirts of Denver, Colorado, Outskirts Press represents the future of book publishing, today.

 
 

A live interview with Outskirts Press author Robert Paul Blumenstein

 

REAL TALK WITH TINA MCKINNEY

An interview with author Robert Paul Blumenstein

Tuesday, January 13th, 7pm Eastern

 

Robert Paul Blumenstein

Robert Paul Blumenstein

 

To listen in, visit:

http://www.blogtalkradio.com/tinabrooksmckinney

If you’d like to speak with Robert during the live show, the number to the show is 646-595-4022

 

Robert will be discussing his book, Snapping the String.

 

Snapping the String
Snapping the String

 

Snapping the String is the story of Peyton Costello’s struggle to vindicate himself of a crime that he did not commit.  The instigating incident occurs in Richmond, Virginia, in 1968, when eighteen-year-old Peyton Stephen Costello trips on LSD.  He enters his home and discovers that his mother and father have been murdered.  He loses control.  The authorities have no experience in dealing with “bad trips.”  They assume Peyton committed this crime while using this psychotic inducing drug.  He is remanded to the custody of a mental institution.      Peyton is a semi-permanent border of the institution having to survive the rigors of forced therapy before a court advocate can secures his day in court.  The Commonwealth of Virginia feebly attempts to prosecute Peyton.  He wins his freedom and now must find the party responsible for killing his parents.

Visit Robert’s author webpage at Outskirts Press.

Interested in appearing on Tina’s show with your own book? Send her an email from her website at http://www.blogtalkradio.com/tinabrooksmckinney and tell her why you would make a good guest.

Not yet a published author taking part in virtual book tours like this one? Start publishing now.

 
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Posted by on January 12, 2009 in Author Spotlight

 

Frankfurt Book Fair for Self Publishing Writers

In spite of the premium costs involved with exhibiting, independent, self-published, and alternatively published authors continue to display their books in increasing numbers. The practice of creating co-op stands is an expanding phenomenon, and participating in these collective booths continues to offer unprecedented access to the world’s most important publishing events.
In 2008, Frankfurt Fair director Jurgen Boos noted the 60th Fair rented out 1.4% more space, with primary growth from the English-speaking countries.
 

 

 

Foreign rights sales and distribution beyond the shores of America take center stage in Frankfurt, Germany, home to the Frankfurt International Book Fair, taking place annually every October.Each year, nearly 10,000 publishing professional and industry insiders converge on this event, which hosts over 50% more international publishers than Book Expo of America.

Co-Op bookshelf displays allow you to secure premium, “face out” exposure in a high traffic area for a fraction of what it would cost to attend personally. Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

Space is limited and is available in limited quantities on a first-come, first served basis. Save 25% on 4 major book events throughout the year (London, BEA, Beijing, Frankfurt) with our Global Book Tour marketing package.

Or to register for Frankfurt a la carte, visit the Marketing Options screen of your author’s center today. Click here to access your Author’s Center now.

The 2009 Deadline for Frankfurt registration through your Author’s Center is July 31st.

 

Beijing Book Fair for Self Publishing Writers

Welcome to Beijing!

Beijing, China is the center of the Asian book business. The Beijing Book Fair traditionally takes place the first weekend of September. Due to the Olympic Games, the 2008 Beijing Book fair actually took place in Tianjin, which is about 80 miles south of Beijing. Nevertheless, many attendees spent literally hours going through the Outskirts Press titles on display and cross referencing the books on the shelves with the listings in the catalogs that were handed out by the thousands to the buyers, editors, agents, and attendees of the shows.

No other country has experienced the increase that China has on the world marketplace, and the readership in China represents an enormous opportunity (and gap that needs to be filled) for translations and publishers seeking to feed the frenzy. There is surging consumer demand for all types of books.
Co-Op bookshelf displays allow you to secure premium, “face out” exposure in a high traffic area for a fraction of what it would cost to attend personally. Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

Space is limited and is available in limited quantities on a first-come, first served basis. Save 25% on 4 major book events throughout the year (London, BEA, Beijing, Frankfurt) with our Global Book Tour marketing package.

Or to register for Beijing a la carte, visit the Marketing Options screen of your author’s center today. Click here to access your Author’s Center now.

The 2009 Deadline for Beijing registration through your Author’s Center is June 30th.

 

Book Expo of America (BEA) for Self Publishing Writers

Your book displayed at the Book Expo of America (BEA)
 
 
The United States of America is home to the annual Book Expo of America event. The venue rotates throughout the states, although New York is the most consistent host of this annual event which traditionally takes place the last weekend of May.Every year the BEA welcomes over 100,000 international attendees, authors, publishers, agents, and buyers. While the attendance is international, the focus is distinctly American, with American books, publishers, and authors receiving the main interest. Co-Op bookshelf displays allow you to secure premium, “face out” exposure in a high traffic area of the Book Expo of America for a fraction of what it would cost to attend personally. Your book will be among only five to seven other books on an Outskirts Press shelf. Your book will be displayed front-cover-out on the shelf in the popular New Titles Showcase, which receives heavy traffic from the 30,000 BEA attendees.

Each book is also listed in the BEA catalogue, which is made available to all attendees entering the doors for the event.

Outskirts Press will supply all the necessary copies of your book for the event and will tell BEA attendees everything they need to know about ordering your book or how to get further information, either from the publisher (us) or the author directly (you).

Space is limited and is available in limited quantities on a first-come, first served basis. Save 25% on 4 major book events throughout the year (London, BEA, Beijing, Frankfurt) with our Global Book Tour marketing package.

 Or to register for BEA a la carte, visit the Marketing Options screen of your author’s center today.  Click here to access your Author’s Center now.

The 2009 Deadline for BEA registration through your Author’s Center is March 31.

 

London Book Fair for Self-Publishing Writers


 Regarded as the most important spring publishing event, the London International Book Fair promises to see continued increases in visitor and exhibitor attendance, thanks in part to its new venue on the East End near Docklands. Just six months after Frankfurt, the London Book Fair has positioned itself as one of the two shows around which publishers from Europe plan their international sales and rights business (the other is Frankfurt, which occurs each fall).

The London Book Fair takes place in April in London. Personal reps will be on-hand to discuss the Outskirts Press books with prospects, including foreign acquisitions, translations, and international rights.

Outskirts Press will take care of everything for you. The Outskirts Press Co-Op bookshelf displays allow you to secure premium, “face out” exposure in a high traffic area of the London International Book Fair for a fraction of what it would cost to attend personally. Your book will be among 4 other books on an Outskirts Press shelf. Your book will be displayed front-cover-out on the shelf to ensure that it gets seen by the attendees through the high-traffic area.

  • We will supply the copy of your book for display
  • We will complete the sticker information affixed to the cover that tells attendees everything they need to know about ordering your book or how to get further information from you or us

Hurry! The 2009 Deadline for London is February 28. Order from within your author’s center.

Or, save 25% on 4 major international book fairs (London, BEA, Beijing, Frankfurt) with our Global Book Tour.

 

 

Bologna Children’s Book Fair for Self-Publishing Writers

Is your book right for Bologna?

Considerations:

Attending international book fairs personally is often cost-prohibitive for self-publishing writers when you factor in expenses such as airfare, hotel, food, and transportation. And those are just the costs of going international. Then there are the costs of the exhibit itself, like the exhibition fees, the exhibition stand, and the “giveaways” (often called “freebies” or “schwag.”)

Advantages:

But book fairs are also the place where self-published authors can “be discovered.”  Outskirts Press helps its authors place their books at 5 international book fairs for a reasonable cost. We’ll discuss each of them in detail this week.

The first is the Bologna Children’s Book Fair and is the world’s leading book fair focusing solely on children’s publishing with a focus on the sale of rights and international co-productions.  Outskirts Press first offered this opportunity to 5 select authors last year as a pilot program to see the results. 4 out of 5 of the authors received an impressive number of leads from international/domestic publishers, editors, and agents.

We were so encouraged by the results that this year, we are offering the Bologna Children’s Book Fair as a marketing option for all our published children’s book writers.   To increase your chances for success, your book must have full color illustrations inside the book to participate.  Therefore, only our Pearl Full Color books are eligible.

The Bologna Children’s Book Fair occurs in March in Italy and hosts over 1400 international exhibitors and may be instrumental in forging industry connections or negotiating agreements or licenses for your work.

When you order the Bologna Children’s Book Fair from the Marketing Options Screen of your Author’s Center your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

If you are a published Children’s book author with Outskirts Press and interested in exhibiting your book with the Bologna Children’s Book Fair, you can register for this event conveniently from your author’s center Marketing Options screen. Space is limited and filled on a first-come, first served basis.  Due to the specific requirements of Bologna, this event is not a part of our Global Marketing Tour package and must be registered for separately if you are interested.

 
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Posted by on January 5, 2009 in Marketing Options

 

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Self Publishing Global Book Tour

 

THE INTERNATIONAL BOOK FAIR TOUR

Save 25% when you register for all 4 book events at once!

Outskirts Press can take your book on a book fair tour around the globe.

  • 4 Different Countries
  • 4 International Book Events
  • 4 Months Throughout the Year

 

LONDON BOOK FAIR

An exciting stop on your book’s international book fair tour is London, England, home to the annual London Book Fair in April.

This event is regarded by many as the most important spring publishing event and welcomes tens of thousands of attendees from all over the globe. Capitalize by exposing your book to key industry contacts like acquisitions agents, editors, and translation rights agents. Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

 

 

BOOK EXPO OF AMERICA (BEA)

Your book’s continuing book tour lands in the United States of America, home to the annual Book Expo of America event. The venue rotates throughout the states, although New York is the most consistent host of this annual event which traditionally takes place the last weekend of May.

Every year the BEA welcomes over 100,000 international attendees, authors, publishers, agents, and buyers. While the attendance is international, the focus is distinctly American, with American books, publishers, and authors receiving the main interest. Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

 

 

BEIJING INTERNATIONAL BOOK FAIR

Next on your book’s international book fair tour is Beijing, China. This is the central arena for the Asian book business. The Beijing Book Fair traditionally takes place the first weekend of September.

No other country has experienced the increase that China has on the world marketplace, and the readership in China represents an enormous opportunity (and gap that needs to be filled) for translations and publishers seeking to feed the frenzy. There is surging consumer demand for all types of books. Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

 

 

FRANKFURT BOOK FAIR
Foreign rights sales and distribution beyond the shores of America take center stage in Frankfurt, Germany, home to the Frankfurt International Book Fair, taking place annually every October.

Each year, nearly 10,000 publishing professional and industry insiders converge on this event, which hosts over 50% more international publishers than BEA.Your book will receive valuable, face-out exposure on an exclusive shelf with 4 other Outskirts Press titles and a representative will be on-hand to personally answer questions about your book. Outskirts Press will provide the necessary copies of the book and all the necessary contact information for both the author and publisher, so interested parties can make further contact, during or after the fair. All inquiries Outskirts Press receives about your book will be forwarded directly to you for personal follow-up.

 

ORDERING INFORMATION – Save 25% when you register for all 4 book events at once through the convenience and security of your Outskirts Press Author’s center

Limited space is available for each of these events on a
first-come, first served basis.

If you prefer to register for individual fairs a la carte, orders for individual fairs
must be placed 2 months before the event date.

Or you can place your order for
the Global Book Fair Tour at any time to save 25% on all
four events. Your book tour will automatically begin at
the next available up-coming event and roll into the following
year if necessary.

To order the Global Book Tour, go to your author’s center Marketing Options screen and select the Global Book Tour marketing package.

 

 

Top 7 Tips for Self-Publishing Your Book in 2009

The second-most common New Year’s resolution is to publish a book (the first is to lose weight). Now with the advent of Web 2.0 and digital print-on-demand technology, at least accomplishing one of your top New Years Resolutions is a snap. Here’s how you can do it.

#1 – Identify your goals

Is your goal to make a lot of money or to find a lot of readers? Perhaps your goal is more modest – to have a book that you can share with family and friends, or to have a book that shares a certain belief or experience. By identifying your goals early, you can increase your chances of choosing the right publishing path to meet them.

#2 – Identify your strengths and weaknesses

Publishing a book is different from writing one; it is a business rather than an art. Unless you have the technical and financial know-how (or the patience, time, and money to absorb the learning curve) you will be better off having a company publish your book for you rather than trying to do it yourself.

#3 – Investigate your publishing options

There are three main roads to publication:

a) Traditional publication, where a publishing company accepts your book and purchases the rights to it in exchange for an advance on book royalties. You will still be required to market your own book.

b) Independent self-publishing, where you keep the rights to your book and undergo the arduous task of starting a publishing company on your own in order to print, distribute, and market it.

c) Full-service self-publishing with a print-on-demand company, where you keep the rights to your book and pay experts to perform the publishing tasks for you, although you are still required to market it yourself.

#4 – Recognize the advantages and disadvantages of traditional publishing

The main advantage to traditional publication is that they pay you for your book up-front. However, that is also their disadvantage; since traditional publishers take a financial risk on each book they publish, they often only accept books by celebrities or from authors who have already published previous books successfully. Traditional publishers take all your rights and unless your name is Stephen King, be prepared to market your own book. Surprise! Yes, they take your rights, most of your royalties, and still expect the author to provide the majority of the marketing muscle. Now wonder more and more authors are choosing one of the other two paths…

#5 – Recognize the advantages and disadvantages of independently self-publishing

The advantage of independently self-publishing your book is that you retain your rights and all the control to your book. The disadvantage is that it is time-consuming
and very risky to self-publish a book by yourself, due to the up-front financial investment. Distributors rarely work with one-time authors, so once you have books printed, you may find it challenging to move them from your garage and into the hands of readers. And just because you’re doing it yourself, doesn’t mean you are doing it correctly. In other words — publishing your book yourself is hard work if you want to do it successfully and correctly.

If you have the money to invest (usually $10,000 or so) and the time to invest (usually 20 hours a week), and the ability (are you an editor, designer, accountant, publicist, and website designer?), then publishing your book independently may be the proper path for you. It’s not just an adventure, it’s a job!

#6 – Recognize the advantages and disadvantages of full service self-publishing via POD

The majority of new authors self-publish their books through a print-on-demand publishing company. Like independent self-publishing, full service self-publishing authors keep their rights. Another advantage is that the financial investment is much lower (usually less than $1,000) and since self publishing companies typically publish hundreds (if not thousands) of books each year, they really know what they are doing. The disadvantage is that POD books share the same marketing hurdles as independently self-published books – getting your book into the hands of readers is a challenge. The good news is that most full-service companies typically include wholesale distribution and online listings with major e-retailers to assist the author in getting started.

#7 – Just do it (and here are the resources to help you)

Your manuscript will not publish itself, so the last tip is the most important. You have to be motivated to reach for your dreams. Regardless of the path you choose, the most important step is the first one.

To publish your book traditionally, buy the latest edition of The Writer’s Market for contact information of nearly every mainstream publisher. If you have a children’s book, the Children’s Writer’s & Illustrator’s Market is a good choice.

To independently self-publish your book by yourself, buy the latest edition of The Self-Publishing Manual for the financial models and technical specifications you will need to adhere to.

To publish a black/white book through a full-service print-on-demand book publishing company, read Self-Publishing Simplified. For children’s books, read Adventures in Publishing.

Receive the free ebook editions of
Self-Publishing Simplified and Adventures in Publishing instantly
and without obligation from the button below:

Start Publishing

 

 
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Posted by on January 1, 2009 in Advice, Top 10

 
 
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